B2B SaaS CMO | event evangelist | workforce management | @lesliesweek board member | lover chocolate chip cookies | #eventprofs

Joined October 2008
38 Photos and videos
Corey McCarthy retweeted
Guess who's back, back again: @maxlugavere 🧑‍🍳
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Corey McCarthy retweeted
24 Mar 2021
2/2 We recently spoke to @dashe_uk and @testarossa4 to get their views on corporate gifting and the benefits it have to event engagement - they had some great insights! Read the blog below! lnkd.in/dpdCH_x #eventprofs #eventprof #eventmanagement #virtualevent #events

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Corey McCarthy retweeted
I'm discussing “💥#eventtech💥 chat: Every Thursday” with @marcogiberti, @punchtownparry, @coynes, @tojulius, @lizkingevents, @testarossa4, @Penthouselord, @StaceyThorp, and Women in Event Tech. Today, Jan 21 at 2:00 PM EST on @joinclubhouse. Join us! joinclubhouse.com/event/5M4Y…

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Corey McCarthy retweeted
We’re proud to announce Socio now offers upgraded accessibility features, and we’ve expanded our award-winning customer support to include weekend hours! hubs.ly/H0CPHHz0

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Corey McCarthy retweeted
8 Dec 2020
Community is the new commodity. Offer multiple channels to attend and participate in events. Allowing them to participate on their own term. #eventtrends21 #teamwork #collaboration #tech #innovation
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Corey McCarthy retweeted
Making money is a priority for 2021. @testarossa4 differentiates between 2 event types: generating revenue off the event itself or off products and services. #eventtrends21
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Corey McCarthy retweeted
On #eventtrends21, @testarossa4 says that yearlong community engagement in events presents an opportunity for digital advertising opportunities, whereas the traditional sponsorship model for events will not be the highest revenue generator.
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Corey McCarthy retweeted
Good point - it’s their data, their lives, their experiences
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Corey McCarthy retweeted
Let's talk about event ticket costs! With segmentation in your tickets, you're able to amplify ticket value. Think about a SaaS model that extends past the event (i.e. membership options) & personalized/elevated experiences per attendee level. -@testarossa4 #eventtrends21
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Corey McCarthy retweeted
You need a better purpose for your event to exist.. a superior reason for commanding your audiences time.. otherwise what’s the point..?#eventtrends21
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@Hairy_afghanhound made the session drawing - what a show stopper 😂 #eventtrends21 @socioevents #eventmb
Monetization Strategies for Virtual Events @socioevents @testarossa4 @Livepens #eventtrends21
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Miss the monetization session at #eventtrends21 ? Here is the recap of the session @socioevents @EventMB @tojulius, thank you for teeing up a great topic and including us 🧡
Want to hear more from @testarossa4 on monetizing virtual events? We've got you covered! 🎉 blog.socio.events/monetizing… #eventtrends21
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An honor to be included such a hard hitting topic and in the company of the event industry's heavy hitters 🤩#eventtrends21
Making money is a priority for 2021. @testarossa4 differentiates between 2 event types: generating revenue off the event itself or off products and services. #eventtrends21
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Had a blast!! @ItsWillCurran thank you for being a co host with the most 🎉 #eventhack #hybridgames #futureofevents @socioevents
Shout-out to our amazing hosts for the #EventHack #HybridGames, @testarossa4 and @ItsWillCurran! 🎉
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Hey #EventProfs and those of you that were there at @SOEI this morning - join us for the EventHack FINALS ... TOMORROW!!! Save your seat today, this is the one you won't want to miss. 🎉 #Eventhack #Hybridgames
#EventProfs, we’ve seen so much innovation and creativity over the last 9 weeks of the #EventHack #HybridGames. With the finals happening tomorrow, let’s take a trip down memory lane. And don’t forget to register for the big event! get.socio.events/eventhack-h… #SOEI
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#EventProfs' creativity is the magic ingredient. Event Platforms are the tools that allow them to bring their craft to life. #SOEI #EventHack
51% of planners are frustrated with the level of engagement tech platforms offer. The virtual event platform is there to make sure opportunities to engage are there, but it's up to the planner to design those opportunities into the event. @testarossa4 #SOEI
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Corey McCarthy retweeted
"An event is an event. We need to go back to the attendee journey and journey map for both experiences (live and virtual)." @testarossa4 #SOEI
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Doing nothing in 2020 really isn't an option - the same will go for 2021. #SOEI #EventHack
"People have quickly come to the realization that doing nothing in 2020 isn't an option. Now that we understand this is more long term, this is our future, we'll be seeing more pivots to virtual." @testarossa4 #SOEI
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Corey McCarthy retweeted
30% of event professionals would not attend any form of in-person event themselves, and a further 33% would only attend a small and local event. Only 14% of event professionals would themselves attend any in-person event. #SOEI @hothospitalitye @NickBorelli @testarossa4
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