We began the new era with an iconic countdown! Now we're counting up to our highest ever Season Ticket numbers 🔢 Superb support, what a place this will be next season! 👏

On BA flight to London on my way to see David Bruce and my friends in Sheffield. David continues to do amazing things across a very broad spectrum… executive team buildout, squad rebuild, Hillsborough safety so much more, training grounds improvements… all geared to 1 ) improving our competitive performance on the pitch while 2) creating the most safe and enjoyable environment for you, our fans to watch, enjoy and cheer on our boys in their new kits ( more to come ). @swfc we are rebuilding off of a rich history… starts with embracing our history. We have a deep and proud heritage 159 years in the making . We only succeed if we bring back the glory ! And that’s our commitment to you, @michaelestorch , Tom Costin, David Bruce and his leadership team me! Born in 1867… Reborn in 2026! See you all soon! Go Owls! #WAWAW Have a wonderful weekend! Best, David

The highest number of Season Tickets sold at Hillsborough! 🥳 Remarkable support, thank you! 👏 🦉

We are pleased to confirm our pre-season plans ahead of the 2026/27 campaign 🦉

£80,000.00 and counting. No words #SWFC gofund.me/29b6cd586

Charity shop find! £12 near mint condition. Will keep me warm in the winter at Hillsborough #swfc 🦉

YOU did it, Wednesday fans. Thank you. Every single person who donated, shared, liked, reposted, or spread the word played a part. But this isn’t the finish line. Every extra pound raised means more tickets, more opportunities, more memories, and more Wednesdayites getting the chance to be part of our club. Let’s see how far we can take this. WAWAW 💙 gofund.me/d7b1caf8c

🚨🦉 Important Announcement🦉🚨 A new friend of Sheffield Wednesday and the Supporters Trust, who prefers to remain anonymous, has been incredibly impressed by the outpouring of support for the effort to raise money for this important cause and has made an incredibly generous pledge to match every gift, up to £35,000 raised by supporters towards this effort. We’re currently on £27,910, meaning we need to raise the final £7,090 to unlock the full £35,000 contribution. If we do, a £35,000 supporter-led campaign becomes a £70,000 investment in Sheffield Wednesday supporters and young people across our community. That means more season tickets, more match tickets, more mascot experiences, more shirts, and the chance to reach even more children who dream of being part of Sheffield Wednesday but may never otherwise get the opportunity. It means creating memories with parents, grandparents and friends that will last a lifetime, helping young people feel connected to their club, their city and their community. The donor has recognised just how important family and community are in Sheffield, and wants to help open the door for the next generation of Wednesdayites. The donor recognised something we’ve all seen: when Wednesdayites are given the chance to help one another, they step forward. In discussing the donation, they impressed upon us a simple message: “We’re All Wednesday Aren’t We?” That spirit is exactly what Sheffield Wednesday is about. This fanbase has already achieved something remarkable. Now we have the opportunity to turn £35,000 into £70,000. gofund.me/24d46c408 💙 #SWFC

The people have spoken! 🗣️ @swfc's remarkable comeback in the 2023 @SkyBet League One Play-Off Semi-Final has been voted as the greatest #EFLPlayOffs match of all time! 👏 #EFL | #EveryMinuteMatters

📅 THREE YEARS AGO TODAY.

🗣️ "It's gone down in history" On the third anniversary of the Hillsborough Miracle we spoke to former Sheffield Wednesday boss Darren Moore to discuss his memories of the famous playoff win vs Peterborough #SWFC Listen to the full conversation here 👉 bbc.co.uk/sounds/play/p0nlwb…

Wednesday World Since 1867, #swfc has been a roller coaster of triumph & despair! Not a place for the faint-hearted. @storchyowl & @michaelestorch, thank you for keeping our history alive. *Map shows only a selection of Owls players, managers & owners Who did I miss? #wawaw

Dear @swfc fans… best fans in the whole wide world, It’s been a whole 2 weeks ( not 2 months ) since we kicked off our stewardship of this great club. Thanks for your outpouring of support / response to our release of season ticket sales. Credit to David Bruce & co for putting in the thought and designing a fan centric offering. Hopefully you’ve seen work began at Hillsborough, firstly around improving fan safety. Once completed, more to follow… much! Designing plan for training grounds, 1 ) in preparation for upcoming season; 2) with future in mind. Our mission is to give our 1st team and others in our playing family the best in facilities, for proper training and recovery. More to follow! David B & co very focused on building the squad to carry us through next season and beyond… this is our top #1 priority and will receive outsized attention. And even with restrictions placed on us for the next two seasons due to prior owners behavior, @michaelestorch, Tom and I have unwavering confidence in David and his football brain trust to make all of us @swfc fans proud. We strive to put a great team on the pitch! Even while back in the States, please know our entire focus and energy is squarely on making Sheffield Wednesday the best all around club and fan experience we can. We will continue to strive for excellence in everything we do! We will give it our all… for you! This is your club! David

My word. #swfc

Just renewed my Season ticket on't North & il be on me toddles so say hi 👋🏼 🦉 #SWFC

🚨🎙️ Thierry Henry on FIFA turning the World Cup Final into a Super Bowl circus: “Football is losing its soul little by little. A World Cup Final is supposed to be the purest form of football, pressure, intensity, emotion, tactics, suffering, history. Not a halftime concert made for social media clips and celebrities in vip seats. When you play at the highest level, your body is programmed around rhythm. Fifteen minutes. That’s what every footballer in the world has known since childhood. Your muscles stay warm, your concentration stays locked in, your emotions stay alive. Now imagine players sitting there for 25 minutes during the biggest game of their lives because FIFA wants a bigger TV spectacle. People think footballers are robots. They are not. Momentum is real. If one team is dominating before halftime, that long break can completely kill the intensity of the game. It changes everything tactically and mentally. You cool down physically, you lose adrenaline, and then people expect players to immediately return playing at 100 miles per hour. And let’s be honest here, this is not about football, it’s about money and entertainment. They want football to become the Super Bowl. More commercials, more performances, more headlines, more celebrities. But football became the biggest sport in the world without all of that. The game itself was enough. The dangerous part is that if the final quality drops or players get injured because of these changes, fans will attack the players first. They will say certain stars disappeared in the second half or failed under pressure, without understanding the conditions were completely changed for a television show. For me, the World Cup Final should feel sacred. Ninety minutes of war between the best players on earth. Not a pause long enough for the world to forget the match is even happening.”

Sheffield Wednesday 🤝 Umbro

Wouldn’t of minded Millwall going up… Still can but they are shit tonight! #eflplayoffs

Although still basking in the glow from our dream like Saturday, this past week was one of rolling up our sleeves and going to work in preparation for the summer and beyond. David B, @michaelestorch and I met with the leadership team advancing our plans for the training pitch, summer training schedule for the squad, spent time assessing current squad, addressed multiple work plans for Hillsborough, starting with critical safety items work beginning this Monday and more. Our countdown till start of Cup series is 91 calendar days . Lots to do in short window but the team led by David Bruce is committed to do so. We will keep you updated on our progress. Expect some exciting news next week . Wishing everyone all the best, David, Michael, Tom and David #WAWAW