Joined May 2023
38 Photos and videos
SimpleClosure retweeted
After a sleepless night and a hot morning in SF, wellness and an ice matcha were much needed! Thank you for hosting @Simple_Closure and @UseCorgi🧔
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SimpleClosure retweeted
Feeling stressed lately? We're teaming up with @Simple_Closure this Thursday to help you recharge before demo days and pitches. Think massage chairs, sound meditation, and matcha. šŸµ RSVP below — spots are limited!
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Today we introduced the SimpleReset, a matcha latte created as a small reminder for founders to pause before the next push. Now, we’re bringing that idea to life. šŸ§˜ā€ā™€ļø On June 11, we are hosting a drop-in wellness pop-up at @UseCorgi Cafe in San Francisco for founders, builders, operators, creatives, and anyone preparing for a big moment. Building a company can be exhilarating, exhausting, and all-consuming. We wanted to create a space where people can step away from the pressure for a moment, recharge, and get grounded. Come by for the SimpleReset, plus sound healing, tarot readings, 10-minute chair massages, founder clarity sessions, and a headphone meditation bar. Whether you’re gearing up for YC Demo Day, building toward something new, or just need a reset, we’d love to see you there. - June 11 - 1–4:30pm - Corgi Cafe Link to RSVP: luma.com/h4ls0xqf
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We spend a lot of time helping people close one chapter and begin the next. So we made a drink for that moment in between. Introducing SimpleReset. SimpleClosure's drink, now at the @UseCorgi Cafe in San Francisco. It's a small thing. A deliberate pause. A clear head before whatever comes next. If you're in SF, come try it. And if you've ever closed something —a company, a chapter, a career—you'll know exactly what this drink is for.
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We’re full swing at @Techweek_ in New York this week, LED truck and all. Be on the lookout for it and let us know if you see them in the thread šŸ‘€
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NY Tech Week is just two weeks away! Here's where you'll find us during @Techweek_ : The Retro | Tuesday, June 2 @ 5:00-8:00 PM A cocktail and light appetizer experience surrounded by artifacts from companies that didn't make it. Come enjoy custom cocktails, curated displays, and a conversation about the full lifecycle of building—including closure. Raise a glass to what didn't make it, and what comes next. Law In The Age of AI | Thursday, June 4 @ 8:30-10:30 AM Join us for a panel discussion on how AI is reshaping the legal industry for both startups and established firms. Featuring @doriyona from SimpleClosure, Jesse Carey from @stripe, Samuel Garcia from @amplovc, and Jeff Loretto from @CooleyLLP. Co-hosted by Carta and Primary Venture Partners. Register here: -The Retro: partiful.com/e/Vii5aVoAvr5IC… -Law in the Age of AI: partiful.com/e/aJLpUi2Ui1WZY…
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SimpleClosure retweeted
More than 90% of startups fail. But what happens after shutdown is still one of the least talked-about parts of the founder journey. I sat down with @bayareawriter and @crunchbasenews to talk about what we've learned at @Simple_Closure over the past three years, and where we're headed. Founders who close well carry that credibility forward. That's what this work is really about. Read the full article here: news.crunchbase.com/startups…
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SimpleClosure retweeted
"We’ve seen strong year-over-year growth in startup shutdown activity over the past few years, and that trend has continued into 2026 so far. Based on our data, in Q1 2026 we saw 2.6x more companies close compared to Q1 2025," says @doriyona, CEO of @Simple_Closure. I spoke with Yona about SimpleClosure's new product, the rise in startup shutdowns, and how attitudes around failure are beginning to shift. Read more in the @CrunchbaseNews article link in the comments.
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We’ve loved seeing all the interest in Asset Hub lately. If you’re curious, we’d love to talk!
Apr 19
Demand for workplace data has been a boon for SimpleClosure, whose CEO Dori Yona said that the level of inbound interest in it from AI companies has been ā€œinsaneā€. ā€œThere’s a feeling of a gold rush from these companies trying to get their hands on real-world data,ā€ he said. Read the full story here: forbes.com/sites/annatong/20… (Photo: SimpleClosure)
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SimpleClosure retweeted
if you shut down, sell your code to the AI labs. your startup will be immortalized in their weights. "If you strike me down, I shall become more powerful than you can possibly imagine." - failed startup founder @Simple_Closure can help.
AI labs are paying hundreds of thousands of dollars to buy email, Slack and Jira threads from dead startups as feedstock for ā€˜reinforcement learning gyms,’ which specialize in using defunct company data to build simulated work environments forbes.com/sites/annatong/20…
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SimpleClosure retweeted
Millions of companies shut down every year. The code, data, and IP they leave behind mostly just disappears. Now we're doing something about it. Today we're launching the @Simple_Closure Asset Hub: Source Code Sales for founders looking to license or sell their source code, and Workspace Data, a beta offering for founders looking to surface value from their company's internal data. What you built still has value. Now there's somewhere to take it. Grateful to be featured in @Forbes by @annatonger. Read the full article here → forbes.com/sites/annatong/20…
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SimpleClosure retweeted
11 Dec 2025
The startup ā€œfail fastā€ narrative is outdated. Most people assume early-stage teams shut down because they can't find product market fit. Our data shows a different pattern this year. Early-stage shutdowns are down year over year: • Pre-seed: minus 20 percent • Seed: minus 22 percent The real increase is at Series A, where shutdowns jumped 133 percent. Series A companies closing in 2025 are not early experiments. They are teams that: • Raised an average of 18.5 million dollars • Operated for about seven years • Built real products in fintech, proptech, and B2B SaaS • Secured institutional backing and survived multiple rounds The shift we are seeing is not about ideas falling short. It is about later stage companies struggling to scale profitably in today’s market. After supporting more than one thousand shutdowns at SimpleClosure, we are seeing founders navigate a correction that is hitting companies with real traction, real teams, and real products. These are credible businesses that pushed through early challenges but could not raise a next round in an efficiency driven environment. This is only one part of our 2025 State of Startup Shutdowns report. The full data story breaks down how stage, age, capital raised, geography, and sector mix have shifted. Link to the full report is in the comments below.
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SimpleClosure retweeted
18 Nov 2025
December 2024 hit us hard and changed SimpleClosure. We went from a handful of daily leads to tens of founders reaching out every hour. Companies were racing to shut down before year end tax deadlines, and the truth is that no good solutions existed. Our team was completely overwhelmed. That chaos taught us a lot. This year we're entering peak season prepared. We have built the tech, expanded the team, and refined our playbooks after helping 2,500 founders through this process. We are ready to support every founder who needs us. Here's the reality: shutting down before December 31st saves you from 2026 tax obligations. State franchise taxes, registered agent fees, and compliance penalties. The difference between December 30th and January 2nd could be thousands in avoidable costs. If you know founders considering a shutdown, send them our way now. Waiting until mid-December creates unnecessary stress and risk. Our entire team is on deck through year-end to provide clean and compliant closures. We've been where you are, and we'll get you through this.
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Today, we set aside dissolutions, legal filings, and compliance checks to face the truly scary things: bad costumes and low-resolution Google Meet backgrounds. Happy Halloween from the SimpleClosure team!
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We've now completed compliant shutdowns for over 1,000 startups. Behind every one of these companies are founders who've made the difficult decision to close their doors and trusted us to carry them to the finish line. To everyone who has trusted us: thank you. Here's to continuing to support the founder community together.
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After two back-to-back tech weeks, there was no better way to close out #LATechWeek than with a packed panel on how AI is shaking up the legal world. The conversation covered how teams are starting to weave AI into their workflows, what the future looks like for companies that don’t adapt, and how AI is streamlining complex processes in the legal industry. A huge thanks to Carta for co-hosting, and to Rachel Horning (Cooley LLP) for moderating such a great discussion with Adam Coccari (HubSpot Ventures), Caroline Cherkassky (Orrick), and our own Dori Yona. We couldn’t have asked for a better way to wrap up @Techweek_ on such a high note!
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We’re closing out @Techweek_ with a powerhouse panel on The Future of LegalTech! Join us tomorrow, Thursday, Oct 16 at 9AM for insights from Cooley, HubSpot Ventures, and Orrick on how technology is transforming the legal world and what’s next for founders and investors. Save your seat: partiful.com/e/13GTj6D2jpkMQ… We hope to see you there! #LATechWeek
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Nobody wants to sit front row at a panel, especially one full of founders talking about the hard times. But by the end of this morning’s @Techweek_ fireside chat, everyone was leaning in. MC’d by TX Zhuo (Fika Ventures) with David Sobie (Happy Returns), Joe Fernandez (allUP), and our own Dori Yona, we talked resilience, tough choices, and rebuilding. Big thank you to @SidleyLaw for cohosting with us. Stay busy building! #LATechWeek
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Rain or shine, we kicked off #LATechWeek this morning with an energizing sauna cold plunge session. Thank you to everyone who joined us bright and early. Excited for everything else @Techweek_ has in store!
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