Work 1:1 with me 👉 skool.com/full-time-ecom
Joined October 2014
- Tweets 3,721
- Following 899
- Followers 4,597
- Likes 13,724
905 Photos and videos
3rd Shopify award.
I started in 2016 after watching YouTube videos trying to figure out how people were making money online.
My first sale was a $6 fidget cube — I remember refreshing the page over and over thinking it wasn’t real.
From there it wasn’t smooth at all.
Failed stores.
Wasted ad spend.
Testing product after product with nothing working.
What changed wasn’t one “winning product” or one good ad.
It was understanding that real brands aren’t built on one channel.
It’s:
Meta ads
Google ads
Email
Organic
Retention
Stacked together over time.
That’s when things started to click.
Now I run multiple brands and help other e-commerce business owners too.
Not overnight — just years of figuring it out.
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Patch retweeted
Jun 4
🚨 NEW: A 21-year-old man has been arrested after a lecturer was shot with a crossbow at the University of Surrey
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Send the video to everyone you know showing how heinously Nowak was treated by the police in his dying moments and how the police cravenly kowtowed to his murderer.
Legacy mainstream media, same ones who wrote about George Floyd millions of times, are dead silent about Nowak.
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Patch retweeted
May 30
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10 years into ecommerce and you realise it’s not about one product or one ad.
It’s just building something that actually works over time.
Started a private community recently to share that and help people directly.
👉 skool.com/full-time-ecom
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Started in 2016 with a $6 product. (Fidget cube)!
I remember waking up seeing 2x shopify order notifications for $6 each.
This is the oldest screenshot I could find on my phone. I quickly moved away from $6 products as this clearly wasn't a viable business model. (I also prefer the look of the dashboard vs now 😅)
I still remember seeing those first order notifications like it was yesterday.
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Has Triple Whale stopped tracking ad spend today for anyone else? Completely stopped at about 6am UK time? @triplewhale
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What actually made me money in e-commerce:
Not just Meta ads.
It was using Meta Google Ads together.
Meta creates demand.
Google captures it.
Meta brings people in.
Google converts the ones already searching.
But more importantly — building a real brand.
Not chasing “winning products”, but creating something that lasts.
Stop chasing quick wins. Build something that pays you for years.
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3rd Shopify award.
I started in 2016 after watching YouTube videos trying to figure out how people were making money online.
My first sale was a $6 fidget cube — I remember refreshing the page over and over thinking it wasn’t real.
From there it wasn’t smooth at all.
Failed stores.
Wasted ad spend.
Testing product after product with nothing working.
What changed wasn’t one “winning product” or one good ad.
It was understanding that real brands aren’t built on one channel.
It’s:
Meta ads
Google ads
Email
Organic
Retention
Stacked together over time.
That’s when things started to click.
Now I run multiple brands and help other e-commerce business owners too.
Not overnight — just years of figuring it out.
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Interesting start to the day 😅 looking forward to my $0.09 refund
Facebook Ads Manager Status
[High disruptions]: Ads Delivery
We are aware of an issue that may be impacting ad delivery. Our engineering teams are aware and are actively looking to resolve the issue as quickly as possible.
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Patch retweeted
Feb 6
REMINDER: If you’re an average punter and the authorities find evidence you’re watching BBC services without a TV licence they’ll fine you £1000 and take you to court but if they find evidence that you’re a billionaire that’s part of a paedophile ring they’ll take no action
BREAKING: TV Licence fee to rise to £180 from April
trib.al/Rx0iR33
📺 Sky 501, Virgin 602, Freeview 233 and YouTube
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Shopify has been down for 45 minutes now. Auto-refreshing admin pages stuck in an endless look @ShopifySupport
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😱
Last August, we previewed Genie 3: a general-purpose world model that turns a single text prompt into a dynamic, interactive environment. Since then, trusted testers have taken it further than we ever imagined — experimenting, exploring, and pioneering entirely new interactive worlds. Now, it’s your turn.
Starting today, we're rolling out access to Project Genie for Google AI Ultra subscribers in the U.S. (18 ). We know what you create will be out of this world 🚀
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This is honestly gamechanging. Don't overlook this and put it to use ASAP.
10 Dec 2025
Today we started rolling out SimGym — a system that creates “digital customers” that behave like real ones. They browse your site, complete tasks, and reveal optimization opportunities. You can even run A/B tests with *zero* live traffic! Spent a year developing it.
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