Public radio stations, including the one I work for, have seen ad money dry up (or more accurately, get sopped up by big tech) even as
@WBUR's journalism is stronger than ever.
Support the work I and my
@WeMakeWBUR colleagues do every day, if you can:
wbur.org/membership 🫶
“At WBUR we’ve seen a dramatic loss of sponsorship support. In the digital age, almost all that money now goes to the big platforms — like Facebook, Google, Amazon & Spotify. … In the last 5 years, our annual on-air..underwriting has dropped by more than 40% — nearly $7 million.