Gen X UGC creators for brands targeting Gen X | Wellness, Tech, Travel, Finance & Pets | Solo, Couple Yorkie content | 📧 hello@droeugc.com #UGCCreator
Happy Father's Day to every Gen X dad who decided this was the year they started taking their health seriously.
The energy to show up for your family starts with showing up for yourself.
Wellness brands serving that man: I make content for him because I am him.
hello@droeugc.com | droeugc.com#FathersDay#MensWellness#GenXDad#UGCCreator#HealthContent#WellnessBrands
Proud to be a Portland-based creator team making real content for real American households.
Carissa and I represent the Gen X couple that built something. A home. A life. A partnership worth talking about.
If your brand wants that energy: hello@droeugc.com | droeugc.com#CouplesUGC#GenXCouple#UGCCreator#AmericanMade
My lifestyle is essentially a Gen X household in Portland.
Healthy food. Long walks. Quality gear. Products that are chosen carefully and used consistently.
If your brand fits that home, I fit your brief.
hello@droeugc.com | droeugc.com#PetLifestyle#YorkieLife#GenXPetOwner#PetUGC#UGCCreator
You don't need a studio.
Your kitchen. Your backyard. Your car. Your morning routine.
The best UGC looks like real life because it is real life.
Look around. You already have a set. Go shoot something in it.
#SaturdayMorning#UGCCreator#ContentCreator#NoStudioNeeded#CreatorLife
15 years of video, radio, and podcast production.
Plus a real men's health transformation story.
Most wellness creators have one of those things.
If your brand needs content that looks professional and converts because it's authentic, that combination is what I bring.
hello@droeugc.com | droeugc.com#WellnessUGC#MensHealth#UGCCreator#ContentProduction#GenX#HealthBrands
We don't have a content house.
We have a real home in Portland where a real married couple actually lives.
That is not a limitation. That is the exact environment your customer recognizes when they watch.
hello@droeugc.com | droeugc.com#CouplesUGC#AuthenticContent#GenXCouple#UGCCreator#RealLifeUGC
It is Friday and I would like to remind pet brands that Q3 campaign budgets are being finalized right now.
If your summer content lineup does not include a 10-pound Yorkie from Portland with excellent on-camera instincts, that is a correctable problem.
hello@droeugc.com | droeugc.com#PetUGC#YorkieUGC#Q3Marketing#UGCCreator#PetBrands
Before you close the week:
Follow up on every pitch you sent this week.
One sentence. No fluff. Just checking in.
Most deals don't close on the first email. Most creators don't send the second one.
Be the one who does.
#FridayMotivation#UGCCreator#BrandDeals#PitchTips#CreatorBusiness
Two years ago I was tired all the time.
Carrying 80 extra pounds. Low energy. Ignoring things I shouldn't have.
That guy is the exact customer your wellness brand is trying to reach.
I know what he's thinking because I was him. And I make content that meets him exactly where he is.
hello@droeugc.com | droeugc.com#MensWellness#GLP1#WeightLoss#UGCCreator#GenX#TransformationContent
We create in three configurations:
Dustin solo. Carissa and Dustin together. And Pi the Yorkie makes a guest appearance when the brief calls for it.
Three formats. One creator team. Based in Portland.
hello@droeugc.com | droeugc.com#CouplesUGC#PetUGC#GenXCouple#UGCCreator#ContentFormats
I have traveled with my family.
I know what a good carrier feels like and what a bad one feels like.
Pet travel brands: the dog who has actually been in the carrier, on the road, in real situations is a more credible reviewer than one who posed next to it for the camera.
hello@droeugc.com | droeugc.com#PetTravel#TravelWithDogs#YorkieLife#PetUGC#UGCCreator
Shoot a product today that isn't paying you yet.
A brand you want. A format you haven't tried. A demo that proves a skill you've been talking about.
Spec work is not free work. It's an investment with a very specific target.
#ThursdayMotivation#UGCCreator#UGC#ContentCreator#GenXUGC
Gen X isn't chasing six pack abs.
We're chasing being sharp at 60. Strong at 65. Present for the people who matter.
Longevity supplements, metabolic health, hormone optimization. That's the category.
If your brand lives there, I make content that speaks directly to why men our age actually buy.
hello@droeugc.com | droeugc.com#Longevity#MensHealth#MetabolicHealth#UGCCreator#GenX#WellnessBrands
Tech brands: your Gen X customer buys gadgets with their partner standing right there.
Sometimes skeptical. Sometimes immediately sold. Always having an opinion.
That conversation is the content. Carissa and I shoot it exactly the way it actually happens.
hello@droeugc.com | droeugc.com#TechUGC#CouplesUGC#GenXCouple#UGCCreator#TechBrands
There is a lot of pet tech on the market right now.
Cameras. Feeders. Trackers. Smart collars. GPS devices.
I have opinions about all of them and my dad knows how to put those opinions on camera in a way that makes your customer trust the product.
hello@droeugc.com | droeugc.com#PetTech#DogTech#PetUGC#YorkieLife#UGCCreator
Nobody owes your video three seconds.
The hook is the entire job. Everything else is delivery.
Write the hook before you pick up the camera. Rewrite it twice. Then shoot.
Good morning. Go make something people can't scroll past.
#WednesdayWisdom#UGCCreator#HookWriting#ContentTips#VideoMarketing
Men over 45 don't want to be lectured about their health.
They want someone to talk to them straight. No hype. No guilt. No before and after fantasy.
Just real information from a real guy who has been where they are.
That's the only content that moves them. That's what I make.
hello@droeugc.com | droeugc.com#MensHealth#GenXMen#UGCCreator#WellnessMarketing#AuthenticContent#HealthBrands
Wellness is not a solo sport when you're married.
You make better choices when your partner is in it with you. You hold each other accountable. You notice the difference in each other.
Carissa and I make wellness UGC that reflects that reality.
hello@droeugc.com | droeugc.com#CouplesWellness#UGCCreator#GenXCouple#WellnessBrands#AuthenticContent
The most valuable moment in pet UGC is not the product reveal.
It is the dog's face three seconds after.
I have been told my face is very expressive.
Brands who understand that reaction content converts better than demo content: my dad's email is below.
hello@droeugc.com | droeugc.com#PetUGC#DogContent#ReactionContent#YorkieLife#UGCCreator
Charging what you're worth isn't arrogance.
It's information.
Brands who push back hard on rate usually aren't the clients who respect the work either.
Know your number. Say it without apologizing. Move on if it's not a fit.
#TuesdayMotivation#UGCRates#UGCCreator#CreatorBusiness#BrandDeals