I've been reading Working Backwards and want to go back through one more time in more depth.
Looking at doing a pop up Twitter book club going loosely chapter by chapter with some Twitter chats and a Spaces chat here and there.
Who's in?
Have you started or do you manage an internal newsletter at your company?
Would you join a Facebook group where you can share best practices on internal comms?
Like this tweet and if we get enough I'll share early access with the first movers.
I'm a huge fan of live chat. It's the best channel for providing support, and excellent for closing new customers as well. I love it for customer research.
I do a lot of support myself (have been for years), here are the 5 live chat principles I teach to new recruits:
This will be good and bad. If unchecked, managers may encourage or come to expect more and more performative stories and this can cause extreme pressure and anxiety for co-workers.
Slack is getting Instagram-like stories and a new push-to-talk audio experience soon. Both are designed for the pandemic era of remote working. Details here: theverge.com/2020/10/7/21505β¦
This resource we built just hit 50,000 followers on Facebook.
facebook.com/coverphotosize
It's a guide for people looking to make better Facebook Cover photos for their pages and groups.
What other templates should we share to help #marketing folks?
This is where a lot of brands have catching up to do.
In marketing for our small business clients, local smaller influencers drive more sales than all out anything else we do.
We set up the βcollabs" then make sure the brand is able to engage customers when they come.
The first session in the new four-part 20 Minute Webinar Series with @chrishandyblog starts tomorrow.
And itβs called:
1. The Worst Mistake I Ever Made in Marketing
closedwon.webinarninja.com/sβ¦