Tonight we celebrate #ChaharShanbehSouri. A festival of light & fire, held at sunset on the last Tuesday before Nowruz (New Year). Iranians celebrate by singing & jumping over fire. A beautiful ritual to leave behind misfortunes & bring renewal for the New Year ahead.

Hi @BravoWWHL 👋🏽 @Andy! I’m an Iranian founder of @BackHomeBeer, a brewery in Brooklyn. I’d love to guest bartend on #WWHL for #TheValleyPersianStyle — Let me know if that’s something you’d be into! I’ll bring the beer 🤌🏼

Hey @Andy! I’m the founder of @BackHomeBeer, a brewery in Brooklyn. I’d love to guest bartend on #WWHL for #TheValleyPersianStyle — Let me know if that’s something you’d be into! I’ll bring the beer 🤌🏼

REPOSTED from @BackHomeBeer: This Thanksgiving, the turkey won't be the only one getting all the attention Meet the Saffron Pear Cooler - bright, aromatic, and built around our Sumac Gose for that perfect blush of pink. Your new holiday signature is here. KAYHANLIFE.COM #backhomebeer #kayhanlife

バック・ホーム・ペルシア・ブルー Back Home Persian Blue @BackHomeBeer youtube.com/shorts/K7ScRFqT9…

NY brewery @BackHomeBeer is bringing Middle Eastern flavors and traditions to the American beer scene. Listen to the most interesting 4 minutes from founder Zahra Tabatabai’s interview with Dan Pashman on Hark Audio: harkaudio.com/beer-pintsized…

バック・ホーム・スマック・ゴーゼ Back Home Sumac Gose @BackHomeBeer youtube.com/shorts/_Zj04Xull…

Hey @QuickBooks there are no options to make invoices right now, are you having backend issues?

if and when zohran wins i will be shotgunning a cold one on the staten island ferry

@BackHomeBeer a very pleasant brew. On a trip to NYC, enjoying a drink with Persian friends… 🙌🏼 🍺 🙌🏼 Can I find this in the uk?

🔊May 5 - Happy Cinco de Mayo (Cinco en Shiraz) - Reposted from @BackHomeBeer and @heliekam: We took a classic michelada, gave it a Middle Eastern twist, and turned it into the perfect Cinco de Mayo hit. Fresh, spicy, tangy, and ready to party! What you’ll need: - 1 can Back Home Beer Persian Blue - Clamato juice (to your liking) - 1 tablsepoon fresh lime juice - 1 teaspoon of harrisa sauce (or more if you can handle the heat - 2 dashes Worcestershire sauce - Tiny drizzle pomegranate molasses (trust us) - Sumac tajín for the rim How to make it: 1. Rim your glass with lime, then dip it in sumac and tajin 2. Add lime juice, hot sauce, Worcestershire, a little pomegranate molasses and Clamato juice to the glass 3. Crack open your Persian Blue and pour it 4. Stir gently, top with a lime or cucumber, and sip your way from Mexico to Shiraz . Drink Responsibly. #CincoDeMayo 🍋🌶️🍺🎉🇲🇽 #backhomebeer

“I’m making Persian Palomas—because why not mix a little Texas and a little Tehran in one glass? This one’s bright, tangy, salty, and has all the right flavors thanks to Back Home Beer’s (@BackHomeBeer) Sumac Gose.” - Helen Kamali TAP HERE FOR RECIPE: 👇 kayhanlife.com/nooshehjoon/p…

I have two Pavlovian responses to the word “tahdig” - I must find a photo of one I made and I must put “make adas polo” on my calendar. Now I must try this new Pilsner

Meet Tahdig Pilsner — our bold take on a classic! Crisp, golden, inspired by tahdig, the crunchy rice from every Persian table. With notes of saffron & toasted grains, it’s deeply savory with just the right bite. Think saffron, toasted grains, and a hint of nostalgia in every sip

Sizdah Bedar marks the final day of Nowruz—when families head outdoors to let go of bad energy and welcome the new year with joy, nature, and fresh air. It’s a day for picnics, laughter, and lightness. A tradition that says: leave the worries behind and start again. #Nowruz