Calixa is a GTM platform that gives sales teams the product insights they need to find, close, and grow customers amidst a sea of selfβserve signups.
π£ 2nd batch of speakers for PLGTM New York π
β‘ Kyle Poyar @ OpenView
β‘ Jocelyn Brown @ Hypercontext
β‘ Zoltan Szalas @ Appfire
β‘ Alicia H. @ Tempo Software
β‘ Matt Avero-Sturm @ Sprig
RSVP π bit.ly/3NxDoWB#event#plg#nyc
π‘Tip of the week: Duplicating PQL alerts comes in handy when you have multiple segments or territories πΊ For example, your team can route the same type of alert to NORAM and EMEA Slack channels.
Head over to your Alerts to get started - bit.ly/45ZxNPV
Introducing the Deal Inbox - a central hub for your best deals & sales plays
π Get real-time alerts organized in an inbox
π See product usage graphs show the value users receive
β‘ οΈ Leverage plays that enable reps quickly act on deals
Learn more: bit.ly/441Qe4N
Pendo uses 5 marketing strategies to drive higher free-to-paid conversions β‘
Read the blog to learn how the team at Pendo is thinking about all 5 of these strategies, with real examples and KPIs!
bit.ly/3Nv0RrG#marketing#pendo#product#plg
π‘Tip: found interesting users or accounts from a View in Calixa? π Create a rep alert to keep tabs on them. The alert will conveniently remember your current View filters.
Jump into Views to try it out bit.ly/42vNmw6
1/ π Are you operating like a sales Sherpa in your #PLG sales motion?
In this episode ofΒ #TheGTMPackΒ podcast, we interview David Barron, Global Director of Sales at @HubSpot & Fred Melanson, Head of Content at @GetCalixa π.
Sale Plays π operationalize the outreach process based on specific product events.
So that reps know WHAT to do, WHEN to do it, and HOW to engage prospects to initiate revenue conversations.
See the top 6 Plays that your sales team needs run π
bit.ly/45fIuxq#sales
You're 30x more likely to qualify a lead if you reach out within 5 minutes.
People think speed-to-lead is a sales problem, but it's a data problem.
Learn why speed-to-lead hurts PLG companies & how to fix it to win more opps π
bit.ly/45aTufv#plg#sales#speedtolead
How did CoderPad scale its PLG motion to drive virality and growth π?
@amandarich01, @Coderpad's CEO shared 4 core PLG principles that they follow, along with real examples of the shifts they're making to maximize revenue.
bit.ly/455mWUg#coderpad#plg#sales#sme
What's the difference between an Ironman suit π and Calixa π ?
Jacob Beckerman, CEO of Macro will tell you they're the same!
We do what we do for moments like these β€οΈ
#customers#testimonials#video#plg#sales#success
The data warehouse has become core to many enterprises. Calixa securely connects to your company infrastructure through a set of static IPs. Easily connect your data warehouse and maintain enterprise security.
Learn more in the docs: bit.ly/3nJAbZY#datawarehouse#plg
Jenn Steele is a recovering PLG skeptic π
She learned six cardinal truths along the road to product-led, which turned her from a skeptic to a believer. Lucky for you, she told us π
Take 2 min to find out ‡
bit.ly/3AN6qdK#pgl#expert#growth#sales#interview
π₯ @teamuserpilot just launched the State of SaaS Onboarding 2023 report!
36% of SaaS companies still have nothing in terms of onboarding π±
πTo learn more about the latest trends and expert predictions for the upcoming year, grab your copy now π
bit.ly/3LM3BA2
Letβs be honest.
In the past, marketing hasnβt had a significant role in much outside of acquisition. π€·π»ββοΈ
Marketers often had KPIs for new leads and logos, not renewals or expansion. Yet with product-led thatβs quickly changing. ‡
bit.ly/41Q83mW
Appcues is an OG of product-led growth π Wanna know the most impactful changes they made to their PLG motion in the last 10 years?
Jared DeLuca, Marketing & Ops Manager at Appcues shared with us key aspects of their strategy ‡οΈ
bit.ly/40Zxp0t
We're very excited to introduce PLS Plays π
Plays operationalize the outreach process based on specific product activity so that π
When something happens in your product.
Reps know exactly what to do to close revenue! π°π―
Find new Plays weekly: bit.ly/3LyG9pR
15 speakers. 5 hours. All virtual.
Join us for Pavilion's Elevate:RKO virtual event on May 4.
It's time to regroup and realign on what will move the needle in 2023.
Our very own Thomas Schiavone will be speaking π
Register here π bit.ly/3UVpnUE
99% of onboarding emails suck and are ignored by users.
Fixing them isn't that complicated. 3 steps (with examples) π
bit.ly/3oAFj2s#plg#onboarding#emails
Your Product Marketing team is the secret weapon your Product-Led Sales team needs! π
Anthony Pierri shares a framework for scaling PLG sales messaging & how PMMs help support it.
Check it out πbit.ly/43MeJUf#sales#messaging#plg#productmarketing