Beauty & history of the built world | Deep dives on humanity’s most mesmerising buildings & places | Work in Construction IRL 🧱🛠️

Joined December 2018
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In 1755, Europe's largest ever earthquake crushed Lisbon. An hour later, a 20ft tsunami rolled in. Then, 6 days of raging fires scorched the rest. 85% of the city. 1 in 3 people. Gone. But from the ruins rose one man who rebuilt the city into an icon. The Marquis of Pombal.
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Less order. More life.
Ariel view of Toledo, Spain
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While we’re on the topic of beautiful learning institutions… The University of Sydney, Australia. A building I’ve had the privilege of helping restore and maintain through various projects over the years. Simply stunning.
AI would never recreate this amount of beauty. Anyway, build learning institutions like this again.
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Wild story about this place… After years of exile, Medici rival Filippo Strozzi returned to Florence in 1466 determined to build a palace grander than any Medici residence. But he died before construction finished. Then the Medici’s confiscated it for the next 30 years. 🤌
Strength and power —communicated with rusticated honey-colored stone. Palazzo Strozzi, Florence, Italy.
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This isn’t Athens or Rome. You’re looking at Baalbek. An ancient temple complex in south-east Lebanon. After the Romans annexed the region under Augustus, construction began around the 1st century BC. But here’s the wild part: Beneath the Temple of Jupiter sits the Trilithon… three limestone blocks, each stretching 20 metres long and weighing 800 tonnes. Raised 7 metres above the ground. To this day, nobody knows exactly how the Romans lifted them.
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Modern architecture is dead boring. The excuse: “Beautiful buildings are too expensive.” You've been lied to. In 1960s Uruguay, Eladio Dieste had no capital and basic materials. Yet created gravity-defying structures of astonishing beauty. Here’s his most inspiring work.
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Dieste balanced beauty, economy and the mystical: “A building cannot be profound as a work of art unless it has an earnest and subtle fidelity to the laws of matter.” In reimagining humanity's oldest building material, he inspired an unlikely phrase: “As light as brick.”
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Thanks for reading. If you’re fascinated by architecture, cities and the unexpected history behind them, drop me a follow @jakemrichards for more. Behind every great building is an even better story.
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A bishop once question Gaudi on the Sagrada Família: “Why do you care so much about the top of the towers? After all, no one will ever see them.” Gaudi responded: “Your Grace, the angels will see them.”
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21st century boy: Chases 4 minutes of TikTok fame. Ancient Babylonian King: Inscribes his name into clay bricks to build the greatest city of his era. 4,000 years later, his name is still spoken. Men are mortal. Buildings endure.
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Unexpected Roman history fact: Their roads actually get stronger every single year. Each stone is engineered with a pointed base that sinks deeper into the earth with every footstep. Plus the irregular shapes lock together like a puzzle. Still standing 2000 years later.
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In 1986, Nike sent designer Tinker Hatfield to Paris for inspiration. But Hatfield isn’t just a designer. He’s a trained architect. And in Paris, one building blew his mind. A year later, he turns its architecture into a sneaker… The Air Max 1. Here’s the full story 🧵
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Fun fact, I used to live directly across the road in Paris. I could see the Centre Pompidou from my kitchen window. Here's a photo of me at one of the expo's a couple of years back. It's closed for renovations for the next 7 years but when it reopens… You MUST visit!
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Thanks for reading. If you’re fascinated by architecture, cities and the unexpected history behind them, drop me a follow @jakemrichards for more. Behind every great building is an even better story.
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