Founder & CEO of @sernasocial. Lover of Great Lakes, good beer, cold weather and kind deeds. Always wishing for my next @tbtduluth show. Tweets are my own.

Joined August 2009
412 Photos and videos
ht to @securityblvd for their excellent breakdown of the recent Instagram data breach. Read my thoughts on their analysis: sernasocial.com/blog/instagr… #socialmedia #socialmediagovernance #infosec #cybersecurity
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Sue Serna retweeted
Check out CEO Sue Serna chatting all things #socialmedia #socialmediagovernance on the No Password Required podcast! carltonfields.com/insights/p…
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24 Apr 2025
New on the blog: Why companies need to centralize management of their #socialmedia to reduce risk and maintain #brand equity.
One of the most fundamental mistakes companies make is allowing people across the organization to “own” various parts of #socialmedia with no centralization and no coordination. Read more on the blog: sernasocial.com/blog/central… #socialmediagovernance #corporatecomms #infosec
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Sue Serna retweeted
If you or your organization are interested in learning about #sociallistening and how to mine #socialmedia chatter for deep insights, sign up for my upcoming @nismonline webinar! May 8 at 11 a.m. CST. Find out more and register here: my.demio.com/ref/oIut3xLNORj…
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Sue Serna retweeted
New on the blog: Why companies should sit out #AprilFoolsDay on #socialmedia: sernasocial.com/blog/xdsk5t9…
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12 Apr 2024
This was one of those posts that just wrote itself. There is so much to say about the very compelling data in this latest @nismonline #SocialMedia Job Study!
CEO @sueserna breaks down her top 8 takeaways from the @nismonline 2024 #SocialMedia Job Study in her latest post on the blog. Here's real data on how tough, how many resources are needed, etc. sernasocial.com/blog/8-takea…
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9 Apr 2024
Always so proud to be an ID Management Champion!
Serna Social is again proud to be an Identity Management Day Champion w/ @staysafeonline. Read about how #identitymanagement is a core part of managing social, and how most organizations are woefully ignorant of this fact. Remember folks: #BeIdentitySmart! sernasocial.com/blog/social-…
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Sue Serna retweeted
Looking forward to this one! Please join us to learn about protecting your brand online! #socialmedia #socialmediagovernance
Sue Serna is the founder & CEO of @sernasocial, a social media consulting agency focused on social media governance, risk, security & strategy. Join Sue at our upcoming Career Coffee to learn how to protect yourself legally, ethically and online: minnesotaprsa.org/careercoff…
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11 Aug 2023
Woooah. Incredible storm rolling up to and through #goldenvalley #mn
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27 Jul 2023
Some days working in #socialmedia just makes you want to 🤯 @Meta @instagram How is one supposed to submit a bug if you have a bug in your bug-reporting form? 🪲 I guess I'll ask you on Twitter because that is the only thing that makes sense. #socialmediagovernance
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9 Jul 2023
Always the best @tbtduluth show of the year. Loved seeing #BanjoDad and hearing Silver and Gold for the first time in awhile!🐢💜🐢💜🐢💜🐢💜🐢💜🐢💜#trampledbyturtles #bayfrontpark
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20 Apr 2023
My latest on the @sproutsocial blog!
CEO @sueserna is back on the @SproutSocial blog talking about #socialmedia #agencies. Agencies (including this one) can be invaluable partners. But it's still on the client to set the expectations and provide the right guidance. Read more: bit.ly/3AhIBdE
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11 Apr 2023
Proud as always to support #IDMgmtDay2023! #identitymanagement is crucial for proper #socialmedia management! If you're not making the connection, read my blog post :-) #cybersecurity #infosec
Good #socialmedia management = good #identitymanagement. That's why we are proud to support #IdentityManagementDay! #IDMgmtDay2023 #BeIdentitySmart 👉 More info: lnkd.in/gDteBwbT 👉 CEO Sue Serna's blog: lnkd.in/gzbxPZaV
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7 Apr 2023
Everyone loves a good preparty! 🎉
Bayfront Pre-Party at @EarthRiderBeer on 7/6. All of our TbT side projects on the same bill. Tix on sale now: tinyurl.com/35jsbf3f
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10 Feb 2023
Check me out! 👀📣
Thanks to the team at Canvas Rebel for the great interview with CEO @sueserna! #socialmedia #socialmediagovernance #socialmediamarketing bit.ly/3ln9VmG
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8 Feb 2023
Do you know someone who is currently looking for work? Invite them to join me for a free #socialmedia webinar about how to improve their #linkedin profile! Thursday 2/16 at 1 p.m. CST. Register: bit.ly/3oJ3Yw

Are you among the thousands who have been laid off recently? Are you currently #opentowork? Join CEO @sueserna for her ever-popular "Perfecting your #LinkedIn Profile" session next Thursday, Feb. 16 at 1 p.m. CST. bit.ly/3oJ3YwW #laidoff #layoffs2023 #socialmedia
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30 Dec 2022
I’m pretty sure I’m blushing ☺️
30 Dec 2022
Replying to @jappleby
An under-talked about challenge a lot of pros face is organizational social media governance. How to enable as many good things and prevent as many bad things as possible, with few resources. @sueserna has a mind bogglingly epic background in this and now helps others.
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