Don’t “test” your site before Black Friday. Buy from it. At least twice. Here’s a checklist ↓ ☐ Get out your credit card ☐ Open 2 incognito browsers ☐ Pretend to be … Buyer 1: Shop for yourself ☐ Use Safari on desktop ☐ Start with a Meta ad URL ☐ Landing page ➞ purchase Buyer 2: Shop for a gift ☐ Use Chrome on Mobile ☐ Start by Googling your brand ☐ Homepage ➞ purchase For both buyers (incognito) ☐ Click every banner & bar ☐ Close then reopen popups ☐ Subscribe to your emails ☐ And to your text marketing ☐ Use a discount code ☐ Purchase your product x2 ☐ Open your receipt emails ☐ Check for text receipts Pay close attention to … - Banners - Popups - Countdowns - Reward offers - Chat bubbles - Support widgets - Add-to-cart prices - In-cart upsells - Shipping dates - Gift options - Post-purchase Disclaimer: I lifted this from retention marketing maven @lovevalgeisler’s advice during our Black Friday panel. Link to her full video below.

🚨New Shop Alert🚨 Drawing on Jalisco's heritage, ALMAVE's non-alcoholic blue agave spirit is a masterpiece of distillation art. Our site melds cultural storytelling with a seamless shopping experience. Check out >>> almave.com/

We ❤️ partners

🚨New Shop Alert🚨 There are 230 years of distilling experience behind each handcrafted bottle of Hemingway Rye. This new site combines education and conversion-focused content with limited drops of that fine product. Check out >>> hemingwaywhiskeys.com

You know enough to be dangerous 😈

GET ON THIS!!

Week 1 of 2023 is done! We thought we'd start the year by taking a look back at last year's accomplishments, reminding us that we did some pretty big things over here at Pointer.

The ecommerce robots will come for us next. But srsly fricken cool ryan

Our team will be joining this week's Shopify partner meet-up - looking forward to connecting with @VL_OMNI, @rewind and other industry friends IRL! For any other local partners or those visiting, come by and say hi! More info: ti.to/partner-meetup/ottawa-…

🚨 NEW SHOP ALERT🚨 We’ve just launched @bushbalm on @Shopify in Canada and the US. This skincare brand creates products to treat and prevent ingrown hairs, razor bumps, dark spots, and other commonly ignored skin irritations the natural way.

🚨 NEW SHOP ALERT🚨  Sometimes we forget to celebrate our projects. Recently we partnered with the talented @mariashriver & @PSchwarzenegger to create a fun site for their new protein bar brand Mosh, designed for brain health. Check out >>> moshlife.com

🚨NEW SHOP ALERT🚨 Recently we launched Fable & Mane on @ShopifyPlus. This modern hair wellness brand, specializing in Indian beauty secrets asked us to reimagine their customer experience online. Let us know what you think! Check out >>> buff.ly/3ld1w22

Matt speaks the truth. We ❤️ entrepreneurs and have an incredible team. Let us help!

We certainly weren’t using amazon as an example of how to make life easier for new parents! @AmritaSaigal and the Kudos team expected something intuitive, customized... and easy to do with one hand while holding a baby! 👋 👶

Sure headless ecommerce is great ...but have you ever worked with an agency who really knows how to leverage @ShopifyPlus?

If you are in Canada and looking to join a growing, award winning Shopify agency, click the link below! We’re hiring for a bunch of key roles in Design, PM, Strategy and Development. 👉 pointer.humi.ca/job-board

We are honored to be recognized with all of these killers.

Overhead on the staff call today. Why would we ever build a custom quiz again when we could use @OctaneAI? //cc @benparr

Submissions complete! 💪 Just under the wire for @ShopifyPartners #CommerceAwards and @YotpoPartners awards. 🏆🏆 Good luck to all the partners - LFG!

We're busy, doing what we do ☺️☺️☺️ How's your work week going?