The Marketing agency for the next leading innovations in Tech: web2 & web3
Joined April 2021
- Tweets 7,052
- Following 197
- Followers 593
- Likes 14,524
60 Photos and videos
Pinned Tweet
10 Apr 2025
What’s the hardest part of marketing your Web3 project?
1️⃣ Branding.
2️⃣ Content.
3️⃣ Community.
4️⃣ Balancing short and Long term goals.
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May 31
Share your product founders!
We’re picking one good product to help with one week free marketing consultation and execution.
Get in!
May 31
It's Sunday, founders!
Time for marketing 😉
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📷 Share your product below
I’ll rate it out of 10
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FFprotocol retweeted
Mar 26
A quick Strategy to help you scale by 2% in a week..
1 hour Content Marketing plan for your socials:
• 15min: Plan 1-2 content ideas per day for
• 25min: create a founder funnel content . Preferably a video
• 15min: Engage with your audience
• 5min: Add CTA to every post
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Feb 19
Top 5 Mistakes Marketing Teams Make
✅ Starting late.
✅ Focusing only on hype, not education.
✅ Ignoring community feedback
✅ No clear messaging or positioning.
✅ Launching without a retention plan.
FF Protocol helps you launch smart and stay relevant.
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FFprotocol retweeted
Feb 11
What’s your take on regional marketing and why?
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FFprotocol retweeted
Feb 12
Marketing Web3 projects is a marathon, not a sprint.
Short-term gains often sacrifice long-term vision.
Branding, content, and community are just symptoms of a deeper issue: alignment.
That's where true success begins.
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FFprotocol retweeted
Jan 24
If you were to expand your businesses across different regions. What would be your top 3 regions and why ?
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FFprotocol retweeted
Jan 23
One thing I’ve noticed with Web3 projects that die after a while is simple:
They launch loud… but they have no structure for retention.
I’ve been in the web3 space long enough to see the pattern.
Most teams focus on hype, listings, and short-term numbers.
Very few think about what keeps users coming back after the noise fades.
Structure is what separates projects that survive from ones that disappear.
Structure means:
• knowing who your users are
• having a clear content and reward flow
• giving people a reason to stay, not just join
When structure is missing, even the best product bleeds users quietly.
I’ve seen projects with average products win because their marketing was structured. Few got it right tapping the infofi , trylimitless can be a good example among the recent ones.
I’ve also seen solid products fail because everything was random.
If you’re building in Web3 and growth feels unstable, don’t chase more hype.
Fix your structure first.
If you want long-term growth, build for retention.
That’s the real game.
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FFprotocol retweeted
Jan 17
The 3 phases of exploring the African market:
Phase 1: Positioning
Phase 2: Collaboration
Phase 3: Distribution
Each phase builds what your brands is likely to become in Africa. One wrong move could ruin all your experiences.
This is why your brands needs an expert like us
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Jan 10
Growth happens outside your comfort zone.
Visionary brands build a base in every region. Keep building!
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FFprotocol retweeted
Jan 8
Regional marketing should be prioritized if founders really want to understand their users beyond what the internet feed them.
What makes your user unique and excited? How is their experience back home?
Every global brands did that to go GLOBAL
Copied!
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FFprotocol retweeted
Jan 7
We did something different this week on @FF_Protocol
We engaged founders with products like SaaS, fintech , AI tools, web3 and more who are bootstrapping their startups or those that recently crossed $100k in revenue.
They shared some insights and how challenging it is to scale an unknown product.
Sincerely, I do understand their pain point—Having a product no one cares about can be heartbreaking. We went about encouraging them to keep it going and also suggested some solutions to help them by 1%
At FF-protocol, we don’t just help you with expansion, we offer support and a therapy consultation to keep you going through the storm.
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Jan 6
Take a look at Our Proven Formula for a successful web3 Launch in Africa
• Brand clarity - to get the African know what you’re building
• Community buildup - Host spaces, events and rewards attached
• Strategic content - Posts with purpose
• KOL & UGC
• Competitors loop
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Jan 5
Here is a guide to help you kickstart the year builders!
The end goal of this is marketing. Branding and positioning is what marketing does
Would you like to start your business marketing journey?
Send us a DM!
Jan 5
This is the beginning of Q1, the strategic ones has locked in the year as far as Q4 of 2025
The frame work to earn high in 2026 is positioning
If your plan is to land high paying tech jobs that pays you well
Here's a list of non-coding tech skills and niches in web2 and web3;
Web2 Non-Coding Tech Skills:
• UX/UI Design
• Digital Marketing (SEO, social media, PPC)
• Product Management
• Technical Writing
• Data Analysis (Google Analytics, e.t.c)
• Graphic Design (Canva, Adobe Creative Suite)
• Video Production (editing, production)
• Social Media Management
• Customer Support (helpdesk tools)
• E-commerce Management
• YouTube Automation
BONUS: Content Creation and branding
Web3 Non-Coding Tech Skills:
• Marketing & Growth strategist
• Tokenomics Strategy
• Metaverse Experience Design
4. Web3 Content Creation (crypto, blockchain)
• Blockchain Research & Analysis
• Crypto PR & Communications
• DAO Governance & Operations
• Web3 Social Media Management
• Community Management
• Blockchain Event Planning
• Content writing and copywriting
BONUS: Branding
Knowing all this skill is one, positioning is another.
The best way to earn high with this skill and niche is by building a personal brand around them.
You can choose any media of your choice: Be it X, instagram, YouTube, TikTok, LinkedIn and others.
Document your journey through content, and apply for offers through CTA that shows your skill
Keep building!
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