Media strategies that make smaller brands look Big. Bigger brands feel small and nimble. Disrupt your Media.
Joined February 2009
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457 Photos and videos
13 Jun 2019
What is culture decoded? Passions, interests, intent, and affinity. #IABHasYouCovered @iab @AcuityAds
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13 Jun 2019
Great examples of thinking outside the demographic when trying to reach the Asian American consumer group #iabhasyoucovered @iab @nielsen
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13 Jun 2019
Brands today must take on a human quality and speak to their audiences and customers as people not demographics #iabhasyoucovered @iab @nielsen
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13 Jun 2019
Americans are saying yes to cultural diversity, showcased by our love for recent films such as Crazy Rich Asians, Black Panther, and Coco. It’s now on us to embrace this #iabhasyoucovered @iab
13 Jun 2019
Great tip made on making sure to document, share, and apply your learnings and optimizations as campaigns are executed #iabhasyoucovered @iab
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13 Jun 2019
Excited to join other #advertising pros for today’s cross-cultural marketing event with @iab at @Google today!
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10 Jun 2019
Attending the @cmoinspired conference tomorrow? Make sure to stop by our booth! #advertising
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6 Jun 2019
One of the biggest issues in #retail #advertising? Annoying your consumer. Make sure to put parameters in place so you don’t over-message them or retarget them with ad featuring something they have already purchased or taken action on @weareogury
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6 Jun 2019
Trend we noticed between the @VideoNuze summit last week and @weareogury ‘s event today? The struggle to access first party data and then leverage it correctly #Advertising
6 Jun 2019
What are some of the issues you face in mobile #Advertising? The panel has answered:
- Tracking users on a 1:1 level#
- Staying relevant identifying users with that relevancy
- Getting in front of the consumer during short retail consideration window @weareogury
6 Jun 2019
While 18% of shoppers do all of their #holiday shopping over Black Friday weekend, 42% have their shopping done prior- showcasing the need to engage your consumer long before this weekend occurs @weareogury #Advertising
6 Jun 2019
52% of retail transactions are made on mobile and mobile is the #1 most utilized device to engage with retailers, highlighting the importance of mobile in a retail #advertising campaign @weareogury
6 Jun 2019
$1.8T was spent on #retail in the 2nd half of 2018 - perhaps due to the big shopping seasons like back to school, @amazon prime day and the holidays @weareogury #Advertising
6 Jun 2019
Good morning Twitter marketers! Today we’re starting off our day with @weareogury at their Data Series event! Today’s topic is “The Retail Holiday Showdown”! #Advertising #retail #holiday
4 Jun 2019
Being aware and weary of the cliches surrounding cannabis, while still aiming high guides the industry in its growth and prevents these comparisons from being inhibiting @adage @sherbinski415 @skadey
4 Jun 2019
If companies are to take on #cannabis #advertising, one of the most important things they can do first is understand the myths and misinformation surrounding the industry @adage @sherbinski415 @skadey @jasondeland
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4 Jun 2019
.@msmarypryor points out that being inclusive in this industry is a huge plus when it’s already been shown in other industries that inclusivity increases brand affinity @adage
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4 Jun 2019
Curiosity is one of the biggest factors in the cannbis industry, making the educational piece in your marketing and advertising perhaps more important than the awareness of the product @adage @BarneysNY