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Before you start designing your brand's identity, you need a clear branding - position, strategy, voice, tone, etc.
People don't buy because your brand identity looks good or stylish.
They buy because of who you are and the solution you offer.
Your target users should feel like you're one of them, that way, they'd know your product is for them and you have the solution to their problem.
Be more precise in your website design it helps to attract the right people to your offer.
#UIDesign#UXDesign#designer#website
Most people will visit your website on their mobile devices first. And if you start designing from mobile, everything just… clicks.
It’s simpler to focus on what really matters; clear content, smooth interactions, and a seamless experience on the smallest screen.
#uiuxdesign
Just finished a brand identity guideline (36 pages)
Reminder: brand guidelines aren’t one-size-fits-all. Their structure should match the kind of brand you’re building.
When I sat down to design the brand identity for Bevy’s Cakes, I didn’t just want something that looked "nice." I wanted a logo that would make potential customers hungry the moment they saw it.
I wanted this logo to feel like that first bite of a rich, moist cake.
(Thread 👇)
4/5
➡️ The colors I picked and why.......
1. Paco (#2F140B): For that deep, premium chocolate feel.
2. Brown Rust (#A85D3C): To capture the golden-brown warmth of a fresh bake.
3. Cashmere (#E8C7AF): A light touch, like a dollop of vanilla frosting.