Multi-location brands: Your Google Business Profile photos looking like a 2010 flip-phone snap? 😬 Stale visuals = 75% fewer clicks. Get a FREE AI audit for all your locations to see where you’re losing traffic! DM for details or hit link in bio. #LocalSEO #MultiLocationMarketing

Why startups have begun to return to IRL events/activities to launch their products and build their communities Starting tomorrow, SF/LA Tech Week (@techweek_) kicks off, and it will be one of the biggest tech conferences in the world. Across the cities, there are 1100 events over the next 14 days with many 10,000s of people attending. Our firm, a16z, has played a big role in organizing things, but the heavy lift is being done by hundreds of amazing organizers. These include gig guys like Open AI, HSBC, Fenwick, AWS, Google, Stripe, Atlassian, to scaled startups like Mercury, Deel, Eleven Labs, and hundreds of brand new startups and community members. Huge kudos to the a16z Tech Week team for making this happen. But wow -- why is this happening? I can't help but wonder: Why has there been such an outpouring of interest and support to build the IRL communities within these startup hubs? Shouldn't we be in the era of fully digital everything all the time? A few major reasons: - the AI revolution is more B2B than B2C, and events are one of the best ways to sell into startups - as social media and paid marketing saturates, IRL is cost effective and authentic. While IRL activities don't scale, they give quality over quantity - there's an exchange of value in IRL, because attendees hand over contact info and you know they're highly qualified - Many transactions, like VC funding, big partnerships, etc require the kind of relationships/trust that can only happen IRL - after lockdown, people want to get together Let's discuss a few of these topics below.

SF Tech Week is on the horizon. We'll see you there. Follow @Techweek_ and @KatiaAmeri for even more updates, insights and information throughout the week. And take a look at the events where you can catch the a16z team on the ground: tech-week.com/

📸 ATTN: #SFTechWeek & #LATechWeek hosts! 🌆 PhotoSesh is proud to partner with @Techweek_ and @a16z as the official on-demand photographer platform for SF & LA Tech Week 2024! 🚀 Sharing photos is key for your post event strategy. Book your photogs here: enterprise.photosesh.com/par…

🚀 Excited to showcase our Premier Local Photos solution in action! 📸 Our scalable automated process is powering 24 Hr Fitness with consistent, high-quality images across 268 locations. This is one example of how we streamline multi-location photo campaigns for major brands.

📸 ATTN: #NYTechWeek hosts! Pro Tip: Boost your event w/more photos. PhotoSesh has partnered w/ @Techweek_ @a16z as the official on-demand photographer platform. Amazing to see 700 events for this #TechWeek! Keep going! Keep growing! Book a photog here: enterprise.photosesh.com/par…

Exciting news! PhotoSesh is expanding to Europe and we’re on the hunt for talented photographers to join our family! 📸 Be a part of our growth story as we meet a rapid spike in demand from B2B enterprise multi-location brands. 💰Investors can assist! Link in bio to learn more!

👀 Big news! The official calendar of events for #NYTechWeek is now LIVE, and we are so excited to announce that this is officially our largest Tech Week EVER! - 500 events hosted by VCs & startups 🤯 - June 3-9 2024 🗽 Want the complete list of events? Register here for access: tech-week.com

Next stop: #NYTechWeek. See you there.

One of our favorite photographers sharing “perspective.”

At the advice of @Techweek_ we used @PhotoSesh to secure a professional photographer for our #NYTechWeek event. The professional pictures captured will be of huge value for use in future marketing. An amazing return on a $100 investment.

@SaraBarek @oceansventures @mattmireles @theoasisAI ☝️

On investment regrets and missed opportunities: "I never regret making an investment that goes south. My biggest investment regrets are generally on missed opportunities." - @fredwilson "It's the deals you passed on you regret the most." - Mark Mullen

thank you to everyone who joined our nyc @Techweek_ fireside chat!! special shoutout to @Jillwillnyc @MichaelpBarbosa and @ashleyacosta75 for a great panel discussion 😎

Follow along with @Techweek_ this week, to see all the events unfolding in New York 👀🗽 Thanks to everyone who is joining us in person!

thank you to everyone who came to our @techweek_ event!! huge shoutout to our legendary panel for making it the best event of the week @nikitabier @ankurnagpal @TurnerNovak @NWischoff @NicoleBehnam

There’s over 400 events going the whole week! Register and check out the calendar here: tech-week.com

Amazing kickoff to New York Tech Week @techweek_ Great to see many local investors and founders, plus folks visiting from SF/LA And of course these days we have almost 50 a16z team members in New York 😎 and it was awesome to catch up with lots of folks Congrats to @KatiaAmeri @inakipl3 @perciasafar Domino and the tech Week team for putting it all together!

Kicking off #NYTechWeek!! Thank you @a16z and @Techweek_ for having us. We met some awesome investors and tech leaders while having a blast. You certainly know how to throw a party! #TechWeek

Thank you to all who joined our NY #TechWeek panel on Investing in Resilience! Questions and topics from dual-use technology’s place in the world to hardware vs. software resilience. @SteelAtlasVC @alley_corp @EcosystemFund @Techweek_