Public relations consultant 📰 Freelance writer ✍️ Author - B2B PR That Gets Results 📖 B2B, Manufacturing, Tech 🤓 PR Explored host🎙

Joined April 2009
38,360 Photos and videos
ICYMI: I wrote a BOOK! 😲 B2B PR That Gets Results is available now - but who is it for? 🤔 ✅ Small marketing teams (as small as a team of one) ✅ Small B2B companies (< 500 employees) ✅ PR/comms pros looking for a refresher or tips ✅ Anyone looking for *practical* PR advice
19
25
130
10,378
Michelle Garrett | B2B PR Consultant/Writer retweeted
Michelle Garrett (@PRisUs) shares why trusted relationships, clear storytelling, and consistent execution remain the foundation of strong PR. 🎧 YouTube: youtu.be/P77st25Pdp0 🎧 Spotify: ow.ly/v4eu50Y8Ugq 🎧 Apple Podcasts: ow.ly/j8I950Y8Ugr #PR #AI #AEO
8
4
13
559
Trade publications - in B2B PR, we work with them often, but what are the best practices for getting your news published? On the next PR Explored, I'm talking with Kelley Rodriguez of @BNP_Media to get some tips & advice. Join us live 6/11 @ noon ET-& bring your Qs. #PRExplored
2
1
4
170
Are PR pros optimistic about the future of our profession? Is staying quiet the new strategic approach to corporate comms? What comms priorities are pros focusing on right now? I talked about all this & more with my guest @fredcook on PR Explored: michellegarrett.com/podcasts…
2
3
261
Gives me faith in the future 😌
Graduation season is in full swing, and students nationwide are sitting through commencement addresses that they will likely forget the moment they’re handed a diploma. But a few recent commencement speakers have provided memorable moments — just not in the way they would have wanted. On Sunday, Eric Schmidt, the former CEO of Google, spoke at the University of Arizona’s graduation ceremony. In his speech, Schmidt said AI would touch every profession and every classroom. “I know what many of you are feeling about that. I can hear you,” Schmidt said to boos. Schmidt may not need cheering up, what with his tens of billions of dollars, but he could console himself with the fact that he is not the only recent graduation speaker who has caught flak over pro-AI remarks. Gloria Caulfield, a real estate executive, addressed students from the University of Central Florida in early May and told them that “the rise of artificial intelligence is the next Industrial Revolution.” Caulfield’s comments promptly sparked boos, which appeared to catch her off guard. “What happened?” she asked with nervous laughter. Scott Borchetta, the CEO and founder of record label Big Machine Records, spoke at the commencement for Middle Tennessee State University’s College of Media and Entertainment. In his speech, Borchetta said AI was a “tool and that we mustn’t be afraid of it” and pressed students to make use of it. As boos rained down from the crowd, Borchetta pushed back. “Deal with it,” he said. Read more about graduates’ strong reaction to AI: nymag.visitlink.me/c3tkdo
1
420
Turning your press release into a novel? Less is more! Aim for 400-500 words. Keep it concise & link to more info. #PRTips #PressReleases
2
5
187
Looking for more PR & marketing tips & advice? 🤓 Sign up for my monthly newsletter - with exclusive content for subscribers - delivered directly to your inbox the second Tuesday of each month. Sign up here: michellegarrett.com
7
9
234
Join me & guest @fredcook of @USCAnnenberg for a discussion of this year's Global Communications Report. How is polarization reshaping corporate speech? How will this impact the future of the PR & comms profession? Live on YouTube & LinkedIn 5/20 @ noon ET-or catch the replay
2
122
I'm actively seeking more clients in the manufacturing space. If you hear of any looking for PR assistance, please keep me in mind.
3
1
4
250
On the next PR Explored, my guest @AndyRLambert & I will cover social media as part of your B2B PR strategy. *How often - & what - should you post? *Do B2B companies need to be on YouTube? *Which platforms does AI trust most? We’ll be taking YOUR Qs, so join us 5/5 @ noon ET
1
3
143
Michelle Garrett | B2B PR Consultant/Writer retweeted
Do you put a question mark inside or outside quotation marks? That depends on the meaning. Are you asking a question about what's in quotes? Then the question mark goes outside: Who wrote "Gone With the Wind"? Is the quoted matter a question? It goes inside: He asked, "How long will it take?"
12
79
505
53,423
Michelle Garrett | B2B PR Consultant/Writer retweeted
The #WordOfTheDay is ‘boondoggle.’ ow.ly/msI850YMUcb
81
964
3,120
104,810
No, e.g. and i.e. are not the same (but both are always followed by a comma)
e.g. means for example. It is always followed by a comma. i.e. is the abbreviation for the Latin "id est" or that is (to say). It is always followed by a comma, as well.
5
6
235
Michelle Garrett | B2B PR Consultant/Writer retweeted
i interviewed marketers about their ai-obsessed bosses
47
2,596
17,340
334,197
TOMORROW - 4/23 @ noon ET - join my guest @sbrucecanada, crisis communications expert, & me for PR Explored. We'll be talking crisis comms - how to stay ready in the event you find your company in the midst of a crisis. It can happen to *ANY* company 👀 youtube.com/live/DHYMOGP-rOc…
5
189
4/23, join my guest crisis comms expert @sbrucecanada & me for PR Explored. We'd love to answer YOUR questions, so feel free to comment with any crisis comms Qs on your mind. PR Explored streams live on LI and YouTube - replay is available. #PRExplored #crisiscomms
3
106
Happy 2nd bday to my book, B2B PR That Gets Results!🎊 To everyone who has bought the book–THANK YOU so much! If you’ve been kind enough to review it (helps more people see the book), post about it on social, or take time to send me a note about how it has helped you, THANK YOU
3
7
362
I wrote the book with smaller B2B companies in mind. I often work with clients who have a marketing team as small as one. I wanted this to be a useful reference guide for them. It's available wherever you buy books online.
1
1
93
Michelle Garrett | B2B PR Consultant/Writer retweeted
Looking forward to this chat with one of my favourite PR Pros, @PRisUs ! What questions do you have about crisis comms issues in your organization? Let’s talk about it! ⬇️
Next Thurs., 4/23, join me & my fabulous guest @sbrucecanada as we discuss crisis comms. Let me know what's on your minds re: communicating in a crisis - or preparing for one. Shawna would love to address anything you want to know! Streams live on YouTube & LI. Replay available
1
1
228
My book, 𝐁2𝐁 𝐏𝐑 𝐓𝐡𝐚𝐭 𝐆𝐞𝐭𝐬 𝐑𝐞𝐬𝐮𝐥𝐭𝐬, turns TWO tomorrow 🥳 Getting a book out into the world takes patience & tenacity–phew! If you’re looking for 𝘱𝘳𝘢𝘤𝘵𝘪𝘤𝘢𝘭 PR advice, it'd be a great addition to your library. Available wherever you buy books online.
3
4
130