A full service, leading edge marketing communications specialist. Founded in 1987 by @chiefsanjay with a blue chip reputation for building strong brands.

Joined April 2011
4,720 Photos and videos
Shells Advertising retweeted
An Indian Berkeley-Stanford chemist went to prison for loving India. He came out and built a raincoat empire from a shed in Calcutta. That brand still protects our fighter pilots & navy commandos today. Most Indians have worn it. Almost none know this story. The Duckback saga nobody told you about 👇
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I want to draw the attention of @X @Support @premium I’m the promoter of Shells @chiefsanjay I have had this account since 2009, this premium account was hacked 3 days ago, I have complained online & have been told that I’ll get a response which I haven’t. 1/2
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@elonmusk Can someone help please?
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I request you to look into this and please expedite this process. Any of my friends who see this can please RT this and help too. Anyone with any connects with X in India, kindly also help. @SandeepMall
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Shells Advertising retweeted
Toyota doesn’t dominate by chasing excitement, it wins by designing for boredom. While others add complexity and features, Toyota obsesses over what breaks and removes it until only reliability remains. Their engineers aren’t trying to impress you on day one, they’re trying to make the car disappear from your worries for decades. That restraint is why Toyotas quietly cross 300,000 miles while others chase innovation headlines. In a world addicted to more, boring has become a competitive advantage. #Strategy
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Shells Advertising retweeted
An Australian creator sold tap water for $1,000 by changing nothing except the story around it. Same water, different bottle, setting, and words, and people experienced more value, more pleasure, and more belief. Science shows our brains feel more when we think something is premium, even if it’s identical. Customers don’t buy products, they buy meaning, identity, and emotion. Change the story, and you change the value.
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Shells Advertising retweeted
That feeling when a McDonald’s fry box looks “not quite full,” yet you still finish every fry and want more? That isn’t an accident — it’s psychology. Our eyes decide fullness long before our stomachs do, and “almost enough” keeps us coming back in a way overflow never could. Scarcity makes anything feel more desirable, from limited cups at Starbucks to rare iPhone colours that become instant status symbols. Smart brands don’t just fill the box — they design the feeling that makes you reach for one more.
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An era signed off...with a moustached smile. Was fortunate to have been a part of that era. Peace Pandey ji đŸ“· #piyushpandey #rip #obituary #ogilvy #advertising #ogilvyindia #advertisingindia
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Shells Advertising retweeted
Every 'overnight success' I've met has years of unseen failures behind them. The real story isn't the summit, it's the climb they never showed you.
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Shells Advertising retweeted
The Rs.10 biscuit that became a rage as and the blank canvas that made all of us chefs, but it’s the story of how it got its name will blow your mind away!
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Shells Advertising retweeted
We argue in 22 different languages but agree in 3 colours. Happy Independence Day! #HappyIndependenceDay
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Shells Advertising retweeted
It’s finally uploaded! This was my 8th #TEDx talk on ‘The Butterfly Effect’. Can you please given me your feedback on it? Also would be oblige if you RT it. @TEDxIMT @TEDTalks youtu.be/xWwjBqNpAzA?si=G0qB


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Shells Advertising retweeted
Are luxury brands a lie? Chinese factories are selling the exact same bags they make for big brand without the logo for 1/10th the price. Was honoured to be with @DILIPtheCHERIAN LIVE on CCN-IBN this morning someone I’ve always admired. Is this the end of luxury? Link in reply
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When the team’s energy is as colourful as our Ghibli characters, the squad’s ready to tackle another year of brilliance! #ghibli #ai #chatgpt #chatgpt4 #chatgptprompts #grok #dalle3 #chatgptai #videoediting #photoediting #aiphotoediting #aiart #aiartwork #trending #TeamVibes
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Have glimpses of our CGI reel created for our real estate clients—where imagination meets innovation. At Shells Advertising, we craft mesmerizing visuals that bring properties to life, leaving a lasting impression and sparking interest.
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Discover the brilliance of this captivating brochure design by us, where concept meets creation in a way that's beyond your expectations. Crafted with precision, this brochure perfectly blends sophistication and style, taking the Aurum experience to new heights.
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Shells Advertising retweeted
From a soggy start to a crunchy success, that’s the story of Kellogg’s in India ! đŸ„ŁđŸ‡źđŸ‡ł By 2024, Kellogg’s had grown its revenue to â‚č1,610 crore and captured 30% of the breakfast cereal market of India.
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Shells Advertising retweeted
Kinder Joy isn’t just a treat anymore
 it’s a time machine. They didn’t target kids—they went for the parents’ inner Hogwarts student. Exclusive Harry Potter toys Draco = nostalgia with a side of chocolate. It’s not just a snack; it’s a memory & 270M toys say we’re all in!
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