President of Skyword, helping brands to break through. 17 year digital vet. A Boston guy...

Joined June 2009
2 Photos and videos
Robert J. Murray retweeted
Thanks @DeptAgency for having me talk about building immersive experiences! It was great to hear from so many different points of view
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Not all best practices are created equal. Cut through the noise and carve a path to 2020 growth with these insights on digital marketing disruptors from VP of Growth Caitlin Halpert. go.3qdigital.com/l/577981/20…

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Robert J. Murray retweeted
3 May 2019
Playoff hockey intensity is 📈📈📈 Quest for the Stanley Cup has the inside look at teams' journeys, exclusively on ESPN ➡️ es.pn/2DO11Gb
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Robert J. Murray retweeted
Packed house #alignedcon listening to ⁦@bcarcio⁩ and ⁦@Promoboxx⁩ Great event! #retail
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#ThursdayThoughts: #contentmarketing doesn't stop at the end of the funnel. @TheyWereFlying shares three techniques for creating content after #leadgeneration that will drive #ROI and nurture your audience bit.ly/2CoZYyf

.@Skyword looks at the amazing #social outreach and #community building @easternbank & @SharifahNL are doing for their #JoinUsForGood campaign in our latest #InnovatorSeries bit.ly/2w3TnDy

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How do #tech and #storytelling worlds collide? After learning more about #Storynomics, @Barnes_Hank from @Gartner_inc shares insight from authors @McKeeStory & @tomgerace to help #marketers use #stories more strategically gtnr.it/2M3dB9U

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Building authentic brands is not as easy as applying a formula to your marketing efforts. To be authentic, we must understand how and when audiences’ perceptions of authenticity differ and change bit.ly/2N9pyIU | @NicolaThinks

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The US soccer team's absence from the World Cup has been a challenge for some brand's marketing plans, but others like @23andMe, @JagermeisterUSA, and @DraftKings have embraced the situation with creative marketing lnkd.in/d3iiufq lnkd.in/dPYkAXh

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How the World Cup's Sports Marketing is Engaging U.S. Fans Despite the Country's Absence skyword.com/contentstandard/…

Couldn't make it to #Forward18 last week? We've got you covered. @reinventingerin shares her 5 biggest #brandstorytelling lessons from last week's event bit.ly/2len13o

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Great summary of @tomgerace keynote at Forward 2018! lnkd.in/d7axnwQ lnkd.in/dcSmUFg

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Skyword Forward 2018: You Don't Have to Create a TV Series smbsoup.com/2018/06/skyword-… via @smbsoup

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Robert J. Murray retweeted
Loving Lynda Barry’s talk at #Forward18 “The formless thing which gives things form — what is an image?”
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Robert J. Murray retweeted
Holy B2B insights Batman! This slide alone could be a whole preso @Christine_Mktg #forward18
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