Senior Analytics Leader- Auditing, automating, and making the data dance.

Joined October 2013
57 Photos and videos
Jacob Fairclough retweeted
We are hiring a couple data/Analytics roles. These folks will create data measurement strategies for our clients, integrate martech, & help us win new business. PLEASE help and connect me w/the amazing US based women and BIPOC folks you know!! DM’s open.
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Jacob Fairclough retweeted
I've struggled with what to say and share and I settled on this. jowanza.com/blog/2020/6/1/ho…
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Jacob Fairclough retweeted
Some thoughts on my day in Prison with @DefyVentures 2 quick definitions EIT = Entrepreneur in Training. These are the business founders who are currently incarcerated. Mentors = business leaders who were volunteering to judge the pitch competition
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Jacob Fairclough retweeted
Introducing BigQuery BI Engine in beta. Analyze complex data sets interactively with sub-second query response time and high concurrency. Available through Google Data Studio for interactive reporting, dashboarding. bit.ly/2G2wWTz /via @googlecloud #measure #GoogleNext19
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Jacob Fairclough retweeted
Coming to a screen near you in December... a free, online course about Google Apps Script. Designed to teach digital marketers, data analysts, Educators & Sheets users just enough code to automate stuff and see the benefits --> courses.benlcollins.com/p/ap… #GoogleSheets #AppsScript
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Jacob Fairclough retweeted
I forced a bot to watch over 1,000 hours of TED Talks and then asked it to write a TED Talk of its own. Here is the first page.
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Jacob Fairclough retweeted
5 Sep 2018
Announcing the launch of Dataset Search, a new way for researchers to find the datasets they need, wherever they’re hosted, whether it’s a publisher's site, a digital library, or an author's personal web page. Learn more at goo.gl/BYSouA
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The Google expanded text ad CTR lift that never was selnd.com/2MygjEz via @sengineland

Jacob Fairclough retweeted
Want an accurate picture of how visitors are reading the content on your website? Don't just rely on pageviews and time on site -- add Content Consumption to your metrics toolbox. kickpoint.ca/digital-content…

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This is a great resource for structuring the way you monitor performance and deliver analysis results. x.com/wijnandmeijer/status/9…

My #SMXLondon slides of today in case you missed it, lots of handy links in there to turn your analysis into impactful insights and recommendations #smx slideshare.net/wijnandmeijer…
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Did you ever think you would need the top 10s for #HeroConf tweets? If so you're in luck! Thanks to everyone who drove the conversation and shared their knowledge!
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Jacob Fairclough retweeted
New ➡️ How are dog names and breeds related? I used #tfidf and #hclust on a dataset of 55,000 dogs to find out. Psst: Dachshunds are more likely to be named "Nathan" and "Oscar" than any other breed. 🌭🐕 #rstats kaylinwalker.com/dog-names-t…
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Jacob Fairclough retweeted
Do you have 5 minutes? Want to have YOUR voice heard in our annual #StateofPPC report? Take our survey now, and be on the lookout for the results coming in just a few months! buff.ly/2uR0nWa
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“The 8 best questions to put on your next one-on-one meeting agenda” by @cjlew23 m.signalvnoise.com/the-8-bes…

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Jacob Fairclough retweeted
I collected text reviews for 30,000 beers from @BeerAdvocate and then analyzed them using R tidytext. I looked at words that define styles of beer and the relationships between beer styles. tl;dr: Pumpkin beer is weird. #rstats #tidytext #tfidf #knn kaylinwalker.com/tidy-text-b…

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One difficult thing about following rules is that when you see a login screen with "Rockstars only beyond this point" you can't allow yourself to login one last time and delete your account.
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Terrible road conditions and remote people in town means there is a chance to flip the usual arrangement and have the visiting remote people be the only ones working the in office.
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Pivot to the cloud: intelligent features in Google Sheets help businesses uncover insights @google blog.google/products/g-suite…