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Donabel Santos @sqlbelle
Joined November 2008
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Donabel Santos@sqlbelle
1 May 2024
Wow. 😭 Thank you so much #Data24 @tableau #tableau #datafam #tc24 #Vizzie
Tableau
@tableau
1 May 2024
Replying to @tableau
Best Content Creator #Vizzie Award at #Data24 Donabel Santos @sqlbelle
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Comparing yourself to others is a losing game. The only person you should compare yourself to is your past self. - Are you growing? - Learning? - Becoming a better version of yourself? That's the only progress that matters.
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Your failures are part of your brand too. Share your mistakes. Document your learning. Be open about your growth. In a field obsessed with perfection, your honesty and vulnerability will be refreshing—and remembered.
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Quick tip: When dealing with huge numbers, make them relatable. Instead of "company saved $10 million," try "saved $50 for every employee." People grasp personal scales better than abstract millions. Your data suddenly becomes a story they can connect with.
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1/ Building a personal brand in data? Start with consistency, not perfection.
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2/ Choose a topic you're passionate about. Commit to: - Sharing one insight weekly - Writing one article monthly - Speaking at one event quarterly
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3/ It's not about being the best. It's about showing up consistently and sharing your journey. Your unique voice will emerge through practice.
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1/ The "anchoring effect" isn't just for retail prices. It's a powerful tool in data presentation too.
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3/ By providing a reference point (the anchor), you give context that makes your number more impactful.
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4/ But remember: With great power comes great responsibility. Use anchoring to clarify, not to manipulate.
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1/ Why your insights might be gathering dust: Here's a reality check
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3/ The fix: - Start with the business question, not the data - Provide clear, feasible next steps - Translate data speak into business impact - Build relationships, not just reports
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4/ Remember: Impact is your real deliverable, not insights. How are you measuring your real effectiveness?
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1/ The myth of the data-driven decision: Why insights often fall flat
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3/ Your strategy: - Build relationships, not just reports - Understand the political landscape - Respect experience while offering new perspectives - Make change feel safe and beneficial
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4/ Remember: You're not just presenting data. You're navigating human nature. How are you accounting for the human element in your analysis?
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1/ The data analyst's field guide to the wild: Expectation: Clearly labeled datasets with comprehensive data dictionaries Reality: "Ask Bob in accounting, he made this spreadsheet in 2003"
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3/ Expectation: Ample time for thorough analysis and model validation Reality: "We need this by EOD for the board meeting" Expectation: Cutting-edge tools and technologies Reality: "We use Excel here. No, not that version. The older one."
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4/ But here's the thing: These challenges are your opportunity to shine. Learn to navigate them with grace and humor. Remember to pack your sense of humor along with your statistical and data know-how. You've got this.
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