Can you use Ai to create Image Alt Text for Tens of Thousands of Images? Yes. Yes you can. And @IanLurie will show you how. ianlurie.com/digital-marketi…

Sad news this week industry friends. gofundme.com/f/alan-bleiweis…

We all assume that hidden search terms waste money, but I wanted proof. So I analyzed $20 million in spend, 14 million clicks, across 933 campaigns to see for myself. Turns out they do and to a staggering degree! For every $1 in ads you buy, Google siphons $0.85 in forced inefficiency through hidden search terms. I'm firmly in the "this is not for privacy but for Google to sell low quality inventory" camp, and the rest of the data bears that out. Beyond the lower efficiency, we also saw CPCs that were 52% higher and CTRs that were 44% lower. It was a pretty herculean task getting all this research compiled, and I've written up all my findings in a blog post, which you can find in the first comment!

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Mr. Jamar Ramos wrote a deep piece about Working on Emotional Regulation in Digital Marketing digital-eat.com/articles-wor…

Adapting to Meta Ads Policy Changes: What Credit Unions Need to Know webranking.com/blog/adapting…

Yo, Our CEO James Svoboda will be Speaking at the 2024 Engage Conference on PPC next week! #EngagePDX @SEMpdx webranking.com/blog/ceo-jame…

Check out WebRanking’s New Website: A Fresh Look for 2024 and Beyond webranking.com/blog/webranki…

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Did you know that @AnnCoulter is weird? Like make fun of a kid that's different weird Creepy weird

Catch me at @SEMpdx's #EngagePDX Conference in Portland on Oct 17-18! Join me with discount code: JamesSvobodaEngage and save 20% before prices go up Aug 15th - This week! bit.ly/EngagePDX2024

Little snippet from @IanLurie's latest post on Digital Marketing. Marketing boils down to three questions: 1. What’s the problem? 2. How do I fix the problem? 3. How can you help me fix it better? ianlurie.com/digital-marketi…

#EngagePDX Speaker Highlight: Excited to have @Realicity from WebRanking.com at our conference! Gain insights from an industry leader and boost your digital marketing strategies. Check our full speaker line-up and register now! buff.ly/3SGc2jn

A Duda webinar next week with Google @adsliaison Ginny Marvin and @purnavirji. Should be a great webinar! duda.co/webinars/ai-in-ads-m…

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Gawhd this hits hard. Thank you @navahf for capturing @MarkIrvine89 and what he meant to so many of us in this. 💔 searchengineland.com/mark-ir… #ppcchat

Amazingly in-depth article from @bgtheory on when to use broad match #ppcchat Google has once again increased the frequency with which it encourages everyone to use broad match everywhere in their accounts, regardless of the circumstances. Broad match does have some differences in how it works versus other match types. However, these differences aren’t always advantages. Let’s take a look at these primary differences. The user’s recent […] adalysis.com/blog/6-steps-yo…

I'm so sorry you're gone @MarkIrvine89. Rest in Peace buddy💔