A big day for tourism today as we mark 10 years of the Wild Atlantic Way at
#Meitheal2024, Ireland’s most important tourism trade event.
Since we launched the brand at Meitheal 2014, the
@wildatlanticway has become a globally recognised tourism brand and has provided an economic engine for the west of Ireland.
New report estimates that almost 2 million more tourists visited the region in 2023 than in 2013.
The Wild Atlantic Way drives €3billion in revenue per year, an increase of 58% in 10 years.
Read more here:
failteireland.ie/utility/new…
@DeptCultureIRL @TourismIreland @UdarasnaG