CEO Winston Mok from @WooshAir said it better than we ever can. “Helping startups like us get from the ground to 100 real quick”. The R&D tax credit is an asset to your business. Let’s get your credit today! bit.ly/3msQol9 #taxTwitter #startup

Three upcoming events worth checking out for anyone building or investing: 🤖 Lead Your Team With AI - February 24, virtual A practical session on how founders can effectively use AI to lead their teams. Featuring Doug Peete, CPO at atono.io 🤝 Founder Friends LA - February 26 A space to connect and learn from each other. No pitches, no pressure. 🏕️ Camp Hustle - May 11-13 A three day oasis for investors. It’s built for startup investors who crave authenticity, meaningful connection, and a damn good time. Whether online or in person, you’ll come away with actionable insights and plenty of "oh dang, that's useful" moments. RSVP: hustlefund.vc/events

When cash flow gets tight, business owners shouldn’t lose sleep over payday. That’s the idea behind Payroll Bridge, powered by @ParafinHQ—and now, it’s been named Best Embedded Finance Product for SMBs by Tearsheet! 🏆 Payroll Bridge gives small business owners peace of mind, helping them pay their teams on time and in full, even when unexpected expenses pop up. Gusto provides access to Payroll Bridge through our partnership with Parafin. All lines of credit are issued by Celtic Bank. Subject to credit approval.

The best partnerships don’t happen behind the scenes. They happen when both sides believe in the same mission. At Gusto, we’re teaming up with @CitizensBank to bring modern, easy-to-use payroll and HR tools to their business customers. Together, we’re helping small business owners save time, reduce stress, and focus on building great companies.

We 💛 LA!

I think #MrCarter @sc and @aliciakeys said it best, “In New York, concrete jungle where dreams are made of, there's nothing you can't do… Now you're in New York,these streets will make you feel brand-new, big lights will inspire you! #empirestateofmind

On cloud nine ☁️ ... and #Cloud100 🎉 Thanks to the entrepreneurs who inspire us daily, and to @Forbes, @BessemerVP, and @SalesforceVC for recognizing us!

Small businesses are the reason we shine. Gusto’s @Forbes #Cloud100 recognition is in big lights in Times Square, thanks to you!

What if your future self showed up at work? 👀 That’s the idea behind our new ad campaign: Future with Gusto.

Taylor and Travis made it official... and so did we. credit: @taylorswift13

Big news: Guideline will soon be joining Gusto (once approvals are complete) 🤝 10 years simplifying 401(k)s. 1M people saving for the future. Together we’ll be making payroll, health, HR and retirement benefits simple, accessible, and seamless—all in one place. gusto.com/company-news/gusto…

🦄 💛

Congratulations @GustoHQ Solo team for the HUGE launch today 💯 It's time to go Solo. Most businesses in America are run by a single person. A designer, a contractor, a baker, a consultant—people who take the leap to work for themselves and build something real. They don’t often get the spotlight, but they carry a huge part of our economy. Gusto Solo makes it easier for one-person businesses to take care of the unglamorous but important parts, like paying themselves and staying compliant. And I think this is just the beginning. With AI changing so many jobs, more people will strike out on their own. The solo path will only grow. forbes.com/sites/elainepofel…

I quit my job at EY after 13 years to launch my own business. Here are the 5 lessons I learned from my Big Four career. trib.al/tfnRB1C

Startups, sips, and socializing...what more could you ask for? Earlier this week, we hosted a boba social with @ycombinator’s newest batch of startups, with an appearance by our very own @tomerlondon. We’ll cheers to that. 🧋

🚨 Tariff update for small biz owners: The U.S. and China just agreed to a temporary pause on some of the newest tariffs - but there’s still plenty to track. Here’s what you need to know (in plain English). 🧵

From @ycombinator to serving 400,000 businesses, our mission has never changed: make payroll & HR effortless for small businesses. Our co-founder & CEO, @joshuareeves, sat down with YC's @harjtaggar to share how Gusto got started & what we’ve learned along the way.👇

Out thesis in a nutshell…

Big news: @Xero is launching an all-in-one payroll solution for U.S. small businesses, powered by Gusto Embedded! Read more from @tomerlondon about how this partnership will help make life easier for SMBs: gusto.com/company-news/xero-…

Navigating the Lifecycle of a #Startup with @uclaanderson @UCLA_Alumni @UCLAVentures @ucla #Bruins and the #BruinFam and supporting each other like only we can and know how #eightclap #foursUP @THalamandaris @BakerHostetler @PNCBank @SlausonAndCo @gumshoeventures

To all my #founders and those still trying to be…here’s a reminder that the hardest is the #firststep Maybe it can be broken down to many mini #firststeps ? #juststart #startups