Joined November 2008
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- Following 13,573
- Followers 20,020
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6,376 Photos and videos
Jun 13
Before publishing, ask:
What would a skeptical buyer object to?
AI creates speed.
Review protects trust.
Message me for more information.
6
Jun 12
Content exercise:
Pick one real audience question.
Answer it in plain language.
Turn it into a post, email, script, and follow-up angle.
Skill: Red-Team Review
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7
Jun 12
AI creates speed. Review protects trust.
Working move:
Check clarity, credibility, voice, buyer objection, and next action.
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8
Jun 12
Before publishing, ask:
Which sentence could appear in a competitor's post?
AI creates speed.
Review protects trust.
Message me for more information.
2
Jun 11
Content exercise:
Pick one real audience question.
Answer it in plain language.
Turn it into a post, email, script, and follow-up angle.
Skill: Generic Draft Repair
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7
Jun 11
The first AI draft is usually too smooth.
Working move:
Ask AI to mark generic lines and revise with sharper examples.
Message me for more information.
Jun 11
Before publishing, ask:
Did you give AI judgment or only a topic?
AI creates speed.
Review protects trust.
Message me for more information.
1
Jun 10
Content exercise:
Pick one real audience question.
Answer it in plain language.
Turn it into a post, email, script, and follow-up angle.
Skill: AI Briefing
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2
Jun 10
Do not ask AI to write until you brief it.
Working move:
Provide audience, problem, belief, example, format, and constraint.
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3
Jun 10
Before publishing, ask:
What would make a skeptical reader believe this?
AI creates speed.
Review protects trust.
Message me for more information.
1
Jun 9
Content exercise:
Pick one real audience question.
Answer it in plain language.
Turn it into a post, email, script, and follow-up angle.
Skill: Proof In Miniature
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3
Jun 9
Small proof beats broad claims.
Working move:
Add one example, client pattern, story, or observable detail.
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1
Jun 9
Before publishing, ask:
Would the first sentence earn attention without exaggeration?
AI creates speed.
Review protects trust.
Message me for more information.
1
Jun 8
You don't have a content problem. You have a time problem.
Writing one post at a time is the slowest way to do it. You pay the blank-page tax 30 times a month.
Batch it once: one day in, 30 days of content out.
That's the whole idea behind the Lab.
5
Jun 8
Content exercise:
Pick one real audience question.
Answer it in plain language.
Turn it into a post, email, script, and follow-up angle.
Skill: Hook Discipline
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2
Jun 8
A hook should create recognition, not hype.
Working move:
Open with the problem, mistake, question, or consequence.
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1
Jun 8
Before publishing, ask:
Is the pillar too vague to guide decisions?
AI creates speed.
Review protects trust.
Message me for more information.
Jun 7
Content exercise:
Pick one real audience question.
Answer it in plain language.
Turn it into a post, email, script, and follow-up angle.
Skill: Content Pillars
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1
Jun 7
A pillar is useful only if it can produce repeat content.
Working move:
Test each pillar by listing ten possible posts under it.
Message me for more information.
6
Jun 7
Before publishing, ask:
Does this post fit a campaign stage?
AI creates speed.
Review protects trust.
Message me for more information.
4