Excited to share a new case study of our work with Proximity Institute.
It walks through what was a deep brand transformation for the organization including naming, positioning, and a full identity system. See the whole process and outcomes:
pilotpmr.com/work/proximity/
In our latest newsletter, can a branding perspective help Canadian public healthcare? Plus three new project case studies, our last farmers' market of the year, and more:
mailchi.mp/pilotpmr/the-late…
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It was a pleasure to work with @ipracticebetter on a new brand strategy and identity. Here's a case study of the whole process, from research to launch.
pilotpmr.com/work/practice-b…
Last year we took over @Cabbagetownmkt - one of Toronto’s oldest neighbourhood markets.
This year we have 33 vendor relationships from across southern Ontario. Tuesday is market day from 3 to 7pm in Riverdale Park West. See you there!
cabbagetownmarket.ca/
Boom! Our new Will Power campaign video. Watch with sound on for full effect, and try not to get the song stuck in your head...
From the masterminds at @PilotPMR (@CAGP_ACPDP)
Congratulations @godialogue on the new brand launch! We have been working together on a full strategy and identity overhaul. Take a look at their new site, designed by us: dialogue.co
We define brand as the intersection between the story you tell and what other choose to believe, remember, and share. In other words you need trust, clarity, and interest. This is the work.
Next Thursday will be our 188th monthly team lunch. For the first time ever, we are inviting friends and colleagues to join us for a virtual lunch-in and conversation. Support your favourite local eatery. Email lunchin@pilotpmr.com and we'll send you the details. #TogetherApart
Minimum Viable Brand is a lean branding approach we use to help companies develop a winning brand fast. We wrote about the three essential things that make it work. pilotpmr.com/design-a-minimu…
“Your Community is Your Superpower.” Proud to support the second annual #FCCSummit2019. Congratulations @FutureCitiesCA and @EvergreenCanada for a great kick off.
More: futurecitiescanada.ca/events…