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Growth.Design @GrowthDotDesign

🧠 Product tips in a comic book format. (by @DanBenoni & @LouisXavierL)

Joined May 2019
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Growth.Design
@GrowthDotDesign
23 Jan 2024
Jobs-to-be-done can make or break your business. That's why it's key to understand them so you can use them to drive your UX design efforts. We took a look at @letterboxd ... ...and found a few ways they could leverage JTBD: growth.design/case-studies/l…

Letterboxd: How to nail product market fit with clear Jobs‑To‑Be‑Done

Learn how Letterboxd could significantly improve their app onboarding and retention by focusing on their customers' jobs-to-be-done.

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Growth.Design retweeted
Nick Babich
@101babich
25 Nov 2023
Psychology of Design Excellent collection of 106 design principles and cognitive biases that affect product design. Each principle comes with relevant examples and practical tips. growth.design/psychology
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🍿 Might be a good time to review your checkout flow (just before the holidays!) growth.design/case-studies/g…

GoDaddy: How to improve checkout flows ethically

Learn how GoDaddy uses unethical tactics to upsell people and how you can improve your checkout user experience without relying on these.

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UX pro tip: the container shapes the content. It’s called the Framing Effect. Here are: • 5 examples of framing that improve user experience • 1 simple way to use framing to rally stakeholders • 6 rules to follow to apply it ethically (checklist) growth.design/case-studies/f…

Framing Effect: Why context affects decisions

Learn what the Framing Effect is and how to apply it to improve user experience without relying on unethical dark patterns.

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Good UX/UI isn't random. It's rooted in psychology. Here's a great example: growth.design/case-studies/l…

The psychology behind highly effective landing pages

Learn what mistakes to avoid when creating landing pages and how to design highly effective ones using psychology.

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100 million people installed Threads (by Meta). By doing so, they accepted scary privacy conditions. And Apple is partly to blame. Yet they could be part of the solution if they wanted to. Here’s a story that explains how: 👉 growth.design/case-studies/a…

Apple vs Meta Threads: The Illusion of Privacy

Learn how Apple and Meta use psychology and UX to collect your data while creating an illusion of privacy.

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It's easy to get lost in an argument about something really specific on a screen, but it's the combination of all screens that matter most. Start asking the questions: - What comes before that? - What comes after that? And you'll create better products: growth.design/case-studies/b…

Beehiiv subscription: 5 small UX mistakes that make a BIG difference

Learn how Beehiiv can fix its newsletter subscription UX with 6 psychology principles and 1 tactic that can drastically improve any customer’s journey.

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Are you ready to flex your product psychology muscles? Here’s a quick quiz for you (2min): growth.design/case-studies/s…

Quiz: Find 4 psychology principles used in Shortform's offboarding

Sharpen your product skills and find the 4 psychology principles used in Shortform's offboarding.

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Loom is one of those products that’s easy to underestimate. But they went from 0$ to unicorn real quick and… …there’s a psychological reason for this. We explain it in our latest case study. Check it out: growth.design/case-studies/l…

The Psychology Behind Loom's Explosive Growth

Learn the 7 psychology principles that helped Loom to grow from zero to tech unicorn in record time.

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🍿 New case study: The new Bing (episode 1) A good reminder why product psychology & UX principles are still key for all upcoming AI-driven products. Check it out: growth.design/case-studies/n…

Episode 1: Can Bing's new AI search challenge Google?

This onboarding case study shows how Bing's new AI chat experience could be improved. You'll also learn key adoption strategies that can increase engagement.

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Bad products force their users to adapt. Great products adapt to their users' mental models. Here are 3 examples:
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Learn more and get the cheat sheet with examples from Tesla, Figjam, Trello in our latest case study: growth.design/case-studies/m…

Mental Models: Why expectations drive user behaviors

This case study shows you how to use Mental Models to improve your product's user experience.

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If you like these bite-sized Product Psychology tips, make sure to follow us and to subscribe here: growth.design

Growth.Design — Better Products, Better Growth.

Level up your product skills with bite-sized tips. Learn the growth & design strategies used by the top product companies in the world.

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Growth.Design retweeted
Dan Benoni
@DanBenoni
20 Sep 2022
Why psychology is key for good user experience:
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🚪 Offboarding Product Lesson 101: People constantly jump from one subscription to another, so you never know if your next customer is going to be a new or an old one. (tips in the thread)
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If you want to see the whole case study: growth.design/case-studies/t…

Typeform: How to offboard users the right way

This offboarding case study shows how Typeform's cancellation experience could be improved. You'll also learn a key retention strategy that can reduce churn.

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And, if you wish to learn how to apply the right psychology principle to the right context to create products customers love... We just opened our course: growth.design/course

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