CEO & Co-Founder Remerge. Mobile Ad Tech Fanatic. Airbnb Superhost. Top 50 Hearthstone Legend.
Joined December 2008
- Tweets 971
- Following 151
- Followers 494
- Likes 858
54 Photos and videos
13 Jul 2023
š Kudos to The Trade Desk. Who would have thought that DSPs could be in the Nasdaq-100 index? Crazy timing after the MediaMath bankruptcy.
globenewswire.com/news-releaā¦
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4 May 2023
On my way!! šāāļøšØ
4 May 2023
Weāre back in Spain and couldnāt be more excited to kick off the #P9foundersummit 2023! T-minus 8 hours š£
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Pan Katsukis retweeted
4 May 2023
Weāre back in Spain and couldnāt be more excited to kick off the #P9foundersummit 2023! T-minus 8 hours š£
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Pan Katsukis retweeted
25 Apr 2023
The IDFA isn't dead.
"3 ways to leverage the consenting cohort"
My latest on @appsflyer blog
appsflyer.com/blog/measuremeā¦
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7 Mar 2023
I didn't attend #MWC23 this year. Has it been great? Is it recommended to attend in 2024? š
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6 Mar 2023
Q4 results of Adtech companies and their Q1 guidance Rule of 40.
š Most predict revenue growth rates to decline even further in Q1
š° EBITDA margin reduction in Q1 is expected as Q4 is usually the strongest quarter for Adtech. Still, everybody remains profitable (even Unity)
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4 May 2022
š” ATT report from our friends at @AppsFlyer
š iOS budgets are 10% lower yoy but app install ad spend surged 65% in last 6 months
š¤³ ATT opt-in rate at 46% overall
š²Global CPI for iOS increased from $2 to $3 after ATT rollout, now stabilized at $3
appsflyer.com/infograms/att-ā¦
3 May 2022
How did the programmatic app landscape change since the Mopub acquisition by Applovin? We are now 1 month since the shutdown of Mopub and here are the insights š
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3 May 2022
April 2022: They now have a market share of around 50% of the market share both Applovin and Mopub had together in 2018 - but the market is obviously much bigger than then. Since the announcement, they could move around 75% of Mopub's inventory to Applovin.
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3 May 2022
š§¬ Methodology: Market share is the share of inventory Remerge has bought from both Mopub and Applovin. 1.0 is the baseline market share in 2018. Being below 1.0 means that they both lost market share compared to 2018. Remerge transacts at least 3.3 million queries per second.
26 Apr 2022
Happy one year ATT anniversary everybody! š„°
Iāve done a small post on the impact in our ecosystem and shared some data on adoption, ad inventory development, and ad pricing.
linkedin.com/pulse/apples-atā¦
4 Nov 2021
Tips to avoid the Great Resignation: Compensation is nr. 1, being valued by the company, valued by the manager, being productive (in any type of setup), being part of the cultural experience. #SapphireVisionSummit
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Pan Katsukis retweeted
2 Nov 2021
Despite the arrival of ATT, we delivered 153% more ad clicks and saw a 130% jump in re-engagements (unique app opens) for all of our retargeting campaigns combined (JanāApril vs. MayāAug 2021). Learn more about the state of app retargeting: remerge.io/the-state-of-app-ā¦
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Pan Katsukis retweeted
11 Oct 2021
How are app marketers running programmatic campaigns after the arrival of ATT? Learn more from Pan Katsukis: bit.ly/304fn35
#idfa #mobilemarketing #retargeting
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Pan Katsukis retweeted
6 Oct 2021
We celebrated the 100th episode of our Apptivate podcast series with a special article featuring our CEO. Pan Katsukis @derpan shares the story of Remerge, his thoughts on the state of mobile advertising, and more. remerge.io/findings/blog-posā¦
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