Info on MSU merchandise, retailers, and promotions from the MSU Trademarks and Licensing Office. Support MSU by purchasing officially licensed MSU gear.
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ALT MSU men's and women's basketball teams on the court at Breslin Center. Text on the image announces a nomination for "Best School Activation of the Year" at the NIL Awards 2026, recognizing "Michigan State Madness." It encourages voting for MSU.
ALT This image features a person seated, wearing a Michigan State Spartans sweater. The text states they are nominated for Licensing Director of the Year, 2026 NIL Store Awards finalist. The name mentioned is Erika Austin of Michigan State, with a prompt to vote.
ALT A dog wearing a Michigan State Spartan vest catches a frisbee mid-air at a stadium. The image has text reading "Spartan Spirit Shop," "Happy Birthday, Zeke!" and "'Queen of the Field.'"
ALT This image is a flyer for a "Birthday Meet and Greet" event featuring "Zeke the Wonderdog" at the Spartan Spirit Shop. The event is on Tuesday, June 2, from noon to 2 p.m. at 1855 Place. The flyer includes a photo of a golden dog wearing a green and white outfit. It invites attendees to join for photos with Zeke and new Zeke-themed merchandise. Additional text notes that photos may be used for promotional purposes.
ALT Image of merchandise featuring "Zeke the Wonderdog" at the Spartan Spirit Shop. Includes two T-shirts with designs of Zeke and logos, and two dog-shaped stickers. The background shows a blurred sports event and a jumping dog.
ALT A trucker hat with a green visor and mesh back features "MSU" on the front and Gruff Sparty image on the side. The Homefield logo is at the top, and the phrase "New Spartans Hat Game Day Patch Trucker" is displayed below the hat.
ALT Michigan State Memorial Day sale graphic featuring Spartan Nike shirts and an MSU hat with text reading “Up to 60% Off.”
ALT Promotional image displaying Michigan State Spartans apparel including a green T-shirt, a white sweatshirt, and a green and white cap. The text reads "517 Weekend! Celebrate With 17% Off Sitewide." Nike logo visible on the T-shirt.
ALT A photo shows the Beaumont Tower at Michigan State University, with text \"MICHIGAN STATE\" repeated multiple times as a background. The tower is brick, and its clock is visible. Green tree branches frame the bottom of the shot.
ALT Mo Gerhardt in a wheelchair wearing a green T-shirt with "Built Different: 100% Every Spartan" on the front while on a wooden overlook by a large blue lake.
ALT White T-Shirt that includes "Built Different" and "100% Every Spartan" with the Spartan head logo on the front on a white background.
ALT Dark green long-sleeved adaptive shirt with black snap-fastener shoulder tabs on a white background.
ALT A collection of Mother's Day gift ideas featuring Michigan State University items: a bracelet, a green patterned wallet, a white T-shirt with "MSU" surrounded by a floral design, and a white tumbler with a Spartan logo. The background shows vibrant tulips on a wooden surface, with the text "Mother's Day Gift Ideas" and "Spartan Spirit Shop" displayed.
ALT A lush green campus landscape of Michigan State University is seen from above, with trees and walkways. The text "Be Spartan Green" and "Happy Earth Day" overlays the image, along with the Michigan State Spartan helmet logo.
ALT This image features a collage promoting "Refried," with the slogan "Excess Made Good." The top row displays three photos showing the process of creating bags from recycled materials, including sewing. At the center is a circular logo stating "Upcycled and Reimagined in the USA." Below are three tote bags labeled "Spartans," "MSU," and "The State." The background shows leaves and the Earth.
ALT This image features the MSU Shadows Collection by Surplus Store and Recycling. It showcases products made from reclaimed wood: a cutting board, a wooden pen, and a coaster featuring the Michigan State University Spartan logo. The background is green with a globe and leaves, emphasizing recycling and sustainability.
ALT Image of Michigan State University graduates dressed in graduation regalia, throwing caps in the air outside of the Spartan Statue.
ALT Denim and suede “dad hat” with Michigan State Spartans logo, featuring a blue denim crown and brown suede brim with vintage-style branding text.
ALT Michigan State Spartans beach towel with sunglasses, hat, and sandals, promoting team-themed summer gear at Sam’s Club.
