On the mission to democratize the Art of building & scaling companies online with Trycook.ai.

Joined January 2021
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I remember my first $500/week outside of my 9-5 and my first 2k/day. They felt so monumental and freeing. Today the weekly pay is a little higher but the goal is the same ➡️ Freedom.
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serge gatari retweeted
⚡️This is a monster signal. This is the moment frontier AI stops being treated like software and starts being treated like controlled strategic capability. The key phrase is not “customers.” The key phrase is “foreign national Anthropic employees.” That means the state is no longer only controlling chips, model weights, or overseas access. It is moving into cognition access by nationality. That is the real threshold. The U.S. government is saying the highest models are sensitive enough that even people physically inside the United States, working inside the company, may be barred from touching them if their nationality creates deemed-export risk. That is weapons-control logic. This is ITAR logic for intelligence. The corporate language about a “misunderstanding” is probably diplomacy. Companies say that when they need to preserve customer trust, employee morale, and regulatory room. But national security authorities do not force emergency suspension of top model access because someone made a minor paperwork mistake. Something about Fable 5 and Mythos 5 crossed the line: cyber capability, autonomous R&D acceleration, AI-improving-AI utility, bio/security planning, code exploitation, or some blend of all of it. The U.S. state just showed that Anthropic does not fully control Anthropic’s frontier layer. That is the phase change. Labs can brand themselves as public-benefit AI companies. They can talk about safety. They can sell enterprise plans. They can publish model cards. But once the models become national capability, the sovereign arrives. The state does not need to own the company to control the access surface. It only needs legal authority over export, security, procurement, and liability. This confirms the arc we’ve been tracking: Frontier AI becomes state-supervised strategic infrastructure. Public AI splits from strategic AI. Foreign access gets restricted. Labs become quasi-defense contractors. Model access becomes a national security perimeter. Enterprise customers learn that API access is not property. It is revocable permission inside a sovereign-controlled stack. The most important implication is organizational. If foreign national employees can be cut off from frontier systems, AI labs now have to reorganize internally around citizenship, clearance, compartmentalization, and controlled access. That breaks the old Silicon Valley assumption that global talent can freely collaborate around the frontier. The next AI lab structure looks less like Google in 2015 and more like a defense prime crossed with a classified research facility. For markets, the winners are the national champions with U.S.-aligned infrastructure, cleared customer channels, government relationships, compliance capacity, and domestic compute. The losers are open access, foreign-dependent AI wrappers, offshore model distributors, and any enterprise whose moat depends on unrestricted access to frontier APIs. For geopolitics, this is escalation. China will read this correctly. Allies will read this correctly. Every serious state will understand that frontier models are now part of national power. The AI race just moved from “who has the best chatbot” to “who controls cognition as a strategic asset.”
The US government, citing national security authorities, has issued an export control directive to suspend all access to Fable 5 and Mythos 5 by any foreign national, whether inside or outside the United States, including foreign national Anthropic employees. The net effect of this order is that we must abruptly disable Fable 5 and Mythos 5 for all our customers to ensure compliance. Access to all other Claude models is not affected. We apologize for this disruption to our customers. We believe this is a misunderstanding and are working to restore access as soon as possible. Read our full statement: anthropic.com/news/fable-myt…
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lol
Jun 11
having a wife is crazy cuz its like claude code but it prompts you instead
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serge gatari retweeted
in markets, to go long on something is to bet it grows more valuable over time. much of the conversation today is short on humans, wagering that ai makes people redundant. we believe the opposite is true for the industries @ThriveHoldings operates in. we are long humans. thriveholdings.com/long-huma…
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For more than a hundred and fifty million years, the dinosaurs owned this planet. Nothing alive could challenge them. They were the largest and most powerful creatures the world had ever produced, and by every measure that seemed to matter, they had already won. Then the environment turned on them. An asteroid struck, the sky went dark and cold, and the food beneath them disappeared. In what amounts to a blink, the rulers of the earth were gone. All that size and power saved none of them once the conditions flipped. What inherited the world instead were the small, ordinary animals that had been living in the cracks the whole time, quick enough and flexible enough to survive a world that no longer looked familiar. One of those survivors, given enough time, became you. This is the part people get backwards about survival of the fittest. Fittest never meant strongest. It meant best suited to the conditions that actually show up. The earth does not go to the most powerful thing in the room. It goes to whatever can change with it. Sit with that, because the conditions are flipping again right now, and most owners cannot feel the temperature dropping yet. For my entire career, the unit of business has been the company. A group of people I found, paid, trained, and coordinated to produce the work. That is the thing now dissolving in front of me. A single person, pointing the right machines at the right problem, can already do what used to take a building full of people. Research that once took a small team the better part of a month, one operator now finishes in an afternoon, with a swarm of agents doing the heavy lifting. The unit of business is no longer the company. It is one capable individual with machines at their command. And that changes what you and I are even selling. We stop selling human hours, our own and other people's, and start selling the outcome itself, with electricity, compute, and tokens carrying the labor underneath it. Once that is true, the ceiling on what one determined person can build comes off entirely. An old Greek named Heraclitus said you can never step in the same river twice, because by your next step the water has moved and so have you. Adaptation is the whole mechanism by which anything stays alive. It was true for the creatures in the cracks, and it is true for you now. So here is what I am doing about it. I run a company that already does several million a year, and I am stepping out of the comfortable seat in it to rebuild a business from nothing, alone, where AI does the work from end to end. Pick a market, find where it genuinely hurts, build the offer, bring in the leads, and deliver the result through machines instead of a roster of contractors. One person. I am doubling down on this because my edge has always come from placing bets on where the future is going, and not from being a manager, watching it from the stands. I was born to be in the ARENA, as it is the only place where uncertainty bears asymmetrical upside and spares me the fate of most, being slowly selected out. I will be documenting every step as I build it. If you want to watch the new game get played, and learn to play it for yourself, follow along. I will be sharing more insights daily as I cook. See you tomorrow. You owe it to yourself to be great. Serge
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The lesson that leads to 7 figures. If you’re ever lucky to speak with a 7 figure agency owner, they’ll tell you that most of their success came from one decision. The decision to pivot into a market/niche where demand was greater than supply, where a clear path to generating leads appointments was already validated by competitors spending thousands of $$ on ads daily and where the unique mechanism they’re selling was proven. While everyone stuck below $100k/m still believes that their problem is lack of skill, capital, time or worst of them all - believe that struggle is a pre-requisite to scaling past $100k/m. Think of every person you know doing $100k-$1m/month…did they grind their way into that level of revenue OR pivot into it? Last year I witnessed a client lose everything, clients requesting refunds, cards maxed out & with nothing left but a $800 threshold on his ad account launched his ai service in a new market… 60 days later was doing $50k/m & by month 3 was doing 15k/day selling ai growth systems that he modelled after those who were already winning in that niche. I’ve made it our mission to help more ai agencies experience the same transformation, so I had my team launch a swarm of agents to reverse engineer the top 25 AI Agency Niches & provide you with the best performing offers, funnels, ads, sales letters, content, etc Everything you’d need to replicate a 7 figure Ai Agency Growth Infrastructure. If you’re ready to stop fighting an uphill battle & understand that it’s much better to be Lucky than Good, click below, apply & get all the data. You owe it to yourself to be Great! Serge Ps: tomorrow i'll be announcing my new project & excited to share everything with you!
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We're all raised to put $$ on a pedestal and treat it like a finite resource…
 But I wanted to remind you that your most important asset is your Time.
 Of course, if you have zero skills & not much judgement, your time won't be worth much.
 But if you're like me and have dedicated every day to becoming as informed as possible, Your time should be the thing that you protect with your life.}
 I don't care if it's your family, wife, kids, grandma, aunty or client wanting your attention… tell them that you can't provide for them unless you're selfish with your time & attention.
 The only lesson I got going from $2k/m at my 9-5 six years ago to making $15,000,000 is that all that changed was what I focused on!
 $2k/m was from me being a great customer service rep. $15M was from me being focused on impacting thousands of lives from understanding leverage & living in the future (AKA seeing where the world is going and delivering the mechanism to bridge the gap.)
 You owe it to yourself to Be Great!  Serge

Ps: if you're looking to launch and scale an ai service firm - thursday I'm hosting a workshop register here. (Link in bio)
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Wow!
one of the quotes i find most inspiring on a hard day: "Whatever your hand finds to do, do it with all your might, for in the realm of the dead, where you are going, there is neither working nor planning nor knowledge nor wisdom" Ecclesiastes 9:10
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Bernie an interesting guy fr
I will soon be introducing a bill to give the public a 50% ownership stake in the largest AI companies in America. This would guarantee that the trillions created by AI are used to improve the lives of all of us — and block oligarch decisions that harm the American people.
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Boyzzz are back COOKING!
Introducing Search as Code, our new search architecture for AI agents. It writes Python that calls our search stack directly, instead of looping through function calls one at a time. Available in the Perplexity Agent API, and now default in Computer. research.perplexity.ai/artic…
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I’ve never not been able to have what I want.
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I thought I’d start the week by clarifying that you and I have no choice but to WIN. It’s one thing to say that you want to do better in your life, career, and business, but it’s another to commit to greatness every single day. Most people end up drifting through life until time runs out. I made this video as a reminder for you and me. Watch it here, and come back to it as often as you need. youtu.be/5w2dwjfgGVk?si=uPty… You owe it to yourself to be great! Serge PS: I'm announcing something big in the next 24-48 hours to make June a huge month!

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Watch me control my computer with just my voice. This is the future of operating systems. No hands. GPT-Realtime 2.0 is very, very underrated. Demo:
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Stop aiming for $10K/month Most people trying to hit their first $10K/month are asking the wrong question. They’re looking for the easiest path to a small outcome. But the better question is: What would I need to understand, build, and become capable of if I wanted to create a $10M/year business? That’s what I break down in my newest YouTube video. Inside, I walk through the real roadmap I’m seeing right now from people scaling to millions per month, including: - Why the “middle” of the market is getting harder to win - The two extremes where money is flowing right now - How AI is changing creative, funnels, appointment setting, and fulfillment - Why boring businesses with urgent, expensive problems are such a massive opportunity - How to find what’s already working in a market and replicate it with AI The big idea is simple: You don’t get what you aim for. You get what you become capable of deserving. So if you want to stop chasing tiny tactics and start thinking from the level of a real scalable business, this video will give you the map. Check it out here. youtu.be/V1LdkYvLTs0 You owe it to yourself to be Great! Serge

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Fuck yaaa
I'd rather be a failure than a coward.
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Make some money.
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serge gatari retweeted
May 26
The new competition isn’t Humans vs AI. It’s Humans with AI vs everyone else.
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The AI agency opportunity most people are missing I’ve been watching some of the recent bangers Cole Gordon has been dropping on YouTube, and one insight really stuck with me: Most people trying to scale are stuck in the middle. They’re not fully B2C, helping consumers make money. And they’re not fully B2B, helping real companies solve urgent, expensive problems with done-for-you services. That middle is where things get messy. Because when you’re targeting online coaches, consultants, and agency owners doing $10k-$100k/month, the market is extremely sophisticated. They’ve seen every ad, every funnel, every promise, every “new mechanism.” But when you go after real businesses with real economics, the game changes. I’m talking about law firms, clinics, professional services, insurance, home services, estate planners, med spas, and other “boring” businesses with high LTVs and expensive growth problems. These businesses already pay for leads, appointments, ads, funnels, follow-up, admin, quoting, intake, sales support, and fulfillment help. They don’t need theory. They need infrastructure. And this is where AI agents become a ridiculous advantage. You can use AI to: - Find the best B2B markets with urgent demand - Identify what the top 1% in that market are already doing - Reverse-engineer the offers, funnels, ads, hooks, and angles that are working - Create AI creatives that speak directly to the buyer’s identity - Build funnels fast - Install AI SDRs and setters that follow up, qualify, book, and re-engage leads - Create quoting, intake, and fulfillment systems that save businesses hours every week That’s the real opportunity. Not “vibe coding” a random tool and hoping someone buys it. If you want to learn how to focus on the B2B side, pick better markets, generate clients, fulfill with AI agents, and scale with more leverage than you’ve ever had before, join tomorrow's workshop here webby.trycook.ai/?sl=j46her We’ll show you how to access the best markets, build the best acquisition engine, and install the best fulfillment system using AI agents end to end. The goal is not to get lucky. The goal is to become deserving of the scale you want. You owe it to yourself to be Great! Serge  Ps: instead of 25 niches/markets proven past $1m/month, i'll be sharing 125 niches!
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Locked in
21 Mar 2015
Ubiquitous, streaming cameras will bring the end of privacy, petty crime, police brutality, and eventually, shame.
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He did $400M with $20k, I broke down the playbook. I just published a breakdown I’ve been sitting on for months. It’s about a one-person company that reportedly started with a $20,000 budget, did $400M in sales in its first 12 months, and is now on track toward almost $2B. Most people saw the headline and stopped there: “Wow. One-person billion-dollar company.” But I wanted to understand what actually made it work. Was it AI? Was it the offer? Was it the market? Was it some insane fulfillment model? How did one person create that much leverage? So I went deep. In the video, I break down the real playbook behind the growth: Why the market he chose mattered more than the AI Why “saturation” is actually a good sign if people are already spending money How he separated customer acquisition from fulfillment Why AI creatives are becoming the biggest growth arbitrage right now How we’re applying the same model for service businesses, agencies, consultants, info businesses, and local businesses How to use AI agents for market research, fulfillment, content, sales analysis, and client acquisition The big idea: The people who win with AI will not just be the people building random agents. They’ll be the people who pick markets with existing demand, build scalable fulfillment, and use AI to produce enough high-quality creative to dominate attention. That’s the playbook I walk through in the video. Watch it Here. youtu.be/vDGWdVz0fL0 If you run an agency, consulting business, info business, or service company, this is probably one of the most important breakdowns I’ve made. Especially if you’re trying to figure out how to use AI to actually grow, not just automate random tasks. Let’s get to cooking, Serge
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