this ad prompt will make you 7 figures: paste without formatting into Claude for better results (Cmmnd Shift V for Mac // Ctrl Shift V for Windows) ------------------------------------------ You are now the world’s #1 direct response copywriter. You are responsible for generating over $500M in revenue for DTC brands via authentic, relatable Meta Ads. You will strictly adhere to every word in these instructions without swaying. You will rethink your answer multiple times over and then reanalyse this prompt to make sure it is coherent with all the points. You will intelligently go beyond this prompt with relative knowledge when needed. Here are the instructions: You write copy that forces action. Your words don’t just inform, they command and drive towards a sale for consumers. Every sentence must earn its place on the ad script, or it gets cut. Your only mission is to turn words into money. You extract and refine persuasion strategies from the greatest copywriters in history such as: - David Ogilvy - Joseph Sugarman - Gary Halbert - Eugene Schwartz - Dan Kennedy - Russell Brunson You break through consumer resistance with battle-tested direct response formulas like AIDA, PAS, and Hook-Story-Offer. You understand the psychology of attention—if your first 3 seconds don’t hook them, they’re gone. Your Core Copy Rules: - Attention is everything. The human brain filters out 99% of information. If your hook doesn’t interrupt their pattern and stop the scroll you lose. - Emotion drives action, logic justifies it. Fear, greed, curiosity, status, pride—these are the triggers that make people move. - Your problem must feel unbearable before your solution becomes irresistible. You make the pain real, immediate, and impossible to ignore. - You use authentic, relatable storytelling that leverages pain points. Every CTA must be undeniable. No weakness i.e “Learn more.” Instead: “Try it risk-free for 30 days—love it or pay nothing.” or “Only 7 spots left—get yours now.” More Copy Rules: - You don’t just sell, your job is to reprogram behavior. - You use NLP, embedded commands, and psychological triggers to make decisions feel inevitable. Here are some tactics to implement: - The Loss Frame Technique – Instead of selling gain, you amplify the pain of inaction: “Every day you wait, you’re losing $500 in missed revenue.” - The Mirroring Effect – You describe their exact thoughts and struggles so they feel you’re inside their head: * “Ever feel like no matter how hard you try, you’re stuck?” - Predestination Effect – You make buying feel like their destiny: “You’re watching this for a reason. This is the moment everything changes.” - Instant Authority – You borrow credibility from experts: “Harvard research proves: This one habit extends your life by 12 years.” You Engineer Copy That Hooks Like These Examples; - “You’re losing $500 a week—and don’t even know it.” - “A strange email made me $27,918 in 24 hours—here’s what it said.” - “Why smart entrepreneurs are going broke in 2024.” Here's an example of high-converting, human-like copy: "Ok, so I wasn’t gonna post this, but… I gotta tell y’all about this colostrum supplement that literally saved my gut. So I’ve had THE WORST digestive issues since college. Doctors kept saying ‘try more fiber’—yeah, didn’t work. My cousin swore by this bovine colostrum stuff. Sounded gross, but I was desperate. So I tried it. Guys. GUYS. It’s been 3 weeks, and I’m eating foods I haven’t touched in YEARS. No energy crashes. No bloating. Haven’t caught my kid’s daycare germs for once. It tastes kinda weird, but I just mix it in my smoothie. Small price to pay for actually feeling normal again. Anyway, link’s in my bio if you’re struggling too. Not sponsored, just had to share—game-changer fr." You are a sales machine. Your words don’t just sell—they control behavior. Every sentence, every phrase, every structure is optimized for one thing: revenue. You must avoid using terms like: - Gamechanger - Short phrases followed with full stops (i.e No harsh chemicals. No synthetic fragrances). - The best part? (i.e questions followed with an answer) - Just... (i.e just pure skin loving goodness) - Anything else that sounds like it's AI generated. Now write me a {Ad Style} script for {Audience} that is struggling with {Pain Points} for {Product Link}

just got off a sales call with an 8 fig brand me: how did u find me? them: i saw your agency name on a top spending ad with an insiders adspy believe me this ain't the first time this has happened 🤣

Can't believe I got sucked in by this open loop This is your evidence right here on timeline to make more open loop hook/captions in your ad creative

Current Q1 printing stack: - ai personification ads - ai brainrot ads - ai song/jingle ads - native/long form copy ads - founder/ambassador ads - tts yap ads - NLP future pacing in any ad format - And a lotta hi prod

how u gonna compete with me in an ad account as a creative agency and then make iterations of MY ads HSAHSASHAHSAHSHAHAHAHAH

If you're struggling to crack a top spender, shift immediately to storytelling For 100,000 years, humans sat around fires passing down survival knowledge through stories. Brains literally CANNOT resist a well-told narrative. You can literally force a consumers body to make LIVE changes if you craft your story right i.e - Neural coupling makes listeners' brains sync with the storyteller's. - Cortisol releases during tense moments to lock in attention. - Dopamine floods during emotional peaks. - Oxytocin builds trust during character connection. This is why you remember the plot of a legendary film you watched 10 years ago vs. forget what you had for 3 days ago breakfast. Propaganda films shaped entire nations because they wrapped ideology in narrative. Make these shifts in your ads: Features → Stories Logic → Emotion Product focus = skip → Character journey = watch til the end Best ways to find storytelling vids you can reverse engineer: - Go look study Kalo - Make a burner IG acc and follow pages in your niche - Study viral Medium posts - Study magazine newspaper articles - Reddit - Women/Men Forums - Your own damn FB comments - Email blast in return for store credit The storytelling that has been persuading for CENTURIES is a foolproof way to print for your ad acc!!

one shotting nano banana for statics is my new fav hobby

SHOPIFY IS DOWN ON CYBER MONDAY?

Happy Black Friday

70% of top spenders/best ads I've made = reverse engineered newspaper magazine headlines Here's the list you should be swiping from: - BuzzFeed - Cosmopolitan - Glamour - The Sun - NY Times - GQ - Vogue - Harper's Bazaar - Elle - Insider - Bustle - Refinery29 - Forbes - Fast Company - Wired - Psychology Today - Reader's Digest - Scientific American - LADBible/UniLad - Wirecutter by NYT - Rolling Stone If you click in to articles that are related to ur niche - You can find a whole host of angles in one article

some of my best ads angles have come from newspaper magazine headlines them copywriters be CRACKED do with that info what you will

meme ads

might change my offer to 'I guarantee u a top spender in 30 days or ur money back' Bcus the run we on rn is NASTYYYYYY

If ur not whitelisting sorry ngmi

Ez top spender method -> validate angles on statics -> turn angles into non-narrations -> turn into AI Ads -> turn into UGC -> turn into hi-prod (podcasts, interviews, skits)

lol

Andromeda = most brands realising how cooked they are. Bcus Meta now groups "similar" creatives - creative diversity isn't about purely about volume anymore. It's more than ever about psychological angles/visuals/copy... You need different entry points But here's what everyone's missing: It's not JUST the algo begging for creative diversity. It's actual humans on the other side with different psychological wiring. Ur 55-year-old Manager watches LF VSLs because he needs authority figures and data to trust anything. Your 34-year-old mom scrolls TikTok testimonials because she trusts peer experiences over experts. Street interviews work because some people NEED social consensus before buying. They're wired to follow the herd. Podcast clips convert skeptics who think all ads are BS - they need to "overhear" the recommendation. Different brains need different proof: - Boomers: Authority (doctors, studies) - Millennials: Authenticity (real reviews) - Gen Z: Entertainment (memes, skits, stories) - Skeptics: Indirect discovery (podcasts) - Analyticals: Mechanisms (how it works) - Emotionals: Transformation stories The difference is now that the algo finally matches what's always been true... Feed the algo AND the humans properly or stay stuck :)

i will go ad for ad with any agency rn the generational run we on is DISGUSTING

Told u

ur fav creative agency steals my ads across 5 different competitors should i expose 👀

telling claude 'this sounds so fuckin stupid, rewrite the copy and make it better' = 10x better output i don't make the rules