Cookies are on the way out. What’s keeping marketers on their toes these days? Creative, of course.
Download “Maximize Media Impact With AI-Driven Creative Insights” to learn more: lnkd.in/grVRAGUR
64% of marketers say that improving creative effectiveness is a top priority for the next 12 months. How does AI come in?
Download “Maximize Media Impact With AI-Driven Creative Insights” to learn more on how AI can revolutionize your creative.
vidmob.com/resource/maximize…
Dismissing campaign creative in modeling means measurement tools are overlooking tools that actually drive a consumer response.
What’s filling the gap?
Read more from @collmerica
in @martechcubewww-martechcube-com.cdn.ampp…
Voting for #SXSW2025 PanelPicker® is open and we need your help to get Vidmob selected!
Our session "How AI is Helping Big Advertisers Be More Diverse" features @collmerica of Vidmob and Asmita Dubey of @LOrealUSA.
Visit panelpicker.sxsw.com/vote/15… to create an account and vote 🗳️
Staying consistent across ad creatives matters, and 31% of markers agree it’s no piece of cake.
Download “Maximize Media Impact With AI-Driven Creative Insights” to learn more about how marketers are using AI to stay on top of brand consistency.
shorturl.at/g1VMn
#CannesLions2024 is in full swing!
Alex Collmer joined Kelly Mahoney and Dara Treseder to talk shop at "You’re Using AI For That, Right? Delivering Creative Excellence With Artificial and Human Intelligence.”
Huge thanks to @Adweek! #ADWEEKHouse
Vidmob is excited to announce the launch of our plugin for @Adobe After Effects. This plugin is the first in a series for the @creativecloud, aimed at revolutionizing creative production with creative data.
Read more here: ow.ly/PI0X50SfPrz
We are thrilled to announce our new partnership with Realeyes - Vision AI, integrating their cutting-edge attention metrics into our creative data platform!
More here: ow.ly/oiAT50SbgPy
Advertising success on @TikTok means engaging audiences quickly. Vidmob and TikTok released a joint study that pinpoints the creative strategies that significantly boost engagement and purchase intent out of the gate.
Read more here: vidmob.com/resource/tiktok-h…
We're thrilled to announce that Matt Young is joining Vidmob as CRO and Erin Arnett has been promoted to VP Client Solutions & Global Brands. Thanks to JP Maheu for his incredible work as interim CRO and continued guidance as an advisor.
More here: ow.ly/tE5y50R4u33
(pt. 1/7) Meet Clementine, a remarkable Komera scholar whose journey is nothing short of inspiring! During our @vidmob Gives Komera trip, we had the honor of having Clementine as one of our guides during our day safari at Akagera National Park.
Seeking out representative media and prioritizing diverse data is more important than ever.
Learn more from Jade C. Williams' on Association of National Advertisers:
ow.ly/FLjz50QNHG7
EDO, Inc. released its Super Bowl ad rankings, and as we found in our joint research (ow.ly/Fekb50QAfhO), nostalgia reigns supreme.
See EDO's full Super Bowl LVIII ad ranker: ow.ly/q7oP50QAfnW
We had the best time presenting our #SuperBowl ads analysis with @edo_data at the Big Game Brunch in Las Vegas! Many thanks to @adweek for putting together such a fantastic event.
Read our analysis here: ow.ly/5YM750QzRWq