Author. Digital Advertising Nerd. Indian Army Wife. Mom. TEDx Speaker. (ex) Gamer. Obsessive Fantasy & Crime Reader. My latest book 👇🏻
Joined December 2008
- Tweets 34,305
- Following 734
- Followers 10,144
- Likes 6,837
1,052 Photos and videos
Pinned Tweet
18 Oct 2023
If an action-packed thriller based on the Indian Army is your kind of read, do pick up 'Operation Payback' here: amzn.to/3Qm52Y3
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Jun 2
Every product I like ends up getting discontinued. App features, gadget versions, lip color shades/formula, entire sub-brands - poof!
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Jun 2
So apparently there’s a new term for me, professionally: I’m one of the #WomenInSPAM 💀 I love how much this fits, lol (Hopped on to X after ages so that’s something too)
S: Social Media
P: Public Relations
A: Advertising &
M: Marketing
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Apr 25
*Operation Payback* spotted on the @OfficialDMRC and I am atleast a few months late in posting this picture 🥹 Read this Indian Army action thriller here: amzn.to/4d5EHc4
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Apr 24
I’ve realised that now I only trot towards X for rants. I’ve become one of the ppl I used to hard-roll my eyes at. (Not complaining, though. I shall continue my X rants because maybe it’s a phase)
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Apr 24
In the world of quick deliveries in times of urgency, @MyNykaa always terribly fails me. Ordered a few things that I need super urgently, ONLY because it promised a 60 min delivery and after 60 min the Nykaa app has updated me that my order will now be delivered on 26th April. Why claim 60 min then? Sigh. Fooled by Nykaa yet again. Awesome.
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Aditi Mathur Kumar retweeted
Apr 14
.@adicrazy on why the most important document in advertising is also its most ignored. ow.ly/a9c750YITqO
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Apr 14
Trying to get in touch with Urban Company customer service is an endurance sport.
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Apr 12
The Brief That Nobody Reads, the irony of Advertising | Digital Ad-Vantage India: open.substack.com/pub/digita…
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Apr 2
🙋🏽♀️Except for watching the first race live, I haven’t watched a single race (live, or even highlights) this season. The only F1 content I’m consuming is post-race memes 🥲
Mar 31
is anyone else just not watching f1 as much since the new regs?
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Mar 31
Wake up babe, it’s that time again when all Bangla workforce is shipping themselves and their families back to West Bengal for elections! Majority of Gurgaon is going to be crying for help.
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Mar 15
This needs serious and immediate attention @MunCorpGurugram, it’s been a terrible situation for too long now.
Feb 2
Dear @MunCorpGurugram - this is the condition of the road on GC Extension road where the Nirvana Road coming from Tigra meets the GC Extension road. Waterlogging and huge potholes. Will anyone take care of this? @cmohry
@its_AkankshaG
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Jan 28
Earlier today, I got the kid back from school just half an hour after dropping her off. A few other schools in Gurgaon have also evacuated due to this bomb threat. So chaotic and scary.
Jan 28
Search operations underway in Gurugram schools following bomb threat emails on Jan 28 morning
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Jan 26
So good to see the Artillery contingent marching at the #RepublicDay2026 Parade! सर्वत्र इज्जत-ओ-इकबाल 🇮🇳
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