The ultimate AI video editor for short-form content

Joined August 2022
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Submagic has transformed dramatically over the past 2 years. We've built the #1 AI-powered tool for editing viral shorts. You asked for a comprehensive guide to unlock its full potential. If you want to edit videos 10x faster, this video is for you 👇
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edit and publish videos inside Claude generate clips, add b-rolls, publish to socials, and more without ever leaving the chat
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Submagic MCP is live: docs.submagic.co/mcp-server
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Introducing B-Rolls 2.0 on Submagic. A new B-Rolls system built for short-form content. 10M new visuals, a trendy category with high-performing clips, and new layout controls. Designed to improve retention and video performance. It's live on Submagic for all users.
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Introducing our new Publishing feature. A new way to share your content everywhere. Edit your video on Submagic, and publish it on social media in one click. TikTok, Instagram, YouTube, LinkedIn, X.. All connected. Schedule a week of content and post more to grow faster.
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Introducing Custom Caption Animations ✨ Animated captions are the #1 reason our users love Submagic. Motion-designer quality captions that keep people watching. You can now customize how your captions animate, word by word. Captions are your signature. Live on Submagic 🫣
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Introducing AI Auto Edit, a new way to edit videos. What if video editing was fully automated? It’s real. You record the video, and Submagic edits it for you in one click. Just pick a style and get a ready-to-publish short video in minutes. This is how creators will publish more content in 2026.
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In May 2023, we launched Submagic with the simple idea of helping businesses grow through short-form content. Today, more than 40 million videos have been created with Submagic. Behind this number, there are no vanity metrics. There are real creators, dedicated teams, thriving businesses, daily consistency, and hard work. Rather than telling our story ourselves, we're letting the people who matter most do the talking, our users 👇 Thank you to everyone using Submagic every day. You're the reason we keep building and pushing forward ❤️
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28 Nov 2025
Black Friday is LIVE at Submagic. We are launching our biggest deal of the year. You can get 50% off all annual plans, for 48 hours only. If you’re looking to create captivating videos, this is the perfect moment. Enjoy✌️
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15 Oct 2025
Introducing AI Translation 🌍 Language shouldn’t be a barrier to creativity. Now, your voice can speak to the world. Submagic translates your videos into 40 languages. Powered by @elevenlabs, live on Submagic.
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23 Jul 2025
Today, we’re launching the world’s first short-form video editing API 🫣 We’re opening the next chapter of Submagic and it’s a bold one. AI agents that create, edit, and deliver content automatically, at scale. Who is it for? - Marketing agencies who want to 10x content creation - Automation pros using n8n/Zapier - Entrepreneurs building video flows without touching a timeline For example: Drop 100 raw videos in Google Drive at 9pm → Wake up to 100 fully-edited videos with captions, b-roll, transitions, and exports → All saved back to your Drive, ready to publish. While you slept, your AI agent did the job. Can’t wait to see how you’re going to use this! We’re not just building features. We’re building the AI for Shorts🚀
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4 Jun 2025
Meet AI Caption Translation. What if your best video could reach millions more in another language? Creating content is hard. Growing globally is even harder… Our new feature translates your captions into 100 languages. Try it for your videos — submagic.co
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26 Mar 2025
Today we are releasing Submagic 2.0 ✨ It’s faster, simpler, and designed from the ground up to help you move quicker: - Uploads are 60% faster - Exports improved by 25% At Submagic, our ambition is simple — make short-form creation and editing accessible to every business.
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24 Jul 2024
Submagic Vibes ✨
What's stopping you from working like this? 😎
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16 Jul 2024
We are super excited to announce 3 new AI features designed to enhance the quality of your shorts and make them more captivating. 🔉 AI Clean Audio ― Remove background noise with a single click and achieve studio-quality sound. No need to re-record your videos due to poor audio, let AI save you time. ✂️ AI Remove Filler Words ― Remove filler words like “um,” “uh,” and “so” to make your videos more dynamic and professional. 🥂 AI-Generated Emojis ― Many of you love emoji animations because they capture viewers’ attention, so we've taken it to the next level. You can now generate unique emojis with AI. What do you think of these new features? We hope you enjoy them 🫶
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7 May 2024
New features released on Submagic 🚀 1. 4K Export and 60 FPS 😱 As we increasingly B2B clients who rely on Submagic for professional purposes, we wanted to make sure you get the highest quality results possible. 4K and 60 FPS are now live. 2. Collaboration 🤝 Introducing Submagic Collaboration: a centralized system that allows you to provide feedback and annotations on your videos, enabling seamless teamwork from anywhere in the world. 3. Unlimited credits for Pro and Agency plan 🔥 We decided to remove for those 2 plans, the credits limits to give you maximum freedom and creativity.
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10 Apr 2024
1 MILLION USER 🔥🚀 On April 15th, 2023, we acquired our first-ever user on Submagic. Today, we are proud to: 1. Empower creators and business owner every day to share their message. 2. Giving our users back time in their day doing what they love - rather than editing. 3. Get thousands of 5 stars reviews from our users. 1M user is an awesome milestone for every SaaS company! Thank you to everyone who’s joined us on our journey so far 🙌🧡 And the best part? It's just the beginning of what we aspire to achieve. Perhaps we'll meet again at 10,000,000 users 🙂
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30 Mar 2024
Turn your followers into house buyers. It’s time to build your personal brand as a realtor. Grow your audience and watch your followers convert into high-quality leads. But first you need to level up your short-form video game. In this video, Real Estate Marketing Coach Gannon Meyer shares his tips to help you attract more clients. You’ll learn: → Platform-specific strategies → How to share listings in a creative way → How to measure content performance Don't miss out on this valuable information! youtu.be/-V8r1KFqffc

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28 Mar 2024
Reluctant to show your face across content? 😎 Now you don’t have to. Tinna Loaiza started her account in Dec 2023 and has since skyrocketed 'The Faceless Method' Instagram account to 450K followers. 🚀 She generated $30K in her first 30 days. 90 Days in she hit the $200K mark. 💰 All without showing her face. 😱 ➡ Today's video unveils her strategy for rapid FACELESS success and how you too can replicate it. Don't miss out! 👉 youtu.be/gL0j8cBbuwA

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Submagic retweeted
Do these 3 things AFTER filming your Reels to get more views 📈 Submagic lets you to add b-roll & captions to your reels in the same styles that top creators are using. Try it for free & if you like it, use code “HIGHSEASON” for 10% off when you sign up: submagic.co/?via=highseason
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