Follow us for insights into our transparent UK wool supply chain, a better way of doing business. Meet the Woolkeepers® who make it happen.

Joined April 2020
101 Photos and videos
We are deeply saddened to hear of the passing of Doddie Weir and our thoughts are with his family and friends. He was an inspiration and a pleasure to work. Charming, wholesome and so funny. A gentle giant. You can donate to Doddies foundation here > myname5doddie.co.uk
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Learn more about our partners Hypnos Beds' Royal Warrant and how they came to receive such a historic mark of excellence. We're proud to supply the team with traceable British wool that gets the Royal stamp of approval! #hypnos #royalwarrant #britishmade
Our British heritage is a huge part of Hypnos! As a fifth generation, family run business, our history matters. That's why we’re so incredibly proud to be Royal Warrant holders 👑
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We’re so pleased to announce that the team at @hebtroco have just launched a collection of quilted vests, featuring our own Woolkeepers® wool. Why wool? Because why wouldn’t you want natural garment insulation with a host of benefits that comes from British farmers?
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We’re excited to let you know that @CelticandCo have just launched their first collection using our Woolkeepers® wool, sourced through our partners @HD_WOOL Apparel Insulation. The Cornish sustainable fashion brand is using the wool to insulate three new jackets for AW22.
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The Woolkeepers retweeted
"We reviewed the Hypnos wool origins 6 mattress and it’s one of the best we’ve tried." @TheIndependentOnline tried out our Wool Origins 6 mattress and...the review speaks for itself! bit.ly/3NQXGrc
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The Woolkeepers retweeted
Did you catch our Low-Impact Materials webinar? Watch the full video here 📺youtube.com/watch?v=DbEsES-p… 📢Don't forget to register for our next webinar on July 6th 'How to Reduce Fashion's Water Usage & Pollution' : eventbrite.co.uk/e/353615552…
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Have you seen this exciting woolen performance yet? > lnkd.in/gW9mGBRu PLAYSCAPE was created to celebrate the 2022 @Woolmark International Prize finalists, directed by @FKAtwigs We’re so pleased to announce that the winner, Saul Nash used @HD_WOOL for his collection.
“We Won! Our sustainable Sheep to Sleep wool mattress was recognised by @TheGrocer Gold Awards 2022 🏆 😀” Congratulations to @JohnLewisRetail for winning this prestigious award, alongside our friends at @hypnosbeds. thegrocer.co.uk/events/groce…
Join us this week at the Groundswell Regenerative Agriculture Show & Conference. Tickets are still available to buy here, we hope to see you there! > groundswell.yourticketpurcha… youtu.be/pCkTjFDfPQs

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We’re pleased to announce our latest collaboration with yarn maker, @laxtonsyarns. Laxtons has been supplied with wool from our Woolkeepers® - Gordon and Glenys Wyeth. The pair have been running their family farm for 35 years. Read their full story at woolkeepers.co.uk
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The Woolkeepers retweeted
Have you signed up? ➡️eventbrite.co.uk/e/313718248… Join us on June 8th, hear from Jo Dawson of @HD_WOOL & @woolkeepers on the benefits of working with wool, and how holistically managed sheep help to sequester #Carbon, reversing climate change. #fashiondeclares
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We’re delighted to be a part of Harvey James' recent article for @highsnobiety, entitled A Visit To Fashion's New Sustainable Frontier - The Regenerative Farm. Read the full article with words from our CEO Jo Dawson here > highsnobiety.com/p/regenerat…

The Woolkeepers retweeted
Meet the farmers behind the wool in a Hypnos mattress. In collaboration with @woolkeepers, discover how Doddie and Kathy Weir's wool makes it all the way from their @RedTractorFood assured farm to being used in our handcrafted mattresses here at Hypnos. bit.ly/3wqattR
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The Woolkeepers retweeted
How Do They turn Red Tractor wool into mattresses? PART 4: WHY HYPNOS? How many mattresses do @hypnosbeds make a week? How do their mattresses create the perfect nights’ sleep? And why do they use British wool from Red Tractor assured farms? Here's part 4… 🐑🛏️ @woolkeepers
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The Woolkeepers retweeted
How Do They turn Red Tractor wool into mattresses? PART 3: THE MATTRESS FACTORY How to they turn the wool from the farm into a @hypnosbeds mattress? And how is making a mattress like making a cake?! Join us for part 3… 🍰🛏️ @woolkeepers
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Our friends, @Campaignforwool, supported by HRH The Prince Of Wales, would like to remind consumers about the benefits of buying wool over synthetic fibres in a bid to help the planet by reducing plastic waste and micro-fibres, something we are equally passionate about.
Have you watched episode 2 of @RedTractorFood's “How Do They?” series yet? Check out their website to learn a bit more about our Woolkeepers® programme and what sort of wool makes for the cosiest mattress!
How Do They turn Red Tractor wool into mattresses? PART 2: THE GRADING FACTORY Is there a difference between Red Tractor assured and non-assured wool? Who are The @woolkeepers®? And what do they look for in the wool that goes into a @hypnosbeds mattress? Join us for part 2… 🛏️
It’s officially live! Check out the latest episodes of @RedTractorFood's “How Do They?” series, which takes you on a journey from farm-gate to finished product, following the processing of Woolkeepers® wool to luxury mattresses, made by our partners @hypnosbeds.
How Do They turn Red Tractor wool into mattresses? PART 1: ON THE FARM 🐑 What sets a Red Tractor wool farmer apart from others? When do they shear their sheep? And what happens to the wool once sheared? Find out in the first part of our latest episode. @hypnosbeds @woolkeepers
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The Woolkeepers retweeted
Coming soon.. our next ‘How Do They’ episode? We’ve been dreaming about this one for a while… any guesses what it is?! 🐑
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