IP Europe champions an innovation ecosystem in which patents and open standards drive private investment in R&D-intensive technology and help deliver progress.
Jan explains how xHE-AAC has evolved to power everything from television broadcasting to music and video #streaming to videoconferences. Tomorrow: Rich audio messagaing. #InnovationStartsHere#technology#patents
If you missed the first Q&A, or want to watch Jan's full interview at once, visit our YouTube channel: youtube.com/watch?v=W1uvDVbP… and be sure to 'like' and subscribe!
Have you noticed that the audio quality of streaming and voice calls keeps getting better? That's thanks to years of hard work by engineers like Jan Nordmann at Fraunhofer. Watch to understand how.
#openstandards#technology#innovation#digitalaudio
In our latest #InnovationStartsHere Q&A series, Jan explains how his team helped develop the xHE-AAC #standard for voice messages -- and how #patents and patent #licensing are essential to the business model of an organisation dependent on licensing revenues.
If you missed the earlier Q&As in the series, or want to see this full interview all at once, check out our YouTube channel: youtube.com/@IPEurope/videos
In the second of our latest video Q&A series, @InterDigitalCom Senior Director of Research and Innovation Gaëlle Martin-Cocher describes some of the exciting new use cases for augmented reality. #technology#research#innovation#patents
Tomorrow: How AR integrates several different technical standards into a new kind of user experience. If you don't want to wait, you can see the full YouTube version of the Q&A here: youtube.com/watch?v=vLaUf8jJ…
She explains how #AR can let students, gamers, shoppers and others interact with virtual for an immersive experience. Those kinds of tech are the work of lots of engineers and #standards-development organisations, of course. The series of Q&As will explain how that happens.
Encouraging participation in the development of international technical #standards—which depends, in part, on IP–is another lever, he said. “When it comes to #standardisation, it is an area we need to step up our game."
"We need to make sure we hold our leadership”, @jorgenwarborn said. He underlined the broader stakes: “This is a geopolitical game, not only a business game. And we have to make sure that Europe is leading that game.” #InnovationStartsHere