Inspired by a great post I came across on LinkedIn about the loyalty double standard in college athletics. 🧵 The loyalty issue in college sports is not what most people think.

In today’s landscape, every athlete should have a team around them — an agent, a financial advisor, and people who understand contracts and the economics behind college sports. If not, they risk getting left behind.

College football is generating billions of dollars. And we still can't figure out how to align the transfer portal with the academic calendar. Here's why that matters more than people realize 🧵

Here's the thing nobody talks about though: In the middle of all this chaos — athletes who have the RIGHT guidance are coming out ahead. They're navigating the portal strategically. Building their brand. Getting in front of programs before the window even opens.