The nonprofit that owns Mister Rogers Neighborhood has started uploading episodes of the show to YouTube. I think we’re going to see more and more legacy media companies do stuff like this — put old IP on YouTube and leverage its huge reach to find new audiences and revenue. current.org/2026/06/mister-r…

A Massachusetts news site that simply creates transcripts of local government meetings and then leverages AI to summarize them flipped on a paywall. So far, it has 350 paid subscribers and is generating $25,000 a year. bostonglobe.com/2026/06/12/b…

A product manager at Microsoft has amassed over 800,000 followers across video platforms by posting highly technical content about AI. netinfluencer.com/mariana-an…

“Opendorse, the NIL marketplace and tech company, projects that freshman athletes across all sports will rake in $780 million [in sponsorships] in the next school year.” It’s just incredible to consider how much the college sports landscape has changed in just the last decade now that athletes can actually monetize their fame. wsj.com/sports/football/the-…

Dear nonprofits, stop requiring your online donors to hand over an ungodly amount of personal information just to donate to you. You don’t need my phone number. You don’t need my mailing address. These should be optional fields. You are turning away online donations when you do this.

Jimmy Kimmel appears to have absorbed a sizable portion of Stephen Colbert’s late night audience, while Fallon lags even further behind. It’s a further signal that we’re in a post-Johnny Carson media environment and that partisanship can be a smart business strategy. puck.news/jimmy-kimmels-step…

Is LinkedIn broken for anyone else right now? The home page loads, but anytime I try to click on any button there it suddenly redirects me to a different website

Apple TV is a tiny streamer compared to its competitors, but an extremely high percentage of its subscribers tune in to each show it produces. theverge.com/column/948295/a…

For years, HubSpot was known as a pioneer of content marketing, building a huge library of articles that helped attract potential customers to its software products. But more recently, the company has expanded far beyond blog posts. It now owns newsletters, podcasts, YouTube channels, and creator-led media brands that reach millions of people every month. Jonathan Hunt, HubSpot’s VP of media, has helped oversee this evolution after working at companies like Vice, Vox Media, National Geographic, and Complex. In our interview, he explained why HubSpot is investing so heavily in media, how it turns content audiences into software customers, and why it sees creators as a major part of its growth strategy. youtu.be/gtb-lE0xhdY?si=9qaT…

Supposedly, more and more consumers are turning to AI chatbots for book recommendations — typing in extremely detailed queries about the kinds of books they like. A GEO expert gave advice on how authors should craft their websites and retail pages so their books show up in these recommendations mailchi.mp/janefriedman/opti…

One of YouTube’s earliest fitness influencers pivoted to shortform video in 2021 and has built out her own fashion brand, which she promotes to her 11 million subscribers. “In 2021 I was like, I want to start sharing the process behind the design. People see me as a fitness instructor, which I am, but there’s so much more I wanna share through my content.” embedded.substack.com/p/how-…

Obviously, when ESPN signed its deal with McAfee back in 2023, it was a watershed moment in media in that it represented the first high profile licensing arrangement where a creator would stream their show on a major broadcast network while simultaneously maintaining 100% ownership of the show. In fact, if you don’t have a cable subscription, you can simply watch it live on McAfee’s personal YouTube channel every day. The fact that ESPN is not only re-upping the deal, but also increasing his pay from roughly $30 million a year to $60 million is a clear sign that this arrangement has worked out financially for ESPN. It also sends a signal to other media outlets that are contemplating these creator hybrid deals. For instance, MSNOW recently licensed video from Crooked Media post, and a whole slew of media companies have launched creator divisions that are hammering out their own bespoke deals. It’ll be fun to watch how these partnerships play out. nytimes.com/athletic/7344215…

Capital Weather Gang is decamping from the Washington Post and going independent again. washingtonpost.com/dc-md-va/…

There’s a new startup that aims to help left-leaning creators with production and sponsorship sales. Its pitch is that progressive media needs to build up this sort of infrastructure if it wants to provide a counterbalance to rightwing media, which has a huge head start. puck.news/can-verbatim-media…

Ok, I have a few observations on this. The first is that LinkedIn doesn’t currently let you export your “newsletter” subscribers’ email addresses, which means it fully owns the relationship with those subscribers. In fact, I could be wrong about this, but I don’t even think LinkedIn sends your full newsletter to said subscribers — instead, it sends a snippet with a “read more” link that brings readers back to LinkedIn. Even further, I’m guessing LinkedIn will use its own internal payment system for these subscriptions which means any subscription business you build there will be fully trapped within the platform’s wall garden. Which doesn’t necessarily mean you shouldn’t launch subscriptions on LinkedIn. It does have billions of users, and it’ll probably be easier to convert subscribers on LinkedIn than sending them to some outside website. But whatever subscription business you build there should be in addition to the one you’re building on a platform that gives you more audience ownership, whether that’s Substack, Beehiv, Ghost, etc. As for the “creator fund” LinkedIn may launch? We’ve seen plenty of these before, and Hank Green published a pretty good critique of TikTok’s creator fund back in 2022. These funds are completely arbitrary in both their amounts and how they dole out the money. Creators who are already publishing content to LinkedIn should take the free cash, of course, but they shouldn’t try to build a business around it. I also have the sneaking suspicion that whatever creator fund LinkedIn launches will prioritize video content, which means text-based creators will still be treated as free labor businessinsider.com/linkedin…

Mehdi Hasan’s Zeteo has 50,000 paid subscribers on Substack and is launching a UK edition that will be staffed by two full-time journalists. The company already has 15 full-time staffers. pressgazette.co.uk/news/mehd…

One of the top food creators on Substack is using viral Instagram videos to drive signups to her newsletter. “On many of Chambers' cooking videos, she includes a simple direction in the caption: Comment [whatever she's cooking] and I'll send you the recipe! Within seconds, users get a direct message from Caroline's account with a link to her Substack recipe.” businessinsider.com/how-caro…

Data from an anonymous metropolitan newspaper found that civics-focused news that included original reporting was most likely to convert readers into paid subscribers. niemanlab.org/2026/06/what-k…

Apparently YouTube is funding its own late night comedy show? Here’s the weird thing though, outside of this one website I’ve never heard of, I can’t find any other reporting that YouTube is behind this. I feel like if the company were actually making such a big move then other outlets would be reporting on it. In fact, I did a little more digging, and it looks like this is merely a show that YouTube promoted at its upfronts. latenighter.com/news/outside…

Creator Spotlight interviewed a space creator who has over 8 million followers and now teams up with NASA for videos. creatorspotlight.com/p/kobi-…