The Journal of Retailing is devoted to advancing the state of knowledge and its application with respect to all aspects of retailing.
Joined January 2018
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Online shopping speed depends less on the consumer and more on the products. Recent research by Dreneva et al. shows that high-value products lead to faster choices — but only once consumers actually notice them: doi.org/10.1016/j.jretai.202…
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What happens when a temporary loyalty program is well designed—but poorly executed in stores? Research shows that shortfalls in signage, displays, staff support, and reward availability are widespread and can substantially reduce campaign sales effects: doi.org/10.1016/j.jretai.202…
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Does your dashboard flash wrong warning signs? Research by Hewett et al. shows typical metrics miss patterns that predict whether bad news will be a blip or a crisis. They also show that reactive PR backfires but early restraint wins: doi.org/10.1016/j.jretai.202…
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Community Group Buying (CGB) is reshaping grocery retail competition. Research by Nie et al. shows that CGB rollout coincided with stronger relative declines in low-price & low-variety categories, while perishables remained resilient: doi.org/10.1016/j.jretai.202…
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Pandemics, trade wars, GenAI: when to reinvent business models rather than apply tactical fixes? This depends on whether the event threatens demand, operations, or both and whether the retailer can sense and act on the signals in time: doi.org/10.1016/j.jretai.202…
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Brand collaborations don’t just boost product appeal—they can also broaden consumers’ mindset, leading them to explore offers outside the brand. Research by Han et al. uncovers this “hidden spillover effect” and how it can be managed: doi.org/10.1016/j.jretai.202…
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Your household doesn't shop as one mind — members in the same household have different price memories. Research by Pahwa et al. shows that targeting shoppers individually (not by household) can boost retailer profits by up to 24%: doi.org/10.1016/j.jretai.202…
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Does a department store closure impact retail area visits? Research shows that visits decline initially and then partially recover over time (though to a level below the period before). But there are modeators: doi.org/10.1016/j.jretai.202…
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Rising real estate prices don’t just raise costs for retailers—they also unlock investment by boosting collateral values. Research by Bahadir shows that across 54 countries, this “collateral effect” drives retail store expansion: doi.org/10.1016/j.jretai.202…
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Can payment methods make online shopping more sustainable? Research by Garnefeld et al. shows that paying before delivery can reduce online product returns by up to 50%—helping retailers lower costs and CO₂ emissions: doi.org/10.1016/j.jretai.202…
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How do wars impact retail sales? Sales fall—but not for all brands. Recent research by Rahman et al. shows that private labels & agile foreign brands outperform global giants, and doing something beats saying something: doi.org/10.1016/j.jretai.202…
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How many retailers should a manufacturer sell through? Using an analytical model, research by Basu et al. shows that distribution intensity should be lower for a higher-quality, higher margin product and when the retailer is online: doi.org/10.1016/j.jretai.202…
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The impact of a radical store transformation on category performance? Research by Hermans, @ElsBreugelmans et al. shows positive / negative effects for emphasized / de-emphasized categories and, interestingly, negative effects for unchanged categories: doi.org/10.1016/j.jretai.202…
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Does the practice of addressing customers by name improve the customer experience? Recent research by Srinivasa Raja shows it is a context-dependent influence tactic rather than a universal best practice: doi.org/10.1016/j.jretai.202…
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The two-stage framework by Ungemach et al. helps stakeholders identify effective sustainability interventions, highlights research gaps, & reveals opportunities to drive transformative, coordinated change across the retail ecosystem: doi.org/10.1016/j.jretai.202…
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What happens when ads follow you through the store? Research shows that in-cart ads on digital shopping carts increase not only purchases of advertised products but also other items in the same category—expanding the overall basket: doi.org/10.1016/j.jretai.202…
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Are partnerships between restaurants and third-party food delivery platforms (such as Meituan and Uber Eats) empowering or exploitive? Recent research shows restaurant–platform partnerships are largely win–neutral: doi.org/10.1016/j.jretai.202…
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Does releasing non-fungible tokens (NFTs) produce financial gains for firms? Recent research by Bahmani et al. uncovers the specific design and commercialization choices that boost stock price. Read more here: doi.org/10.1016/j.jretai.202…
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⏩ The #JournalofRetailing is pleased to announce its incoming editorial team. Thanks so much to Katrijn Gielens, who since 2022 has been the editor of the Journal of Retailing. The new Journal of Retailing editorial team will begin processing manuscripts on June 15, 2026.
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What if the seller recommends a solution that is not the customer’s first choice? Different style– submissive (agreeing with the customer) vs. dominant (challenging their choice) – can deliver a customer-oriented experience. Read more: doi.org/10.1016/j.jretai.202…
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