curious creative director, listener turned writer
Joined February 2009
- Tweets 5,213
- Following 874
- Followers 408
- Likes 10,968
249 Photos and videos
Thanks @rshotton - bang on.
5 Apr 2024
Martin Weigel on the poor psychology of expecting clients to buy 'brave' creative work
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So very true. I find one of the most difficult things to “sell” in advertising is restraint. The idea that something is more vital than everything. Thanks for the insight @davetrott
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Haha that’s what i like to see. Gees🤣
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Sad but true.
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Andy Dips retweeted
4 Dec 2023
Few words have been as widely ignored within the halls of advertising as “Remember, these are just concepts.”
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100%
21 Nov 2023
Copywriters are not writing for a grade.
We are writing to make a connection and be understood.
Large words and strict adherence to grammatical rules does not make for a better connection with people.
It signals to them that this is not a conversation but a pitch.
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Thanks @clairestrickett ! Who else has got great outdoor to share?
23 Oct 2023
Posters are my favourite medium and VCCP are absolutely smashing it at the moment. Credit where it's due, from trompe l'oeil paintings for O2 Rugby, to the delicious simplicity of Muller Corners, to the juicy joy of Maynards, the art of OOH is not dead
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@ortambo_int Seriously? 7 security/scanning gates and only one is open?
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Andy Dips retweeted
30 May 2023
The best account people know when to be a filter and when to be a fighter.
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Thank you these are exactly as you describe!
2 Apr 2023
Probably the best thing you'll see today.
In 2017, a group of developers hilariously competed for who could create worst volume control interface in the world.
The results 🧵
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