The go-to resource for digital marketers who want objective A/B test case studies and helpful information to get split-testing ideas and insights.
Joined May 2018
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107 Photos and videos
Guess The Test retweeted
29 Apr 2024
Deborah O'Malley, a #CRO pro and founder of @GuessTheTest, shares her story of an #experiment that reshaped her understanding of the effectiveness of #socialproof.
Learn how you can use it to influence buyer behavior and boost your #conversions.
mouseflow.com/blog/social-pr…
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Guess The Test retweeted
8 May 2024
"Microsoft Clarity’s Copilot isn’t just a tool; it’s a game-changing addition to heatmapping optimization." - @DeborahOMalley
Founder of @GuessTheTest shares her thoughts on AI driven session replays in our latest blog ✍️
Read here: bit.ly/3Wv6o6c
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Guess The Test retweeted
3 Apr 2023
Avoid bad A/B testing data during and after the migration from #GoogleOptimize.
Join our live panel with @DeborahOMalley @wiersma_jeroen @heyglenns to discover how to make the most of #GA4, #bigquery, and #AI for clean and reliable data.
Save your seat us06web.zoom.us/webinar/regi…
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Guess The Test retweeted
18 Nov 2021
Calling all Black Friday marketers:
This A/B test provides you with one simple, surefire way to get your promo blast noticed, opened, and converting.
What is it?
Take a look at the screenshots below and make your best guess: guessthetest.com/.../email-s…
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20 Sep 2022
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Guess The Test retweeted
27 Jul 2022
In order to optimize a navigation/menu bar effectively, there are several important "do's" and "don'ts" you must follow. Check out this free resource from @GuessTheTest:
: hubs.la/Q01hDNwg0
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Guess The Test retweeted
18 Jun 2022
[E-COM STORE OWNERS]
There's an exact framework we follow to create high-converting product pages
All elements, specific apps, sections and more
RT and reply “send” and I will DM our 50 conversions checklist to you
(must follow so I can DM you)
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27 May 2022
The other day, I shared tip #1 for nav bar optimization (see this thread: x.com/GuessTheTest/status/15…).
Some of you expressed interest in finding out all 10 tips.
@disktop - this one's for you:
20 May 2022
The top-10 nav bar A/B test ideas you absolutely must try
A Navigational Menu, also known as a navigational bar, or nav bar, is a menu system, usually located at the top of a website.
Its purpose is to help users find categories of interest and access key pages on a website.
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27 May 2022
Ideally do an XML map before making any changes involving internal links. As XML sitemap will look something like this:
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27 May 2022
Find this tip useful? There's plenty more to help you.
Like, comment, reply, or retweet if you want more helpful nav optimization tips.
20 May 2022
The top-10 nav bar A/B test ideas you absolutely must try
A Navigational Menu, also known as a navigational bar, or nav bar, is a menu system, usually located at the top of a website.
Its purpose is to help users find categories of interest and access key pages on a website.
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20 May 2022
You want to be using and showcasing the keywords you're paying for or that are bringing visitors to your site.
Once on your site, users will expect to see these keywords and will look for them to orient themselves.
So cater to visitors by using these keywords in your nav menu.
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20 May 2022
Thought this tip was useful?
There's plenty more where that came from.
Like, comment, follow, share, or subscribe to GuessTheTest.com for a whole more. 🍰
20 May 2022
The nav menu is, usually, present across all pages of your site. That means optimizing it can pay big returns, impacting every stage of your conversion funnel.
Testing the organization, presentation, and wording in the nav menu presents a great optimization opportunity.