Marketing agency for the modern business. Transforming some of the world’s largest brands and sharing our marketing insights along the way.

Joined May 2012
16 Photos and videos
What do think? Would you prefer a digital cooler screen when you are in a store? Interesting startup driving point of sale advertising: coolerscreens.com
Small changes to your internal linking strategy can lead to big gains. If you have a website, follow this guide to make sure you are maximizing your performance. #SEO #Marketing
Are poorly structured internal links hurting your site’s performance? Here's what to look for when auditing your internal links. via @ab80: searchenginejournal.com/audi… #SEO #SearchEngineOptimization #DigitalMarketing
“...two-thirds of consumers plan to continue to shop online after the pandemic.” #dtc #digital
For any brands that have considered creating a direct-to-consumer channel in the past and decided against it, now is the time to reconsider: customers are ready for it, and the tools are all there. It comes down to getting the economics of #DTC right ➡️ mck.co/3r4zeaQ
Bergner Consulting Group retweeted
My experience has been the same. Marketing mistakes (& the raw difficulty of startup marketing) is the biggest cause of startup failure. Via failory.com/blog/startup-mis…
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What is the biggest challenge facing your business?
Didn’t think selling the entire .ORG domain registry was possible. 🤔 But good advice for non-profits to renew for 10-years as they can technically change the price to any amount they’d like.
22 Nov 2019
🚨PSA🚨 A private equity company just bought the rights to the entire .ORG domain registry. Oh, and @ICANN removed price caps, too. If your nonprofit owns a .org domain, go extend your registration out to the maximum 10 years before prices skyrocket. theregister.co.uk/2019/11/20…
Bold move by #Nike to break up with #Amazon. Do you think this the beginning of a mass exodus of big brands leaving Amazon? If so, how can brands build an eCommerce strategy to compete against the convenience Amazon offers the end user? google.com/amp/s/www.cnbc.co… #ecommerce

Scientists say that up to 70% of decision-making is emotional (and up to 95% of purchasing decisions). How is your brand communicating with customers? #marketing #branding
“Google will generate over $102.4 billion in net digital ad revenue this year. Google is expected to account for 31.3 percent of the global digital ad market. Facebook is No. 2, at 20.5 percent.” Interesting read from Bloomberg #bigtech #marketing... bloomberg.com/opinion/articl…
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Bergner Consulting Group retweeted
Our analysis shows that successful #digital transformation across the whole #industrial sector would be worth $0.8 trillion to $2 trillion in total return to shareholders, an increase of 9 to 22 percent. mck.co/2Q7v2ZK

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How can you do more with less budget? #marketing
4 Lessons To Help Marketers Meet Expectations In The Age Of Reduced Budgets #marketing @forbes forbes.com/sites/johnhall/20…
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“It’s estimated that organizations in the U.S. will spend over $72 billion on SEO in 2018, and about $79 billion by 2020.” #seo #DigitalMarketing
There’s an old saying, “The only thing that is constant is change.” When it comes to #Google, this couldn't be more true. Here's how it works (right now). qoo.ly/r3bte
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The speed of technological disruption is accelerating and technology is changing the way we work. Find out where technology is taking us with the latest internet trends report. #internet #internettrends #hightech #technology #digital recode.net/2018/5/30/1738511…

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Make sure to take time to reflect on your success while learning from failure. 📖🖊 #strategy
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Google confirms it shortened search results snippets after expanding them last December selnd.com/2rIQh4T
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“The trend in your industry is the biggest factor that determines your company’s odds of superior returns.” #digital x.com/mckinsey/status/982660…

Digitization, machine learning, and the life sciences are increasingly combining with one another to create an accelerating technological explosion. In the process, they’re redefining what companies do and where industry boundaries lie. #BeatTheOdds bit.ly/2qeXdX0
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“If you can improve people’s lives, you have a business.” @richardbranson
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Wow! Impressive. 🤔 x.com/sengineland/status/978…

Hijacking @Google search results for fun, not profit: UK #SEO uncovers #XML sitemap exploit in @Google Search Console by @MichelleRobbins selnd.com/2pJOCfz
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.@Google begins rolling out mobile-first indexing to more sites by @rustybrick selnd.com/2GeCqxn
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