Cofounder & CEO of @heron_finance. Cofounder/contributor to @goldfinch_fi. Prev @coinbase, @medium, @adobe

Joined May 2010
28 Photos and videos
Mike Sall retweeted
Ever wanted to build your own portfolio of unicorns? Now you can with Heron Get managed exposure to 50 of the world's largest private companies — Stripe, Perplexity, Databricks, and more. $10K minimum. Set up in minutes. Here's how it works 🧵
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Mike Sall retweeted
NEW: Introducing Goldfinch Prime built on @base. Earn 10%-plus yield from unprecedented onchain exposure to the world’s leading institutional-grade private credit funds from Ares, Apollo, Gollab, and more. See how it works: goldfinch.finance/
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13 Sep 2024
After driverless cars, we'll look back at all the cars parked in streets like we look at telephone wires from the 1890s.
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29 Mar 2024
The @posthog session replay feature is the most useful analytics tool i've used maybe ever for a consumer product. Feels like a cheat code.
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Mike Sall retweeted
1/ Great news: Heron Finance is now accepting US dollar deposits directly from bank accounts! Accredited investors can build a portfolio of private credit deals with as little as $100! Check out our press release for more details. heronfinance.com/blog/heron-…

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1 Jan 2024
Everyone working in defi should listen to the recent @AcquiredFM episode on Visa. It’s mind blowing to me that it started basically as a DAO, I had no idea.
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27 Dec 2023
ifykyk
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11 Dec 2023
At this point I've been rereading The Hard Thing About Hard Things on an annual basis and have found it to be the single most helpful resource for running a startup.
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Mike Sall retweeted
Congrats on this! Huge fan of on-chain private credit market constructs, and see this as one of the most promising growth areas for the coming market / growth cycle.
We’re excited to announce @heron_finance has officially launched on the Goldfinch protocol! Heron Finance is an onchain SEC-registered investment advisor (RIA) and is a robo-advisor focused exclusively on private credit. Private Credit has a 30 year track record of yielding better returns than stocks, while providing the consistent yields similar to bonds. Heron Finance will offer managed portfolio services to US accredited investors to earn target yields of 11-16% APY with automatic rebalancing. This is the second product to launch on the Goldfinch protocol following the announcement of @variable_fi, a special situations lending product, which is also building on top of Goldfinch. Both of these announcements align with the Goldfinch Blueprint, approved by the community last month, as a means to innovate the $1.4 trillion private credit market and scale to other businesses, ultimately driving an ecosystem of new products and services. Sign up for the Heron Finance waitlist and learn more about this investment opportunity at heronfinance.com/
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Mike Sall retweeted
We’re excited to announce @heron_finance has officially launched on the Goldfinch protocol! Heron Finance is an onchain SEC-registered investment advisor (RIA) and is a robo-advisor focused exclusively on private credit. Private Credit has a 30 year track record of yielding better returns than stocks, while providing the consistent yields similar to bonds. Heron Finance will offer managed portfolio services to US accredited investors to earn target yields of 11-16% APY with automatic rebalancing. This is the second product to launch on the Goldfinch protocol following the announcement of @variable_fi, a special situations lending product, which is also building on top of Goldfinch. Both of these announcements align with the Goldfinch Blueprint, approved by the community last month, as a means to innovate the $1.4 trillion private credit market and scale to other businesses, ultimately driving an ecosystem of new products and services. Sign up for the Heron Finance waitlist and learn more about this investment opportunity at heronfinance.com/

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5 Dec 2023
This is a really exciting time for private credit. The asset class has a 30-year track record of offering strong returns with lower volatility than stocks, and it is particularly appealing now in our high interest rate environment.
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5 Dec 2023
I’m also excited @heron_finance is another step toward building out the ecosystem of lending businesses on top of @goldfinch_fi, as part of the Goldfinch Blueprint the community approved last month. This is the second product to launch on Goldfinch after @variable_fi last week.
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5 Dec 2023
I’m super excited to announce @heron_finance, built on the @goldfinch_fi protocol! Heron Finance is the first SEC-registered roboadvisor exclusively focused on private credit, and built onchain. You can join the waitlist at heronfinance.com. x.com/heron_finance/status/1…
1/ Introducing Heron Finance! We are the first SEC-registered robo-advisor focused exclusively on private credit. This is a unique opportunity for US accredited investors to build their own private credit portfolio with target yields of 11-16% net APY and automated re-balancing.
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5 Dec 2023
The way Heron Finance works is when you invest, you choose your preferred investment strategy (target 11-16% net APYs), and then we build you a portfolio of loans to high-quality companies. We then automatically rebalance your portfolio over time.
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28 Sep 2023
It was great meeting with @SpeakerPelosi yesterday as part of @standwithcrypto, to share more about @goldfinch_fi and all the great things we can be doing in the crypto industry, here at home in the U.S. x.com/brian_armstrong/status…

Replying to @brian_armstrong
Great meeting with @SpeakerPelosi
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8 Aug 2023
You need to try this demo that the @goldfinch_fi team put together, of using passkeys to sign transactions *onchain*. Feels like crossing the rubicon in crypto UX — hard to imagine going back to plug-ins and hardware wallets: defifortheworld.com/
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8 Aug 2023
Lots more context including technical details here: x.com/goldfinch_fi/status/16…

1/ 🌎 DeFi for the world is here! 🔥 We’re proud to present to you an interactive demo of what we believe is the future of DeFi UX. DeFi shouldn’t just be for the niche DeFi enthusiasts. It’s for everyone. It’s for the world. defifortheworld.com/
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