made by immigrants ๐Ÿ‡ฎ๐Ÿ‡ณx๐Ÿ‡บ๐Ÿ‡ธ โ€ข startup growth marketer๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป personality combo of Schmidt from New Girl and Monica from Friends โ€ข ๐Ÿ’œ building @cercleme

Joined April 2018
833 Photos and videos
Being the first child & the first generation in the US is a journey of its own. Creating your own path, personality, future without any resources isnโ€™t easy. All your ideas and dreams are doubted by your own family, but guess what? Iโ€™m not here to be ordinary.
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I need one (oddly simple but specific colored) large lollipop for content. Pls send recs
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
you can get a lot further in life if u just root for people instead of praying on their downfall btw
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
Being part of a generation that was told โ€œWikipedia is not a sourceโ€ makes it genuinely baffling to me that jobs are now telling people to just use ChatGPT for everything.
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
Product and marketing must live together, but have become weirdly separated Making a good product means knowing how to communicate the product's reason for being. This requires having contact with the market. @bchesky talks about how they're intertwined, but few others do so
I talk to 5 founders every week who canโ€™t crack UGC thereโ€™s 3 structural issues I repeatedly see 1) your marketing and product teams are separated (cont.)
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
PSA: Do not open your windows in Waymos. I was assaulted and robbed in a Waymo in the Mission District. I was punched three times in the face and head. Waymo treats criminals as pedestrians and stops moving, leaving you vulnerable. They gave me 5 free rides tho
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My favorite part of Cercle.me is being able to quickly glance at my phone and know my friendโ€™s latest moods๐Ÿ’œ @cercleme
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
what iโ€™ve learned is that you can burn out my body, you can make me hate the industry, but you can never steal the joy that the flow state of art and design brings me. we wake up every day and invent a new corner of the internet. how incredible is that????
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I built an app because I was too scared to text my friend. Not because I didn't want to. Because I didn't know if she was in a place to hear from me. What if she was having a bad day? What if I was interrupting something? So I just... didn't reach out. And she didn't either. For the same reason. Our generation is more scared of rejection than any before us. We'd rather check someone's Instagram story than actually check in on them. So I built Cercle. An app where you share how you're really doing with your closest friends. No likes, no followers, no performance. Just your Cercle, being honest. Your friend is having a rough day? You see it. You reach out. Your friend is feeling great and chatty? Now you know it's a good time to call. No more guessing. No more fear. We're launching soon. If this resonates, sign up. Your feelings matter, share them with people who do too. ๐Ÿ’œ cercle.me
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
i think itโ€™s beautiful what you loved doing at 6 finds you again at 28
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
i hope the next global trend will be empathy and critical thinking.
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
ego bruised bc im at a tech week event and nobody recognizes me
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ladies, @itskasturiii and I walked around pac heights with a crabbing net for 30 min and were approached multiple times. higher ROI than a dog
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
Bros in tech are so severely starved for taste that a mere generic font that says nothing, splayed out in white and set to a neutral color garment is considered goated swag
Ok but why does @Cloudflare merch go so hard
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
today someone in office said that โ€œworrying is the worst way to use your imaginationโ€ and thatโ€™s easily the best thing Ive heard all week
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Before people learned about brands and followed them Then people followed people bc they wanted to connect to a person over a brand. But influencers and people started feeling inauthentic Now brand awareness shifted to experiences. Make your own opinions from the experience you get offline.
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
Iโ€™m like the opposite of AI. It took me over half an hour to write a simple email, and I didnโ€™t consume a single drop of water all day.
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
I hate to admit this but Trump was right. He said that if I vote for Kamala Harris gas prices, groceries prices and my utility bills will go through the roof. I voted for Harris and my gas, groceries and utility bills have gone through the roof.
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
this is badass omg
Replying to @alexadelman
link to signup for everlane 2.0 stillradical.com/
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Sheeta Verma ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป retweeted
May 16
The vibes in SF feel pretty frenetic right now. The divide in outcomes is the worst I've ever seen. Over the last 5yrs, a group of ~10k people - employees at Anthropic, OpenAI, xAI, Nvidia, Meta TBD, founders - have hit retirement wealth of well above $20M (back of the envelope AI estimation). Everyone outside that group feels like they can work their well-paying (but <$500k) job for their whole life and never get there. Worse yet, layoffs are in full swing. Many software engineers feel like their life's skill is no longer useful. The day to day role of most jobs has changed overnight with AI. As a result, 1. The corporate ladder looks like the wrong building to climb. Everyone's trying to align with a new set of career "paths": should I be a founder? Is it too late to join Anthropic / OpenAI? should I get into AI? what company stock will 10x next? People are demanding higher salaries and switching jobs more and more. 2. Thereโ€™s a deep malaise about work (and its future). Why even work at all for โ€œpeanutsโ€? Will my job even exist in a few years? Many feel helpless. You hear the โ€œpermanent underclassโ€ conversation a lot, esp from young people. It's hard to focus on doing good work when you think "man, if I joined Anthropic 2yrs ago, I could retire" 3. The mid to late middle managers feel paralyzed. Many have families and don't feel like they have the energy or network to just "start a company". They don't particularly have any AI skills. They see the writing on the wall: middle management is being hollowed out in many companies. 4. The rich arenโ€™t particularly happy either. No one is shedding tears for them (and rightfully so). But those who have "made it" experience a profound lack of purpose too. Some have gone from <$150k to >$50M in a few years with no ramp. It flips your life plans upside down. For some, comparison is the thief of joy. For some, they escape to NYC to "live life". For others still, they start companies "just cuz", often to win status points. They never imagined that by age 30, they'd be set. I once asked a post-economic founder friend why they didn't just sell the co and they said "and do what? right now, everyone wants to talk to me. if i sell, I will only have money." I understand that many reading this scoff at the champagne problems of the valley. Society is warped in this tech bubble. What is often well-off anywhere else in the world is bang average here. Unlike many other places, tenure, intelligence and hard work can be loosely correlated with outcomes in the Bay. Living through a societally transformative gold rush in that environment can be paralyzing. "Am I in the right place? Should I move? Is there time still left? Am I gonna make it?" It psychologically torments many who have moved here in search of "success". Ironically, a frequent side effect of this torment is to spin up the very products making everyone rich in hopes that you too can vibecode your path to economic enlightenment.
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