I’m Xin Yi & I’m re-introducing myself! 🙋🏻‍♀️ I’m a no-niche UGC creator who's always ready to help drive results for campaigns & brand goals 🌟 If you’re looking for a results-driven UGC creator, let’s chat ⬇ 📩 contact@xinugc.com 📁 xinugc.com #ugc #ugccreator

My husband bought a @GrillaGrills smoker grill and it’s been ON this past month ✊🏻 If a brand is looking for backyard BBQ content, let’s chat ⬇️ 📩 contact@xinugc.com 📁 xinugc.com

Girlbossing gets tiring when you realize you have been working your whole life!! 🥲 First for your family, then for everyone else, and somewhere in between you forgot to work for yourself too. The youngest version of you did not survive all of that just for you to run yourself into the ground in your 20s 💫 You deserve a weekend offline, a slow morning, a dinner out with nobody needing anything from you. Relax those shoulders, IK THEY WERE UPP!! 🫵🏻 When did you last actually do something just for you? #ugccreator #ugccommunity

This past week humbled me a little 🤧 I came back from a trip dealing with nausea, a relentless cough, and honestly just feeling pretty awful. From the outside, it probably looked like I disappeared for a bit. But behind the scenes, I was still working on agency projects, brand partnerships, strategy, and all the little things that keep the business moving forward. It was also a reminder that not every productive week looks the same! Curious if anyone else has had one of those "busy but invisible" weeks lately, and hopefully not sick! #ugc #ugccreator #ugccommunity

Sooo... I'm working with INVISALIGN for content?! 😭 What is actually blowing my mind is that I JUST started documenting my aligners journey. I went from sharing this experience because I wanted to be transparent about it to now getting the opportunity to work with them! Sometimes sharing your journey really does open unexpected doors 😭 #ugc #ugccreator #ugccommunity

Say it with me: MINDSET AFFECTS EVERYTHING 🗣 Not in a cheesy "just believe and it'll happen" way, but more in the sense that your emotions can easily start making decisions for you if you're not careful. A slow week can convince you nothing is working. A rejection can make you question your abilities. One bad day can suddenly feel like a reflection of your entire business. The reality is that most of us are figuring things out as we go. That's why I've been trying to focus less on how I feel in a given moment and more on whether I'm continuing to show up and do the work. Your emotions always change, but the work compounds. #ugc #ugccreator #ugccommunity

I fear I manifested too hard and finally got to work with a mattress brand 🫡🥺 Can’t wait for the final videos to go live!! #ugc #ugccommunity #ugccreator

Time is the most expensive resource in any business. There is a reason so many companies outsource social media management, content creation, editing, and strategy. It is not because they are incapable of doing it themselves. It is because someone still has to spend the hours planning, creating, analyzing, and improving it. That is what makes me laugh when people dismiss content creation as “just posting videos.” Almost anything can be learned. The question is whether you have the time to learn it well and execute it consistently. Time is what businesses are really paying for. #ugc #ugccreator #ugccommunity

🗣️ PIVOTING 🗣️ IS 🗣️ NORMAL 🗣️

Not enough people talk about the Coach Q&A feature in @creatorvaultapp!!!! I posted a question about a field I’m breaking into to one of the coaches, and that helped me get clear on a direction I've been thinking about for a while 🥺 Shoutout to the coaches on the app, especially @Amandapac_ugc 💕 #ugc #ugccommunity #ugccreator

#ugcexample skit concept in the tech niche for Girls Who Code 👩‍💻 During my research, the themes that kept coming up from the brand's current audience include the need to get a tech job their confidence. Through people's comments and lived experiences, I pitched a skit concept centered around a specific persona: the underprepared job hunter. Key creative decisions behind this concept: - Landed on a career fair setting to emphasize a micro moment of the persona - Creating two distinct character aesthetics - Overlaying audio to emulate real conversation flow - Scripted using language words the audience actually uses The goal wasn't to explain the program. It was to make the audience feel seen in a moment they may have already experienced. Looking for UGC? Let's chat ⬇ 📩 contact@xinugc.com 🔗 xinugc.com/ #ugc #creativestrategy #ugccreator #ugcad #ugcadexample #techugc #skitugc

When the hair is the weekend fit 💆🏻‍♀️ I had such a fun weekend with family & friends, but now it’s back to work! Very excited for the upcoming projects I have in the works 👀 #ugccreator #ugccommunity #ugc

spent the weekend with mia and rae 🫪💗 two years ago, mia was one of the creators I looked up to when I was first figuring out content creation and UGC and now here I am part of the CV team <3 growth rarely looks the way you expect it to, it can feel slow because you’ve created a mental note that your success needs to look like what everyone else posts online and just because it’s not going the “same route” as others, doesn’t mean you’re behind or doing it wrong, your business is simply taking its own unique path beyond ugc and so long as you continue to show up, the opportunities will keep making their way to you 🤪 #ugc #contentcreation

You know you’re having a good time when these are the only pictures from the trip 😭 I’ve been spending the weekend visiting family & friends in New York and it reminded me how precious our time is. I’m beyond grateful for all the opportunities that have came my way & continue to be inspired by the people around me to continue 😭💕 #ugccreator #ugccommunity

Tray 2 of my Invisalign journey continues 🥺 I’m glad I started talking about this online bc I learned that SOOo many other creators are on a similar journey!! 🥹 This week was more my first impressions of a new set movement! #ugc #ugccommunity #ugccreator

A brand commented on my videos, so I took it as a sign to shoot my shot in their DM’s 🫪 And now they’re sending me some free products to accompany a video I was doing any ways! Closed mouths don’t get fed 🗣️🗣️🗣️ #ugc #ugccommunity #ugccreator

Found out one of my favorite brands is closing its doors 🥲 They made eco-friendly laptop bags, and while I was sad as a customer, it also made me stop and think as a business owner. Behind every brand is someone taking risks, investing time, solving problems, and hoping their work reaches the right people. Moments like this are a reminder that we're all just trying to build something meaningful and make it work 🫠 #ugccommunity #ugccreator #ugc

my creator-app, creator vault, launched exactly 2 weeks ago, and we've had 49 total brand opportunities in that time. 🥳🥳 since then, creators have been messaging me frustrated about the amount of brand opportunities in the app... and I want to make something SUPER clear. 1. when you apply to brand deals on FREE sourcing platforms (cohley, insense, backstage, etc), sure there are thousands more opportunities, BUT you are going up against hundreds-thousands of other creators. in GROW, you're going against a smaller creator pool, and the only other creators who are applying are the ones who have subscribed to this tier. this solves the oversaturation problem from the brand's POV and the creators' POV. 2. every opportunity is vetted. as the founder and CEO of CV, one of the main reasons I built this platform was to protect creators' time and energy. the opportunities inside the app are all sourced from my network and my previous clients. every brand agency inside the app does not have a reputation for ghosting creators, paying late, or treating creators poorly. this is one of the core missions of creator vault, and the grow opportunities reflect that. 3. the GROW section is fueled by one person: me. for the past 3 years, I've been a full-time content creator, but now I'm a full-time app founder!!!! my priorities have shifted and even in the past few weeks, I've turned down opportunities with major names and redirected them to our GROW subscribers. I can't wait for yall to see the brand deals I bring into the app, and I am so excited to see yall win. I don't owe any users an explanation for the amount of brand deals in the app (cause in my opinion, almost 25 per week is incredible), but if you've been feeling like its not enough, keep in mind that I am the one sourcing, onboarding, pitching, vetting, and maintaining every brand relationship inside GROW. feedback is super important and I'm so grateful that my community in this space feels comfortable enough to let me know how CV can improve. I will always be working to make CV a one-stop shop for content creators and your feedback and insight is always welcomed and wanted!!!! in the meantime, stay tuned, because yall have no idea the types of brands I've been in talks with, and how many opportunities are coming your way. thank you for your support, always !!! ❤️

Proud to have completed the Motion Creative Strategy Bootcamp 🎉 May was one of my busiest months, and it reminded me that time is everyone's most limited resource. There were definitely moments when it would've been easier to put this on the back burner. But one of the things I appreciated most about @motionapp_ was the flexibility. I was able to learn at my own pace, catch up when life got busy, complete the exam, and earn my certificate without sacrificing the quality of the experience 😌 I joined because I wanted to become a stronger creative partner for my clients, deepen my understanding of creative strategy, and sharpen my analytical thinking around paid social. As a UGC creator, it also reinforced something I've always believed: the best creative execution starts with strong strategic thinking. Huge thank you to @evanmklee for always bringing the energy to the calls, and everyone involved in the bootcamp! 🦋 Excited to keep building on what I've learned and continue growing my career in creative strategy 🙌🤏 #creativestrategy #ugccreator #creativestrategist #ugccommunity #ugc

Here’s an easy, fun, creative exercise all aspiring strategists should do ⬇️ Look at the feeds of people around you! A partner, parent, sibling, friend, whoever. We all have completely different algorithms, interests, demographics, and buying behaviors, which means we're all being served different content. It is one of the easiest ways to get out of your own bubble and see what real people are actually consuming. The best strategists stay curious about audiences beyond themselves. #ugc #ugccreator #ugccommunity #creativestrategy