Search & Digital Media Specialist. Plymouth Argyle & Harlequins Fan. My day job is bringing different things together to find out What's Possible.
Joined December 2008
- Tweets 7,738
- Following 471
- Followers 1,018
- Likes 1,164
491 Photos and videos
Matt Whelan retweeted
17 Sep 2023
Never in doubt…
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Matt Whelan retweeted
15 Sep 2023
Say WHAT?
Google has an internal tool that is automatically modifying conversion actions without notifying users or asking permission
Link in 2nd tweet
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Matt Whelan retweeted
12 Sep 2023
.
:: The State of Digital Marketing Report ::
For the 12th year - it's still a shit show.
Blog is not a content type
Video is a Medium
Podcast is not a format
TikTok is not a strategy
The marketing funnel seldom has a sales point
CTR is seldom a KPI
#DigitalMarketing #SEO
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10 Sep 2023
What a difference a day makes.
Last night, trying to avoid the crush, not getting in til 5mins after kick off.
This afternoon, stadium starting to get busy 90mins before kick off.
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Matt Whelan retweeted
29 Aug 2023
new post
🤖🗡️
jessbpeck.com/posts/YourAIOp…
💻💾
Your AI Optimism is Going To Kill Someone
it's about language models
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Matt Whelan retweeted
15 Aug 2023
🚨Statement on Owen Farrell
Prof John Fairclough of Progressive Rugby said:
“Today’s astounding decision to overturn the 🟥 given to Owen Farrell for his tackle on Taine Basham has made a mockery of World Rugby’s claim that player welfare is the game’s number one priority. 1/2
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12 Aug 2023
“Disaster” 🤔
Points with Farrell on the pitch today: 9
Points with Farrell off the pitch (and 12-14 men) today: 10
12 Aug 2023
Owen Farrell received a four game ban in January for a dangerous tackle (reduced to three because of a day at tackle school).
Farrell will need any ban to be reduced from the six-game entry point if he is to play any part in the RWC pool stage.
Disaster for him and England.
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Matt Whelan retweeted
14 Jul 2023
New from me: A report from @AdalyticsHQ alleged YouTube misled advertisers — including Fortune 500 brands and global government agencies — with its TrueView ads product. The European Parliament is now auditing its Google ads going back to 2020 businessinsider.com/european…
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Matt Whelan retweeted
8 Jul 2023
This is how meaningful Meta’s numbers are:
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Matt Whelan retweeted
7 May 2023
WE ARE THE CHAMPIONS OF LEAGUE ONE 🏆
#pafc
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Matt Whelan retweeted
2 May 2023
I don't have time to write a blog post about this but I think it'd be worth one (feel free to use):
LinkedIn's "AI" crowdsourced content 🎲
You don't need an invite✅
There doesn't seem to be any QA✅
You can post hyperlinks✅
linkedin.com/advice/0/how-do…
linkedin.com/pulse/topics/ho…
ALT Invite to write in this section
ALT Me, spamming a link
ALT Ahrefs graph that goes up
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Matt Whelan retweeted
29 Apr 2023
PLYMOUTH HAVE BEEN PROMOTED TO THE CHAMPIONSHIP! 🆙
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Matt Whelan retweeted
29 Apr 2023
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29 Apr 2023
💚💚💚💚💚💚💚💚💚💚
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14 Apr 2023
2009 vs 2023.
Similar expression, less weight, more wrinkles, better camera quality
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6 Apr 2023
Whats that you say?
Pre-defined rules that assign value to each advertising touchpoint are shit?
But you’re keeping “Ads preferred last click”?
Why would that be i wonder…? 🤔
6 Apr 2023
GA4 is deprecating the first-click, linear, time-decay, and position-based attribution models in September.
Only data-driven attribution and last-click models will be available after this.
support.google.com/analytics…
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Matt Whelan retweeted
5 Apr 2023
If you thought Apple couldn't eliminate more data / cookies along comes Safari 16.4.
Server set FIRST PARTY cookies now max 7 days (conditions described in original PR below).
This aimed squarely at Google Tag Manager but affects every server-side proxy.
It's War on the web.
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Matt Whelan retweeted
21 Mar 2023
Have you ever worked with a company who liked the idea of big ideas, but couldn’t commit?
Agile management has bled out from the software world, and it’s killed more than one company.
Big ideas require big work.
Kill your sprints, fire your scrum masters, go get stuff done.
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