Content testing, audience tracking, forecasting, strategic consulting, and qualitative & quantitative audience research for the Indian M&E industry, since 2008.

Joined August 2009
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Ormax StreamView: Top 10 most-watched properties on OTT in India, for the week of Jun 1-7, 2026, based on audience research  Note: Estimated number of Indian audience (in Mn) who watched a property for at least 30 mins in the week of tracking.
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Indian entertainment industry is widely using content testing to make more informed & audience-centric business decisions. We have tested 1122 films & shows as on Jun 12, 2026 #TestEverything
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Ormax Media retweeted
Ormax StreamView: Top 10 most-watched properties on OTT in India, for the week of Jun 1-7, 2026, based on audience research  Note: Estimated number of Indian audience (in Mn) who watched a property for at least 30 mins in the week of tracking.
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#OrmaxHeartbeats Top 5 (Jun 10)
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New entries this week #OrmaxHeartbeats
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A lot is happening at Ormax Media: new reports, new industry tools, and continuous tracking of fast-evolving audience trends. Our monthly feature, “What’s New at Ormax,” is a quick roundup of the updates that matter. Here’s the May 2026 edition.
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Indian entertainment industry is widely using content testing to make more informed & audience-centric business decisions. We have tested 1121 films & shows as on Jun 5, 2026 #TestEverything
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A comparison of Ormax Cinematix's box office forecasts (FBO) for major May 2026 releases, vis-à-vis their actual box-office openings. #thread
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Chiraiya is the most watched Indian web series of 2026 so far. In this analysis, @shaileshkapoor and ​Abhinav Chandekar decode the show's success, and the learnings streaming platforms and producers can draw from it. To read the full report, visit ormaxmedia.com/insights/stor…
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To read a more detailed analysis, visit ormaxmedia.com/insights/stor…
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