The truth is that people don’t trust digital products anymore- we’re learning that they can be taken away at the whim of the company. Me and my bookshelf will still be friends in 20 years, but will my digital copies still be supported?
In the last year, I’ve spoken with the top executives at three of the biggest comics publishers, and they all said sales were up…and that people wanted physical products, that was the driver of positive change.
Particularly those with a rarity or limited component.
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