We need a successful movement that sends young ambitious people to waste all their energy and vitality so they can rebuild dying rural communities that'll just decay a generation later.
Once you realize that the only demographics capable of renewing the American heartland consist of immigrants and liberals, the entire "alt-right" or "MAGA" thing begins to seem like a complete dead end.
Because rhetoric about "taking America back" is cheap. And those espousing it either have the vigor and vitality required to literally, actually take the heart and soul of deepest America back and to give it new life -- or they do not.
And if they do not, their rhetoric and ideals are dead on arrival.
A meaningful movement in the direction they want to go requires a caste of exceedingly fertile and adventurous foot-soldiers or it doesn't work. Not everybody can be "taking back institutions in the metropole" or whatever (not that they're particularly good at that either). Not everybody can LARP as a country club Gordon Gecko type, or be a RW podcaster, or whatever.
People need to raise their hands and say "hell yeah I'll go to Ottumwa and make it excellent, I can do that, let's try it." They need to do this in all states, including blue states, or it doesn't work.
The entire digital right wing is worthless unless it can overcome this abject lack of energy, adventure, spirit, or can-do attitude. If it cannot, it's entirely stupid and worthless -- and by what I can tell, that's just about what all that kind of talk really is at bottom.