Email in 2025 is NOT what you think. It's been changing, FAST. That's why we teamed up with 30 of the top minds in marketing—such as @TripleWhale and @Customersai—to share the latest trends in email right now. A few notable call-outs: 📩 First-party data is king these days. Third-party data is a losing game, and brands that don’t adapt will struggle to reach their audience. 📩 Skip the generic marketing advice and “best practices” unless you’re making them visual. If you want engagement, you need original research, contributor insights, and lots of visuals. 📩 Over-engineering your emails can come-off as fake to your readers. Contrary to past years, plain text emails are winning. Learn more about how you can stay in people's inboxes at customers.ai/r/email-marketi…

Now this is how you get better engagement with your emails

First, a hard truth: Most brands think more flows = more money. Reality? In analyzing 2500 brand email marketing, I found: • 80% of flow revenue comes from 4 core flows • The other 20%? Spread across ~5 "advanced" flows Here's what matters:

Let’s talk about what’s actually working in email marketing. Email is changing fast and if you’re still sending like it’s 2024, you might already be behind. That’s why we teamed up with 30 email pros to break down what’s in, what’s out, and what’s next for email in 2025. customers.ai/r/email-marketi…

Marketing Rule: The best campaigns aren’t the loudest. They’re the most relevant. Speak to the right people. At the right time. With the right message.

🙋‍♂️@CustomersAI for website visitor ID and remarketing! 😊

If you spend >$10k/day on Applovin (for a single brand), I want to talk to you. I will pay you for your time! If this is you, please reply to this post or DM me.

Marketers chase better measurement across channels: content-na1.emarketer.com/ma… #ChartoftheDay #newsletter #marketing #measurement

🚨 Email marketing is evolving—are you keeping up? If you're still sending emails like it's 2024, you’re already falling behind. The rules have changed. We've partnered up with 30 top email pros to break it down, just for you. Here’s what’s in, what’s out, and what’s next for 2025: 1️⃣ Send more, not less. 2️⃣ Batch-and-blast is dead. 3️⃣ AI human creativity = the winning formula 🔗 Head to the link in our thread to grab your copy & level up your email game #emailmarketing